Copywriting for Ecommerce
Hi everyone,
I heard that category pages on ecommerce sites can benefit from fresh, unique content just like any other landing page - both for the user experience and SEO purposes.
Does anyone have any experience with this type of copywriting? If so, any thoughts or tips on the process? How do you make the pages truly unique if a company is selling essentially the same product/service under different categories (e.g., car rental > sedans vs. vans)?
Thank you!
I heard that category pages on ecommerce sites can benefit from fresh, unique content just like any other landing page - both for the user experience and SEO purposes.
Does anyone have any experience with this type of copywriting? If so, any thoughts or tips on the process? How do you make the pages truly unique if a company is selling essentially the same product/service under different categories (e.g., car rental > sedans vs. vans)?
Thank you!
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Marketing4life -
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