Specialization: How DO I Specialize As An Opt-in Page Copywriter?

51 replies
Hey Copywriters,

I ain't like most of you here.

I'm different than most copywriters.

I like to work less, earn more. I like to save my time and relax for a while which is why I prefer writing squeeze pages.

I love writing and re-writing squeeze pages from scratch. I feel that I am very good at it even though I cannot be called an expert.

All I want to do is build a squeeze page portfolio and make enough money that I can survive easily with it.

I did get one client who asked me to write a squeeze page for him and he even offered a testimonial as well. He is on the warrior forum.

He paid me $100 for the same. It took me 3 hours only.

I am thinking of a strategy that can get me offers to write only squeeze pages on a daily basis.

Any clues? How do I market myself well as a specialized squeeze page copywriter?

I was thinking of offering a free trial to a few people within WF.

I want to generate some money immediately and need help.

Please advise. Please share your ideas.

What can be my possible strategy?

Thanks.

Regards,
Ronak Shah
#copywriter #optin #page #specialization #specialize
  • Create a high-value freebie you can use to attract potential clients that paints you as The Squeeze Page Wizard(tm)

    It really doesn't matter how good you are at it if you have a way of attracting clients--people will see you however you present yourself. Just ask a transvestite.
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    • Profile picture of the author Harlan
      Dear expert,

      got any results to prove it?

      are you using video?

      writing video scripts?

      what makes you the opt-in expert?

      cause if you really are - and not just blowing smoke - everyone would want to hire you.

      Heck, I'd hire you if you can beat my opt-in rates. So would everyone.

      But your SAYING it doesn't mean anything.

      Proof baby proof.

      Peace.
      Signature

      Harlan D. Kilstein Ed.D.
      Free NLP Communications Course at http://www.nlpcopywriting.com
      http://overnight-copy.com
      Get Fit In Four Minuteshttp://just4minutes.com
      Learn how to build a Super Site Without SEO http://supersiteformula.com

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      • Profile picture of the author msuazo1
        hey, lol I just read an old post where you called out some kid for calling himself an expert and you said "dear expert" lmao just thought that was hilarious....I'm definitely NOT an expert but I am new to the community and I would like to start to connect with like minded people, can you offer some copy writing advice for a beginner?

        Thanks,
        Moises
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    • Profile picture of the author Ronak Shah
      Originally Posted by Kevin-VirtualProfitCenter View Post

      Create a high-value freebie you can use to attract potential clients that paints you as The Squeeze Page Wizard(tm)

      It really doesn't matter how good you are at it if you have a way of attracting clients--people will see you however you present yourself. Just ask a transvestite.
      I see what you advised as the best strategy to start off in this business.

      I know it's going to be a LOT of work.

      I know it.

      But.. the best way to attract clients is what you just said Kevin.

      I wished everyone would have focused on what I want which is why I opened the thread in the first place.

      Can anyone talk about a guide that tells me more about writing squeeze pages better?

      Wanted to ask just one more question:

      I want to practice writing squeeze pages for clients.

      I was thinking of offering a FREE critique on a couple of squeeze pages to clients who visit here in return for a testimonial. How does that sound?

      I get what I want. They get their squeeze pages performing better.

      ----

      Look.. I am creating a strategy in place.

      And listen up guys,

      YOU guys are AWESOME!

      Everyone of you.

      At least, I have got bits of what I can do. And I am drawing a strategy. It's awesome.

      thanks.
      Signature
      I AM YOUR Direct Response Ninja Kick-Ass Sales Copywriter.

      Now, Here's The REAL DEAL:
      Either I make YOU at least 10 times of what I charge YOU OR
      I'll Write YOUR Sales Copy AGAIN Till YOU Make MUCH MORE Than THAT. Guaranteed*.
      *Terms & Conditions Apply. Email me at ronak[at]ronakshah[dot]name right now.
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  • Profile picture of the author Ronak Shah
    I dislike writing for hours at a stretch.

