Get more conversions by adopting SSL

seekdefo · 1st Sep 2014, 12:10 PM

Recently Google announced that it has made SSL a ranking signal. So simply moving over your site to https can bring in more traffic.

On the psychological side, ssl throughout conveys a consistent experience to a shopper and increases confidence when buying. So this tweak can bring in more conversions.

In the eCommerce industry where people strive for an improvement of even 1%, this can be a deal breaker.

There's a lot more covered here An In-Depth Guide to Google SSL Security & SEO

banwork · 3rd Sep 2014, 09:19 AM

Thank you for sharing this! The problem is that moving over to SSL is challenging for the individual running at website at this point. Hopefully hosting providers will make it easier in the future!

Grimace · 3rd Sep 2014, 10:05 AM

Could you please explain the process of converting your site to SSL. Could you please provide the usual cost of this also. Thx in advance.

savidge4 · 3rd Sep 2014, 10:33 AM

Grimace,

There are a few ways of doing this. calling your host service provider is usually a good place to start. I get this done for free with mine - its free, but I am not sure if it is an offer given to me due to my volume and account type or not, so better to just call and ask.

In regards to "Setting it up" they will usually do this for you as well.

Originally Posted by Grimace

Could you please explain the process of converting your site to SSL. Could you please provide the usual cost of this also. Thx in advance.

seekdefo · 3rd Sep 2014, 11:12 PM

Originally Posted by savidge4

Grimace,

There are a few ways of doing this. calling your host service provider is usually a good place to start. I get this done for free with mine - its free, but I am not sure if it is an offer given to me due to my volume and account type or not, so better to just call and ask.

In regards to "Setting it up" they will usually do this for you as well.

I agree with this, the costs of obtaining ssl certificates are discussed in the blogpost

Dan Grossman · 9th Sep 2014, 06:14 PM

SSL cost is really negligible. You can get certificates from Namecheap and many other sites for $9/year or less, which is less than $1/month. The only hassle is setting them up with your host.

1st Sep 2014, 12:10 PM	#1
seekdefo The Marketing Guy Join Date: 2012 Posts: 569 Thanks: 19 Thanked 115 Times in 107 Posts	Get more conversions by adopting SSL Share on: Recently Google announced that it has made SSL a ranking signal. So simply moving over your site to https can bring in more traffic. On the psychological side, ssl throughout conveys a consistent experience to a shopper and increases confidence when buying. So this tweak can bring in more conversions. In the eCommerce industry where people strive for an improvement of even 1%, this can be a deal breaker. There's a lot more covered here An In-Depth Guide to Google SSL Security & SEO
	Brevity is the soul of wit Last edited on 1st Sep 2014 at 12:11 PM. Reason: grammar

3rd Sep 2014, 09:19 AM	#2
banwork Teacher War Room Member Join Date: 2013 Location: Saint Petersburg, FL Posts: 506 Thanks: 75 Thanked 301 Times in 142 Posts Blog Entries: 1	Re: Get more conversions by adopting SSL Share on: Thank you for sharing this! The problem is that moving over to SSL is challenging for the individual running at website at this point. Hopefully hosting providers will make it easier in the future!
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3rd Sep 2014, 10:05 AM	#3
Grimace Warrior Member Join Date: 2014 Posts: 3 Thanks: 0 Thanked 0 Times in 0 Posts	Re: Get more conversions by adopting SSL Share on: Could you please explain the process of converting your site to SSL. Could you please provide the usual cost of this also. Thx in advance.

9th Sep 2014, 06:14 PM	#6
Dan Grossman White Hat Marketer War Room Member Join Date: 2007 Location: Montgomeryville, PA Posts: 1,546 Thanks: 77 Thanked 775 Times in 267 Posts	Re: Get more conversions by adopting SSL Share on: SSL cost is really negligible. You can get certificates from Namecheap and many other sites for $9/year or less, which is less than $1/month. The only hassle is setting them up with your host.
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