Can you evaluate my copywriting portfolio?

I took a look at your resume. Looks good, but the main thing I took a look at was your Fiver profile from real reviews and jobs you have already done. And I have to say, some really good reviews. Other people reviews always stands out from anything else I believe.

The design is a little off-putting.

ComicSans? The "go to" typeface of the rank amateur. Same for the free "wixsite". And all caps.

...And why should a client have to download your resume, with the inherent security risks? Why not just link to a pdf or html file that opens in the browser?

...So I click the "direct response" link and I'm greeted with a blurb directing me to "a sales copy". Referring to "a copy" is the sign of someone for whom English is a second language.

Most pro copywriters don't use the term "a copy" to refer to their copywriting. On top of that, why call it the generic "a copy" when it's a brochure, or a landing page, etc.? As a wordsmith, you should be able to find more descriptive terms.

I click the link there (another click? Jeesh!) ... and I'm taken to a dropbox page asking me to sign up for a free account. Bro -- if you have 5 years experience as a successful copywriter, you really should be able to afford your own website. You're not inspiring confidence with the wix website and the dropbox links.

I begin to read "plrdom_01.pdf" (in spite of the really cheesy, amateurish design of the piece, which is probably no fault of your own). I come upon sentences like "If this is you, be rest assured that we used to share a lot in common..." and four exclamation marks at the end of one sentence.

...And that's all I need to see. Sorry bro, that's no pro portfolio.

You need to have your own domain The wix site is very off putting you can use this kind of theme with wordpress and you should put portfolio and testimonials in the same place because they are related to on another.

Hello,

I've just scanned your website.

What you lack is reason why. You make quite a few claims without any form of proof or justification behind them. Why are you an expert? Why are you a copywriter? Why four yours? Why are you the affordable solution and what affordable means? ... and so on.

If you make a claim, one that is not accepted by default, you use reason why. The same is true with your USP or positioning. Everyone claims he's an expert. Everyone claims to transform prospects to customers. Why do you stand out from the crowd?

Best regards,
Razvan Rogoz

Hi there!
You're a great copywriter, first of all.
My suggestions are the following:
"I'm an expert at giving you the right words to maximize conversions for your business."
I would change it to something a bit more easy to read, and more emotional and inspiring, like: "I'm an expert at making viewers into clients" or: "My words will trigger your costumer need to make a purchase"

I would also suggest to improve the UX a bit (I can't pint point it) - You should ask a UX professional because I cannot help you with that.

Stay awesome and good job!

I am a simple person. When someone says, Critique my x, I think they're asking me to critique their x. I do not think they're asking me to tell them that I like their x, or to eat it, or to plant it or anything else.

You confuse me.

You asked for feedback, you got feedback. You are angry with one person that did exactly what you asked him/her to do. Why are you angry at SplitTest?

This is on your homepage right now:
The mar and make it play? Meh! The whole title doesn't grab me. I might not be your target audience (own my own business, do marketing for a few).

What words can do for a business is not what grabs me. How me or my businesses benefit, does.

Startling images, juxtapositions do too... mar and make are not startling.

I do not think you're a great copywriter. I do not think it for what's in the next few lines:
With over 4 years of writing experience, I'm an expert...
I don't care how many years of experience you have... I care that the sentence you wrote is emotionally flat, about you (not about me: I know, I know, you're saying you can give me... You're my affordable solution... But you're starting with you, you and more of you, not me.)

By the way, I'm your affordable solution is good, but it will limit you to people who're not into paying a lot for good copy.

My alternative: I have been turning prospects into customers with my words for over 4 years. I can turn more of your prospects into paying customers for you too.

Mine is not great, but it's better then yours, even if I say so myself.

Better yet: Want to make more sales without increasing your costs? It's possible, if you have a skilled copywriter on your team. I've been turning prospects into paying customers for businesses like yours for over 4 years...

I would not download your resume... First, I don't get why said resume cannot be on the same page, you know... read my resume below. Second, if it were there, I would not read it because your intro to it did not move me to.

The links to all those things you said you did made me think, it's easy to say you did something you did not and link to somebody else's content.

Your How to Play the Mandolin - Things You Need to Know... a lot of fluff in there. In correct English. But you wouldn't be allowed on any of my sites.

No, I'm not being mean: "A mandolin is a string instrument used in various types of musical genres, especially those with a slower, mellower tempo" are the words that open the article."

Who's looking up how to play mandolin that needs to know it's a musical instrument with strings that can be used in various musical genres? Notice, not genres, but musical genres.

I swear to you that everyone who knows that a mandolin is a string instrument understands it's musical genres not painting, not fiction.

Point I'm making, your definition of good writing is different than mine; your definition of good copy is waaaaay different than mine.

What you have will, though, work for a sub-group of people looking for content... You just cannot charge as much as others... or as much as you could if you improved your game some. (I bet we have different ideas about what good money means.)

Cheeers!