    I find it better to write squeeze pages than write a sales letter for long hours.

    I can write 2 - 3 good sales letters each month.

    But...

    I can write at least 2 squeeze pages in a day which converts prospects into leads.

    It's much shorter and less time consuming for me.

    If any of you copywriter's here are looking to do a JV with me on the same, you're welcome to PM me.

    I find it amazing that a specialized copywriter charges up to $500 per opt-in page.

    I think charging a minimum price would do me a favor to quickly build a strong portfolio.

    Thanks.
    Signature
    I AM YOUR Direct Response Ninja Kick-Ass Sales Copywriter.

    Now, Here's The REAL DEAL:
    Either I make YOU at least 10 times of what I charge YOU OR
    I'll Write YOUR Sales Copy AGAIN Till YOU Make MUCH MORE Than THAT. Guaranteed*.
    *Terms & Conditions Apply. Email me at ronak[at]ronakshah[dot]name right now.
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    • Profile picture of the author Ronak Shah
      Originally Posted by Paul McQuillan View Post

      Ron, there are copywriters charging $97 a sales page and ones
      who charge $10,000 a sales page. Nobody wants to be a
      $97 copywriter.

      Careful on using cheap as your USP. I can find MANY cheap
      squeeze page writers, but can I find a good one.

      I feel you are too focused on the money or have lack confidence
      in your skill.

      What value do you bring to the table? (other than "cheaper")

      Harlen pointed out some things you should address
      It isn't the case Paul.

      I just wish to build myself as THE squeeze page copywriter.

      My problem is ...

      I do not know how to build a squeeze page portfolio and specialize as THE squeeze page copywriter.

      I'd love to write squeeze pages. It isn't the price either. I want a load of clients and I dislike charging a low price either way.

      I'd like to establish myself first and then charge a high price.

      It's about building a ready platform.

      I am thinking of a price range from $100 to $250, is that bad?

      I would want to charge a high price.

      I can deliver a landslide of leads over a period of time as I gain expertise.

      It has nothing to do with confidence.

      Get it?

      It's about gaining clients quickly, building a strong portfolio and making sure I get known as THE squeeze page copywriter.

      If I had zero confidence in my ability to write a squeeze page, I would never have got a nice testimonial from a fellow warrior who was amazed with my copywriting skills neither I would have opened this thread asking for strategic help.

      He copy pasted the text into his own WSO here and now he has a flurry of customers taking up his offer. I got a proven WSO as part of my portfolio to start with that WORKS.

      He was stuck and I helped him out.

      He believes I am a reliable copywriter.

      If you need proof, give me your email address.

      I'll send you all the details RIGHT AWAY .

      I CAN PROVE IT.

      Price is NOT the USP. It's about getting a small client base first and building a relationship. Getting some people to rave about my service is all I want for NOW while I am planning to establish myself as the go-to guy for squeeze page copywriting.

      You can't expect me to charge a premium price like Mike Humphreys does. I need testimonials to prove I am THE squeeze page copywriter along with a portfolio.

      Thanks a lot Paul. I got some tips & a helping hand from you.

      I am happy indeed. Cheers!
      Signature
      I AM YOUR Direct Response Ninja Kick-Ass Sales Copywriter.

      Now, Here's The REAL DEAL:
      Either I make YOU at least 10 times of what I charge YOU OR
      I'll Write YOUR Sales Copy AGAIN Till YOU Make MUCH MORE Than THAT. Guaranteed*.
      *Terms & Conditions Apply. Email me at ronak[at]ronakshah[dot]name right now.
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    • Profile picture of the author Ronak Shah
      Originally Posted by Paul McQuillan View Post

      Careful on using cheap as your USP. I can find MANY cheap
      squeeze page writers, but can I find a good one.
      and

      Originally Posted by Paul McQuillan View Post

      What value do you bring to the table? (other than "cheaper")

      Harlen pointed out some things you should address
      I love the fact that you said those things. These are TRUE.

