I've always been a minimalist.
Just an inherent part of my personality.
It works well in copywriting - I can remove all the clutter and streamline clients campaigns.
Which tends to get faster and better results.
I chuckle a bit, when I see everything I've done in my 30 plus years in the Ad industry - all collated on 3 memory sticks.
"Ha" I hear you say, "You must have acres of books, dvd's, swipe files and manuals stacked sky high on bookshelves in the copywriters attic!"
No, I take notes and scan all the good stuff - taking up about ½ inch on a stick.
As you didn't ask, I won't regale you with all the advantages of minimalism.
I seem to be the only minimalist in the entire copywriting world.
And just wondered...
Does anybody else live the minimalist lifestyle?
I realise this may be a rather minimal thread.
P.S. A few years ago - a massive flashbulb exploded in my head - since I've lived and breathed minimalism all my life - why not write about it and market it?
After 9.79 seconds of research I noticed - that my now 2 pals Joshua and Ryan of The Minimalists dot com - had raced ahead and done good.