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Good Food Copy? Swipes Needed!

by Phil
3 replies
Hi,

I've written a lot for the hospitality sector but never specifically for food products.

I've picked up some writing work for a hip trendy organic food brand and I want to start
building a swipe file of the best food copywriting out there.

If any of you guys know of a good source please drop a link in this thread.

Thanks.
#copy #food #good #needed #swipes
  • Profile picture of the author Raydal
    You may want to check this post:

    http://www.warriorforum.com/copywrit...wipe-file.html

    -Ray Edwards
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    The most powerful and concentrated copywriting training online today bar none! Autoresponder Writing Email SECRETS
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  • Profile picture of the author The Pines
    Originally Posted by Phil View Post

    Hi,

    I've written a lot for the hospitality sector but never specifically for food products.

    I've picked up some writing work for a hip trendy organic food brand and I want to start
    building a swipe file of the best food copywriting out there.

    If any of you guys know of a good source please drop a link in this thread.

    Thanks.


    I noticed you're darn sarf - have a look oop north (over the border actually) at Donald Russell meats - celeb endorsements from Nigella Lawson et al, very heavy advertiser in The Daily Mail, Express and the weekend Times and Observer.
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    • Profile picture of the author Phil
      Originally Posted by Raydal View Post

      You may want to check this post:

      http://www.warriorforum.com/copywrit...wipe-file.html

      -Ray Edwards
      That's a great find, Ray - thanks for posting!

      Originally Posted by The Pines View Post

      I noticed you're darn sarf - have a look oop north (over the border actually) at Donald Russell meats - celeb endorsements from Nigella Lawson et al, very heavy advertiser in The Daily Mail, Express and the weekend Times and Observer.
      Thanks for the suggestion. Their site isn't a great read, so I'll see if I can find some of their advertising.
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