      Quality results is what matters. Now, here's the thing.

      I am learning list building as well.

      It's all about PROVING by getting results for our clients. I second every bit of what Paul, Brian and Harlan said.

      Guys, you all are my friends.

      Understand that I already know "RESULTS get the money flowing".

      So, getting good results for clients is NOT a problem.

      My problem is about...

      HOW to dig GOLD (Customers LOL )..

      You guys are experts at doing the same thing over and over: getting clients.

      I want a portfolio that proves exactly what I'm saying.

      How do I get started?

      Ronak.
      Signature
      I AM YOUR Direct Response Ninja Kick-Ass Sales Copywriter.

      Now, Here's The REAL DEAL:
      Either I make YOU at least 10 times of what I charge YOU OR
      I'll Write YOUR Sales Copy AGAIN Till YOU Make MUCH MORE Than THAT. Guaranteed*.
      *Terms & Conditions Apply. Email me at ronak[at]ronakshah[dot]name right now.
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      • Profile picture of the author MikeHumphreys
        Ronak,

        It's about the results that you can deliver. It's also about having testimonials, the case studies, the screen capture shots of your opt-in rates to back your claims of being an expert.

        Dismissing the advice Harlan offered is foolish because Harlan's advice is 100% right and dead-on. Dismissing everyone's advice gives me, and probably other established copywriters, the idea that you aren't serious about becoming more successful.

        If you're asking people in any forum for advice, then I strongly suggest you check your ego at the door. No one knows everything. There's always someone out there doing something better than you or can teach you a thing or two that you *didn't* know.

        When I went through the Carlton SWS program about 1 1/2 years ago, I was already an established full-time copywriter with six-figure hits in both offline and online marketing. Guess what? I checked my ego because I was there to learn and improve my chops.

        You're asking about squeeze page pricing...

        I didn't start out in 2006 charging $1000 for a squeeze page. I built a portfolio and built my fees up over time as I established my reputation and track record. There's copywriters who charge more and others who charge less than I do.

        Good for them.

        I charge fees that I feel comfortable charging and make it easy for me to deliver even more value than my fees for my clients. My fees are not etched in stone and will go up whenever I feel like raising them... it's one of the perks of being your own boss.

        I've posted it in some other threads but... competing on low price is not a good long-term strategy. Sooner or later, it will lead to burnout or some type of overuse injury like carpal tunnel or tendonitis in your hands.

        14 hour days, huh?

        Most copywriters do NOT work that type of hours. Those who do, it's because they are either agressively trying to make money (copywriting and info-product businesses) or they are trying not to blow a deadline.

        Learn how to market yourself as a service provider.

        Master it. Study everything from the masters up to the current trend setters.

        If you do, then you will never have to ask anyone how to position yourself in the marketplace or how to get clients. You'll know *exactly* what you need to do to answer your own problem. Your answer will become more tactical and deciding what marketing weapons you want to use to deliver the results you are seeking.

        Good luck,

        Mike
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          • Profile picture of the author Ronak Shah
            Originally Posted by MikeHumphreys View Post

            Ronak,

            It's about the results that you can deliver. It's also about having testimonials, the case studies, the screen capture shots of your opt-in rates to back your claims of being an expert.
            I need clients to prove the same.

            Originally Posted by MikeHumphreys View Post

            Dismissing the advice Harlan offered is foolish because Harlan's advice is 100% right and dead-on. Dismissing everyone's advice gives me, and probably other established copywriters, the idea that you aren't serious about becoming more successful.
            I second every bit of Harlan's advise. I am talking about a problem here:

            How do I get clients as a squeeze page copywriter? How do I get started???

            I am not interested in writing email autoresponder's and other sales copy stuff. I just want to specialize as "THE squeeze page copywriter".



            Originally Posted by MikeHumphreys View Post

            If you're asking people in any forum for advice, then I strongly suggest you check your ego at the door. No one knows everything. There's always someone out there doing something better than you or can teach you a thing or two that you *didn't* know.

