6 {{ upvoteCount | shortNum }}
6 {{ upvoteCount | shortNum }}

This BAD news creates serious opportunity for hired guns

by ewenmack
4 replies
Here's the opening story...

"A recent study conducted by TIME magazine shows that advertising rates have at minimum doubled, tripled and even more than quadrupled in cost in the last 5 years, while response rates have plummeted to an average of just 1/10th of what they were just 5 short years ago"

Advertising Rates Up - Response Down - Digital Authority, Vernon, Kelowna, Okanagan, BC, Canada

Businesses will be out of business if they
don't get help to fix their marketing,
ad placements and conversions to premium paying customers.

Best,
Doctor E. Vile
#bad #creates #guns #hired #news #opportunity #serious
  • Profile picture of the author RickDuris
    Great find, Ewen. I don't necessarily believe it, but it's interesting people would think that.

    - Rick Duris
    Signature
    {{ DiscussionBoard.errors[10237920].message }}
    • Profile picture of the author ewenmack
      Here's the numbers from a Adwords account.

      He is a home cleaner business...





      That's what happens in a bidding environment
      where more come into the market.

      Great business model for Google.

      Best,
      Doctor E. Vile
      {{ DiscussionBoard.errors[10237946].message }}
  • Profile picture of the author Alex Cohen
    Originally Posted by ewenmack View Post

    Here's the opening story...

    "A recent study conducted by TIME magazine shows that advertising rates have at minimum doubled, tripled and even more than quadrupled in cost in the last 5 years, while response rates have plummeted to an average of just 1/10th of what they were just 5 short years ago"

    Advertising Rates Up - Response Down - Digital Authority, Vernon, Kelowna, Okanagan, BC, Canada

    Businesses will be out of business if they
    don't get help to fix their marketing,
    ad placements and conversions to premium paying customers.

    Best,
    Doctor E. Vile
    It would be a good hook to use by a copywriter looking for work.

    Alex
    {{ DiscussionBoard.errors[10238101].message }}
    • Profile picture of the author splitTest
      Why didn't the guy link to the study?

      In any case, nice headline. Into the ol' swipe file!
      {{ DiscussionBoard.errors[10239851].message }}

Trending Topics