Original source of a certain Gary Halbert story

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Hello fellow copywriters:

I seem to remember Gary Halbert talking in one of his newsletters about how his assistant picked up how to write like him just by writing down or typing his stuff day in and day out.

Can anyone find the exact reference for this story? The first one to post a link for it (or a page number for it in a printed book) gets a free book from me.

Thanks!

Marcia Yudkin
#copywriting #gary #halbert #learning #original #source #story
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  • Profile picture of the author SERPTurbo
    There's a mention of what you're talking about here > https://www.thegaryhalbertletter.com...ss_writing.htm

    Not sure if it's exactly what you're after.

    P.S. It's further down the bottom, just after the order coupon.
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  • Profile picture of the author marciayudkin
    Hi SERPTurbo,

    Close enough. You get the prize. Thank you!

    If you want a paperback book, PM me your mailing address and I'll pop it in the mail. If you prefer an ebook, PM me your email address.

    Thanks again,
    Marcia
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    Check out Marcia Yudkin's No-Hype Marketing Academy for courses on copywriting, publicity, infomarketing, marketing plans, naming, and branding - not to mention the popular "Marketing for Introverts" course.
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