            When I went through the Carlton SWS program about 1 1/2 years ago, I was already an established full-time copywriter with six-figure hits in both offline and online marketing. Guess what? I checked my ego because I was there to learn and improve my chops.
            I am listening. I want to straight away implement everything you guys are saying. I am confused because I reciprocated positively with a thanks and a note about appreciating their viewpoint including Harlan's point. Mike, I am not sure what you're talking about.

            I say it again. He's accurate at what he is saying. Point is you must accept that I am not a complete newbie to internet marketing. Am I saying anything wrong here?

            I need to demonstrate exactly what I'm saying here. That's exactly what Harlan said and I wrote back the same thing saying I know it already.

            Originally Posted by MikeHumphreys View Post

            You're asking about squeeze page pricing...

            I didn't start out in 2006 charging $1000 for a squeeze page. I built a portfolio and built my fees up over time as I established my reputation and track record. There's copywriters who charge more and others who charge less than I do.

            Good for them.

            I charge fees that I feel comfortable charging and make it easy for me to deliver even more value than my fees for my clients. My fees are not etched in stone and will go up whenever I feel like raising them... it's one of the perks of being your own boss.

            I've posted it in some other threads but... competing on low price is not a good long-term strategy. Sooner or later, it will lead to burnout or some type of overuse injury like carpal tunnel or tendonitis in your hands.
            Well, I know there are people who want to rip you off if you offer them your services for a CHEAP price. It does not show you're a POWERFUL copywriter because a copywriter's sole job is to bring RESULTS = CONVERSIONS.

            Mike dear, I want clients. It's as simple as that. I want a portfolio. I want to prove that I am THE squeeze page copywriter.

            Originally Posted by MikeHumphreys View Post

            14 hour days, huh?

            Most copywriters do NOT work that type of hours. Those who do, it's because they are either agressively trying to make money (copywriting and info-product businesses) or they are trying not to blow a deadline.
            There are copywriters who work 14 hour's a day and there are copywriters who don't. Let's be clear about it.

            I am NOT willing to work like a mad dog each day. I love the freedom an online business offers. I want active and passive income.


            Originally Posted by MikeHumphreys View Post

            Learn how to market yourself as a service provider.

            Master it. Study everything from the masters up to the current trend setters.

            If you do, then you will never have to ask anyone how to position yourself in the marketplace or how to get clients. You'll know *exactly* what you need to do to answer your own problem. Your answer will become more tactical and deciding what marketing weapons you want to use to deliver the results you are seeking.

            Good luck,

            Mike
            I am looking forward to know how can I master it? Mike, PLEASE tell me exactly what you think is the next step.

            Originally Posted by MarkAndrews IMCopywriting View Post

            Ronak, in a nutshell...

            If you don't know how to position yourself and how to get those clients...

            How are you going to perform for your clients?

            Best,


            Mark...
            Right! Great post Mark.

            That's exactly what I am trying to tell my friends here.

            I need clients to PROVE myself as THE squeeze page copywriter.

            I need to know how to position myself as THE squeeze page copywriter and how to get clients. That's exactly why I opened this thread.

            I think Paul's posts carry a lot more weight on this thread. I'll PM him soon.
            Signature
            I AM YOUR Direct Response Ninja Kick-Ass Sales Copywriter.

            Now, Here's The REAL DEAL:
            Either I make YOU at least 10 times of what I charge YOU OR
            I'll Write YOUR Sales Copy AGAIN Till YOU Make MUCH MORE Than THAT. Guaranteed*.
            *Terms & Conditions Apply. Email me at ronak[at]ronakshah[dot]name right now.
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            • Profile picture of the author BrianMcLeod
              Originally Posted by ronakshah View Post

              I need clients to PROVE myself as THE squeeze page copywriter.
              No - you need SQUEEZE PAGES to prove yourself as the squeeze page expert.

