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-   -   RN degree site not converting (https://www.warriorforum.com/conversion-rate-optimization/987386-rn-degree-site-not-converting.html)

unifiedac 31st August 2014 07:23 PM

RN degree site not converting
 
I've got a registered nurse site that connects students with RN degree programs. The site has approximately 600 unique visitors per month. A conversion is completed when a visitor clicks the "Request Info" button for one of the school listings and fills out their information.

In general conversions for my sites are low, between 1-3%, but this site takes the cake at 0.5%. I've had 10 conversions for 2,200 unique visitors over the last six months. =\

I was working with another Warrior who gave me some tips regarding the design and I did a full makeover, which didn't help at all. I'm looking for any insight into how I can improve performance. Thanks!

peekay 1st September 2014 02:40 AM

Re: RN degree site not converting
 
What is the site url?

unifiedac 12th September 2014 12:40 PM

Re: RN degree site not converting
 
Hello, here it is:

rn-colleges.com

TrafficExpert 12th September 2014 08:37 PM

Re: RN degree site not converting
 
Where is the traffic coming from?

What does your ad say?

From looking at the LP It lacks a very important element. A strong headline. In fact when I got to your LP i waited for a few seconds for something else to load because there really is nothing to tell me where I am and what I can do here. Just "find a school now".

So without knowing more about where the traffic is coming from or what the ad says. The only thing I can suggest for now is get a headline up with a strong benefit and get them to take action.


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