Copywriting Challenge, How Much Is Your Converting?

10 replies
Hey guys, I am no expert in Copywriting but I thought it would be a good idea if everyone in the forum can share their website link and telling us how is the conversion of the salescopy.

Here's My Copy
Make Money Blogging With Atomic Blogging

Converting at 5 to 15% depending of type of leads..

How about yours? please post your url and conversion numbers
#challenge #converting #copywriting
  • Profile picture of the author MikeHumphreys
    Alvin,

    I'm not sure how many of the copywriters will post their top converting pieces here. It's been my experience that when I have done so, two things happen:

    1. My site gets a bunch of non-targeted traffic and the conversion rate drops.

    2. My copy winds up getting swiped which isn't a bad thing to happen... except when it's outright copying word for word. Then it's a legal headache for me.

    The other thing is, most of my clients do not want other people knowing that I write their copy or what their conversion rates are... they don't want anyone else "stealing" me away or knowing how much money they're making

    Here's one that I will share which is my own product.

    Easy Multi Tracking: Professional Copywriter Reveals His Proven Conversion Boosting Tool That You Can Use To Skyrocket Your Conversion Rates FAST!

    It averages a solid 3% conversion rate with monthly spikes up to 5%, depending on what promotions I'm doing.

    Hope that helps,

    Mike
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  • Profile picture of the author gathersuccess
    I think it would be interesting to see what different styles on how people write their copy... as I am want to learn how people write too
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  • Profile picture of the author Bruce NewMedia
    I 'd strongly agree with Andrews comments about conversion.

    It's a very misunderstood term. I tell people there is no "typical" conversion rate. First tell me where your traffic is coming from and WHY, and then I can at least try to make some intelligent assumptions.

    Last year I monitored closely the conversion rate on a site I wrote and designed. One affiliate sent almost FOUR times as much traffic as another. Yet, the smaller affiliate made MORE SALES. Same copy. Same time period.

    It's humbling for a copywriter when he or she sees that.
    ______
    Bruce
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    • Profile picture of the author chillingbreeze
      Completely agreed with brucerby and Andrew. It actually depends upon the quality of traffic too other than quality of your web copy.
      Mine is a Copywriting Company website that has a not-so-hot web copy and draws 99% of its traffic from search engines. If any traffic comes from social bookmarking sites etc, it just have a look and leave (may be thinking we'll come sometime later)

      Organic traffic actually comes with an assured conversion if your copy almost does its job.

      Cheers!
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      • Profile picture of the author gathersuccess
        Originally Posted by chillingbreeze View Post

        Completely agreed with brucerby and Andrew. It actually depends upon the quality of traffic too other than quality of your web copy.
        Mine is a Copywriting Company website that has a not-so-hot web copy and draws 99% of its traffic from search engines. If any traffic comes from social bookmarking sites etc, it just have a look and leave (may be thinking we'll come sometime later)

        Organic traffic actually comes with an assured conversion if your copy almost does its job.

        Cheers!
        There are still alot of things for us to keep on learning. thanks lots
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  • Profile picture of the author ecoverartist
    I did some email campagins for a company that got anywhere from a 50-85% conversion rate, and that was with a "somewhat" targeted audience. It was amazing to watch the days when 8 out of every 10 people would sign up!
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  • Profile picture of the author TianYan
    Apparently, the "conversion rate" has been taken out of context too much as it depends too much on the traffic quality and quantity. A site converting at 15% might average to 5% in the future for the traffic coming from the same source. Hence, sales should be the priority.

    I have a question at this point. Since the conversion rate changes, how can it be any useful?

    It's just like the lifetime value of the customer. You calculate it by taking the total amount of sales, deduct the expense and divide it among all your customers. However, that value is underplayed because there are customers who have not bought the products that yet because they are early in the followup sequence.

    Any thoughts on this?

    Be Well,
    - Tian Yan
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