              Lots of them. So many of them that you know instinctively what works and what doesn't in a variety of different situations and markets.

              Squeeze pages that have completely BOMBED - so you know what DOESN'T work as well as you know what does.

              You can't be an expert because you aspire to be or claim to be - no matter how intensely and honestly you desire that to come true for you.

              You can only become an expert by having skin in the game and EXPERIENCE.

              But I'll be brutally honest with you here, Ronak.

              I'm not sure the reason you WANT to be a squeeze page expert is the reason you SHOULD be a squeeze page expert.

              If I was you, I'd work the hell out of the affiliate markets, build lists for myself - and use those results to start landing clients - while cashing CB checks for my trouble.

              You're killing two birds with one stone and proving your worth explicitly in the process.

              Food for thought?

              Brian
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              • Profile picture of the author Ronak Shah
                Originally Posted by BrianMcLeod View Post

                No - you need SQUEEZE PAGES to prove yourself as the squeeze page expert.

                Lots of them. So many of them that you know instinctively what works and what doesn't in a variety of different situations and markets.

                Squeeze pages that have completely BOMBED - so you know what DOESN'T work as well as you know what does.

                You can't be an expert because you aspire to be or claim to be - no matter how intensely and honestly you desire that to come true for you.

                You can only become an expert by having skin in the game and EXPERIENCE.

                But I'll be brutally honest with you here, Ronak.

                I'm not sure the reason you WANT to be a squeeze page expert is the reason you SHOULD be a squeeze page expert.

                If I was you, I'd work the hell out of the affiliate markets, build lists for myself - and use those results to start landing clients - while cashing CB checks for my trouble.

                You're killing two birds with one stone and proving your worth explicitly in the process.

                Food for thought?

                Brian
                Brian,

                Amazing insight.

                I like the idea of doing both at the same time.

                I understand that building squeeze pages and testing them for myself will get me where I want to. I did think of this.

                hmmmm.. So you're driving me to build a list. For sure, you're 100% correct.

                I just want to get started now Brian.

                I want the active income flowing in NOW.

                Affiliate incomes come after 60 days.

                I made money from Stompernet, Dan Kennedy's products and a few more products as an affiliate. I have written a squidoo lens. I have a blog. I never touched clickbank until now.

                All I am saying is .. this is passive income. I want to generate the money NOW.

                I want to make this skill of writing squeeze pages an asset for not just myself but for everyone who hires me.

                So, you can't keep all your eggs in one basket.

                You need to diversify your sources of income at all times.

                So, whatsoever I want some gigs now.

                I am willing to offer revisions till they are satisfied.

                I have the best copywriting resources with me. Learning from them is not a problem.

                My point is I want to start off now.
                Signature
                I AM YOUR Direct Response Ninja Kick-Ass Sales Copywriter.

                Now, Here's The REAL DEAL:
                Either I make YOU at least 10 times of what I charge YOU OR
                I'll Write YOUR Sales Copy AGAIN Till YOU Make MUCH MORE Than THAT. Guaranteed*.
                *Terms & Conditions Apply. Email me at ronak[at]ronakshah[dot]name right now.
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                • Profile picture of the author Harlan
                  Dude,

                  You haven't answered my questions and here are a few more:

                  1. Are your squeeze pages Google friendly?

                  2. Do you do video scripts?

                  3. Got any examples you care to brag about?

                  4. What niches do you specialize in?

                  5. Exactly what information do you need to write a squeeze page?

                  6. What's your guarantee? Do you guarantee to beat the existing page or it's free? Do you guarantee to triple the opt-in rate?

                  SOGTP.
                  Signature

                  Harlan D. Kilstein Ed.D.
                  Free NLP Communications Course at http://www.nlpcopywriting.com
                  http://overnight-copy.com
                  Get Fit In Four Minuteshttp://just4minutes.com
                  Learn how to build a Super Site Without SEO http://supersiteformula.com

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        • Profile picture of the author Ronak Shah
          Originally Posted by MikeHumphreys View Post

          Ronak,

          It's about the results that you can deliver. It's also about having testimonials, the case studies, the screen capture shots of your opt-in rates to back your claims of being an expert.

