An empty content is useless

by WF- Enzo Administrator
4 replies
There's no point writing a copy if the context isn't there. No point in writing a lengthy email if you're not getting the point across. In fact, Sanjay Shenoy, co-founder of PixelTrack, believes that it might even be harmful. Watch this TED Talk as he talks about how we can make content more impactful, and how we can fully understand the audience in delivering successful digital marketing campaigns. And it all starts with a good copywrite.

#content #empty #useless
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  • Profile picture of the author susan2015parker
    Influencer marketing is considered as a hybrid of new and old marketing methods. People used cold calls to sell products back then and today, it has turned into a celebrity endorsement idea. I think influencer marketing is actually effective because people like to follow what celebrities/influencers do, wear, eat, use, etc.
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  • Guy lost me at 1.37.

    Then I skipped, momentarily recalled the collective memory of long-dead ancestors as my life flashed beore me, an' decided to context out in the name of essential foddah.

    Thing is, I don't see nuthin' at the end DRAWS TOGETHAH sum BIG IMPACT LURE at the start.

    So that's eleven minutes 20 seconds of CONTENT gowin' noplace far as I concerned.

    Filler!

    Bloat between WHAT, zackly?

    Plus also, las' place we headin' rn is what no celebrity goober says, whatevah their platform.

    Influencah = IDIOSYNCRATICALLY HAPLESS NOO WAYS TO BE STOOPID

    An' why so?

    Bcs we drenched in so much content dispensed from on expertly doobious high we wanna scream our tits off.

    tbh this stuff is all ovah the internets rn an' I lost count of all the samo way you can write it all out.

    Attention?

    Zzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzz
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    zzzzzzzz.

    * an' breathe *

    Zzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzz
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    * an' breathe *

    (likely you ain't stayin' with me beyond this point, but that is OK bcs actschwlly I don't plan to suffocate to death none in the abscence of enlightenment here ...)
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    Lightin' fuses is for blowin' stuff togethah.

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  • Profile picture of the author King Manu
    Dang, that's a hard accent to listen.

    He's playing fast and loose with the term "literally everyone".

    Putting content in context is exactly what a copywriter does. He's actually telling you to become copywriters or at least learn the concepts of it. That's it. I saved you 11:20.
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