How To Copywrite For Service Businesses
I own a window cleaning business, and I'm aiming to create sales letters for property managers, real estate agencies, construction companies, and residential home owners. I noticed and skimmed through the first page of a thread with a list of book recommendations, but I'm not sure what'd be the most pertinent selling a service.
everything I've come across thus far has been aimed toward selling online stuff.
I just bought Stopwatch Copywriting, and it's got incredibly valuable info in it. There's just a bit of a disconnect between the course (again focused on selling product) and me selling service. any suggestion would be greatly appreciated.
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marciayudkin -
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SignatureCheck out Marcia Yudkin's No-Hype Marketing Academy for courses on copywriting, publicity, infomarketing, marketing plans, naming, and branding - not to mention the popular "Marketing for Introverts" course.{{ DiscussionBoard.errors[10875646].message }} -
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Frozonethe3rd -
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Alex Cohen -
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