          Dismissing the advice Harlan offered is foolish because Harlan's advice is 100% right and dead-on. Dismissing everyone's advice gives me, and probably other established copywriters, the idea that you aren't serious about becoming more successful.

          If you're asking people in any forum for advice, then I strongly suggest you check your ego at the door. No one knows everything. There's always someone out there doing something better than you or can teach you a thing or two that you *didn't* know.

          When I went through the Carlton SWS program about 1 1/2 years ago, I was already an established full-time copywriter with six-figure hits in both offline and online marketing. Guess what? I checked my ego because I was there to learn and improve my chops.

          You're asking about squeeze page pricing...

          I didn't start out in 2006 charging $1000 for a squeeze page. I built a portfolio and built my fees up over time as I established my reputation and track record. There's copywriters who charge more and others who charge less than I do.

          Good for them.

          I charge fees that I feel comfortable charging and make it easy for me to deliver even more value than my fees for my clients. My fees are not etched in stone and will go up whenever I feel like raising them... it's one of the perks of being your own boss.

          I've posted it in some other threads but... competing on low price is not a good long-term strategy. Sooner or later, it will lead to burnout or some type of overuse injury like carpal tunnel or tendonitis in your hands.

          14 hour days, huh?

          Most copywriters do NOT work that type of hours. Those who do, it's because they are either agressively trying to make money (copywriting and info-product businesses) or they are trying not to blow a deadline.

          Learn how to market yourself as a service provider.

          Master it. Study everything from the masters up to the current trend setters.

          If you do, then you will never have to ask anyone how to position yourself in the marketplace or how to get clients. You'll know *exactly* what you need to do to answer your own problem. Your answer will become more tactical and deciding what marketing weapons you want to use to deliver the results you are seeking.

          Good luck,

          Mike
          YaY!

          Mike, I love every bit of advice from you.

          Okay, so now this thread is all about getting started.

          Can you tell me what would be the first ideal step to take?

          You told me to master marketing myself as a service provider.

          But wait...

          HOW?

          Show me a pathway I can do this.
          Signature
          I AM YOUR Direct Response Ninja Kick-Ass Sales Copywriter.

          Now, Here's The REAL DEAL:
          Either I make YOU at least 10 times of what I charge YOU OR
          I'll Write YOUR Sales Copy AGAIN Till YOU Make MUCH MORE Than THAT. Guaranteed*.
          *Terms & Conditions Apply. Email me at ronak[at]ronakshah[dot]name right now.
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          • Profile picture of the author Ronak Shah
            Originally Posted by Paul McQuillan View Post

            I would start with this forum.

            Change your sig (and bold it) to a little better
            description than you have.

            Against popular belief, you don't need squat for
            proof on Warrior to make money.

            I never wrote a online sales letter when I did my
            first WSO and sold 2 for $500. No portfolio, no
            testimonials... no nothing but confidence.

            If I were you I would create a classified ad in the
            Warriors for Hire section. (as a squeeze page writer)
            NOT in the WSO (your ad will be 3 pages deep in 24
            hours in WSO)

            Take some time writing it and make sure your grammar
            is good.

            Start to build from there, but START!
            I got 5 takeaways from Paul.
            1. Start a Classified's WSO in the Warriors-For-Hire section.
            2. Network with fellow copywriters on the warrior forum to get some work coming to you on an on-going basis.
            3. Contact Opt-in Page Designers for getting regular work with regards to squeeze page copywriting.
            4. Working on my grammar a bit (I know I've been losing my grip on grammar quite a bit because I think more and write less LOL).
            5. Change my signature to BOLD & make it attractive.

            Thanks Paul. Awesome.

