Best copywriter alive

by Kamal1
10 replies
Besides John Carlton, and Gary Halbert, who do you think is the best copywriter alive?
#alive #copywriter
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  • Profile picture of the author OptedIn
    Originally Posted by Kamal1 View Post

    Besides John Carlton, and Gary Halbert, who do you think is the best copywriter alive?
    Why would you assume that everyone would agree with your estimation of the aforementioned individuals?
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    "He not busy being born, is busy dying." - Bob Dylan • "I vibe with the light-dark point. Heavy." - Words that Bob Dylan wishes he had written.

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  • Profile picture of the author ewenmack
    ME.

    According to website builder client.

    He tested me against a direct response copywriter.

    The ad went on to be the most ripped off ad
    for web design across the Internet.

    According to a carpet cleaning guy
    who hired me after the #1 guru back then to carpet cleaners,
    Joe Polish, template ad failed.

    Acoording to a London ad agency.

    On 2 occasions I got called in to save their arse.

    Their creative team could not come up with an ad
    acceptable for selling jet lag pills and helicopters.

    My ads were approved by their client's.

    My point is, it's only a client who thinks you are the best.

    Others who hire copywriters think their copywriter is the best.

    Nothing else matters,
    unless you are after an ego boost.

    Best,
    Ewen
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    • Profile picture of the author Kamal1
      You're great, could you show me some of your long form sales latter you've written in the past 2 months?
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    • Profile picture of the author SARubin
      Originally Posted by Kamal1 View Post

      Besides John Carlton, and Gary Halbert, who do you think is the best copywriter alive?
      Gary Halbert is no longer with us, so you might want to update your question


      Originally Posted by ewenmack View Post

      ME.

      According to website builder client.

      He tested me against a direct response copywriter.

      The ad went on to be the most ripped off ad
      for web design across the Internet.

      With all due respect to you Ewen,

      I'd say I'm one of the best. And here's my proof...

      About 2 decades ago I had to sell a damaged product... at full price.

      My target audience was my girlfriend
      My headline was - "Do You Want To Get Married?"
      My offer was - "Look around this town honey, you could do a whole lot worse than me."

      My response rate was 100% - And so far it's been a control piece for nearly 20 years. (and that ain't bad)
      Signature
      "It all boils down to psychology, and numbers"
      SARubin - Direct Response Copywriter / Advertising and Marketing Aficionado
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      • Profile picture of the author ewenmack
        Originally Posted by SARubin View Post


        My response rate was 100% - And so far it's been a control piece for nearly 20 years. (and that ain't bad)
        There you go, you prove my point,
        the "buyer"
        had and still has eyes only for you...
        because you are the best!

        In her eyes.

        And that's all that matters.

        Best,
        Ewen
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  • Profile picture of the author Alex Cohen
    My offer was - "Look around this town honey, you could do a whole lot worse than me."
    No guarantee. No deadline.

    And no obvious objection ("I could also do a lot better!") resolution.

    lol
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    • Profile picture of the author Kamal1
      Why is everyone claiming they r the best???
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      • Profile picture of the author ewenmack
        Originally Posted by Kamal1 View Post

        Why is everyone claiming they r the best???
        For the reason I had previously stated,
        the client thinks their copywriter
        is the best.

        So you get 100 people who hire a different copywriter
        and they all think they have the best copywriter.

        Best,
        Ewen
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      • Profile picture of the author OptedIn
        Originally Posted by Kamal1 View Post

        Why is everyone claiming they r the best???
        Because their not familiar with my work. :-)
        Signature

        "He not busy being born, is busy dying." - Bob Dylan • "I vibe with the light-dark point. Heavy." - Words that Bob Dylan wishes he had written.

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