Books/Courses that Analyze Sales Letters?
I have a friend who's trying to get into copywriting. I've pointed
her in the direction of all the big names.
She's digesting everything but keeps asking me for actual sales
letters that are broken down piece by piece -- with an explanation
of what and why things are written the way they are.
More of the thought process that goes into a certain section and
the reasoning behind it.
Any suggestions for book or courses out there that do this?
Thanks in advance,
Mike
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