            Mike, where are you?

            Hoping for the best.

            Ronak.
            Signature
            I AM YOUR Direct Response Ninja Kick-Ass Sales Copywriter.

            Now, Here's The REAL DEAL:
            Either I make YOU at least 10 times of what I charge YOU OR
            I'll Write YOUR Sales Copy AGAIN Till YOU Make MUCH MORE Than THAT. Guaranteed*.
            *Terms & Conditions Apply. Email me at ronak[at]ronakshah[dot]name right now.
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            • Profile picture of the author MikeHumphreys
              Ronak,

              I only have a moment before I need to get back to helping a client with their launch for tomorrow.

              1. Position yourself as a squeeze page expert. Set up a webpage or website to sell the benefits of hiring you as their squeeze page expert.

              2. As Paul mentioned, run a Warriors For Hire special. Keep the price low and tell them you are doing it to build a portfolio.

              3. Buy one of my copywriting products.

              Just kidding, although they would probably answer alot of your marketing questions.

              Seriously... study the fundamentals of marketing. Things like USP, positioning, 3 ways to grow a business, and so on that almost never get mentioned in online marketing... and yet a good chunk of online marketing is built upon it.

              Take the squeeze page. The term was coined by Jonathan Mizel and it's origin is offline lead generation campaigns. A marketer would run a classified ad offering a free report/product/whatever. People would call or mail in the form and the marketer had a growing list of targeted prospects to market to.

              Knowing the core fundamentals of marketing, you'd recognize tactics like that and even realize how you can apply them in your own business. Heck, maybe even create an online breakthrough that way... like the first person who did split testing online (whoever that might be).

              4. Take your testimonials, case studies and use them them in your marketing. If you aren't getting them from your clients, follow-up with them and ask for them... or help improve what you wrote so they give you a testimonial. No one said you can't create squeeze pages on your own and track the conversion rates either. I frequently run testing on my own sites before using the test results with my clients.

              Gotta run,

              Mike
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            • Profile picture of the author RickDuris
              Hi Ronakshah,

              This is going to come as a bit of a shock to copywriters. But as a copywriter or marketer, initially you don't have to prove anything--except to yourself.

              Years ago, decades ago, a good friend told me this:

              "Ricky, it's like you are waiting to be knighted or something. It's like you need to earn the approval of someone before you can succeed. If you need permission to succeed, you have my permission."

              His name was Barney Zick. His words struck to my core.

              He was right. I needed to stake my claim. I needed to approve of myself first. Once I did that I was home free.

              Ronak, if you're as good as you say you are, stake your claim as the kind of copywriter you are or want to be and move forward with all expectation and anticipation.

              Just do it.

              But with all sincerity, I will also tell you this and I am serious as a heart attack:

              Drop the "lazy" BS. NO ONE WILL WORK WITH A LAZY COPYWRITER. THERE IS NO SUCH THING AS A *GREAT* LAZY COPYWRITER.

              It's an oxymoron.

              First, it implies clients will not get your best work--because you've admitted you're a lazy SOB.

              Second, laziness is not an attractive quality in a service provider.

              Third, if it's true and you really are lazy, other copywriters will eat your lunch and run circles around you. And my guess is in fact they already are which is why you posted looking for ways to improve your business.

              The fact you even made a post such as this makes me cringe on your behalf. Your potential clients seeing this will scratch their heads and wonder "What are you thinking?"

              Bottom line? Saying you're lazy is really bad positioning/branding.

              - Rick Duris
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              • Profile picture of the author Ronak Shah
                Originally Posted by RickDuris View Post

                Hi Ronakshah,

                This is going to come as a bit of a shock to copywriters. But as a copywriter or marketer, initially you don't have to prove anything--except to yourself.

                Years ago, decades ago, a good friend told me this:

                "Ricky, it's like you are waiting to be knighted or something. It's like you need to earn the approval of someone before you can succeed. If you need permission to succeed, you have my permission."

