This is my first real attempt at using an IM Sales funnel. I've been reading and watching videos for a couple of months.
I have a small ad running on FB that has generated over 100 people to my landing page...but so far only 2 have opted in.
My FB ad is generating 1 click roughly every 50 views...not sure how great that is for an ad...but my LP seems to be a major issue right now.
I've had 124 people hit my LP, and only 2 opt ins...around 1.5% conversion. That sux!
I have made multiple edits to it after watching lots of videos online...and this is my most recent version. This one is a more bare bones version...short and to the point! No extra clutter, no real pitch...just basic info and button.
The page is in the same format as the rest of the funnel, I wanted to establish a common look early, and make it comfortable as the customer goes through the funnel. Do I need to alter the LP? Is it a big deal if it doesn't look similar to the following pages?
I previously had even more reports in the lead magnet, but felt that it was too much and dropped it down to only 2. One opt in occurred since dropping to 2 reports...the other was when there was more.
Do you think I should have only a single report?
Do I need more copy?
Change colors schemes? Anything would be helpful.