                His name was Barney Zick. His words struck to my core.

                He was right. I needed to stake my claim. I needed to approve of myself first. Once I did that I was home free.

                Ronak, if you're as good as you say you are, stake your claim as the kind of copywriter you are or want to be and move forward with all expectation and anticipation.

                Just do it.

                But with all sincerity, I will also tell you this and I am serious as a heart attack:

                Drop the "lazy" BS. NO ONE WILL WORK WITH A LAZY COPYWRITER. THERE IS NO SUCH THING AS A *GREAT* LAZY COPYWRITER.

                It's an oxymoron.

                First, it implies clients will not get your best work--because you've admitted you're a lazy SOB.

                Second, laziness is not an attractive quality in a service provider.

                Third, if it's true and you really are lazy, other copywriters will eat your lunch and run circles around you. And my guess is in fact they already are which is why you posted looking for ways to improve your business.

                The fact you even made a post such as this makes me cringe on your behalf. Your potential clients seeing this will scratch their heads and wonder "What are you thinking?"

                Bottom line? Saying you're lazy is really bad positioning/branding.

                - Rick Duris
                First things first,

                I am not here to argue over the term "lazy" here. I am here to figure out how do I get started. What I said by being lazy has been hugely misinterpreted.

                I like to work less, earn more quickly = more freedom = lazy. There ain't anything wrong with it either.

                Some copywriters are really kinda hard working who slog all day and some are really the kind who LOVE to work smart. I am like the latter.

                When the term implies laziness, I think like a "smart marketer" who desires "more freedom" like anyone else.

                My only focus is to make MORE money whether it is for myself or a prospective client within the best possible turnaround time.

                That's exactly why I entered affiliate marketing. That's exactly why we marketers build a list to make money on autopilot (Cash on call).

                Intelligent people always WIN. Smart people use their brains and get better results faster. Most smart people are usually lazy. And lazy people DO WIN because they are damn smart.

                Remember, we do online marketing because most of us are lazy & because all of us dream of making money fast, even on autopilot. What's wrong with it.

                If you're good enough and CAN deliver results, clients look no further.

                Most marketers need a smart copywriter to work with who thinks like a smart marketer himself.

                If a smart marketer hires a copywriter who is just a "copy writer" but isn't a smart marketer, makes no business sense at all to hire him/her.

                All you need is a smart copywriter who knows what he is doing. All you need to be is a smart ass, does not matter if you are lazy or not, and know what you're doing to get results for your self and your clients.

                It's not always hard work but mostly smart intelligent work that pays the bills.

                Rick, I appreciate your views and I like your post. Your point is taken. It is a "bad marketing proposition".

                I am here to deliver results. Doesn't matter if I am lazy or not, results are what matters at the end of the day. I do work hard but I am still a lazy guy at the end of the day though it certainly is a bad proposition which clients do NOT like to see.

                Everyone loves Money, FREEDOM & Respect. Don't you?

                I do.

                I am different. I do not like to work like a mad dog all day and night.

                What next you think I must do to position myself as THE squeeze page copywriter?

                My takeaway from Brian's post is:

                I need to create examples of squeeze pages. Put them up. Test them to show them as examples. Awesome Brian.

                My takeaway from Mike's post:

                Learn from John Carlton's SWS to get started and polish myself as a copywriter.

                I am listening guys. Harlan, I will respond to your post shortly.
                Signature
                I AM YOUR Direct Response Ninja Kick-Ass Sales Copywriter.

                Now, Here's The REAL DEAL:
                Either I make YOU at least 10 times of what I charge YOU OR
                I'll Write YOUR Sales Copy AGAIN Till YOU Make MUCH MORE Than THAT. Guaranteed*.
                *Terms & Conditions Apply. Email me at ronak[at]ronakshah[dot]name right now.
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  • Profile picture of the author Rezbi
    Originally Posted by ronakshah View Post

    I'm different than most copywriters.

    I like to work less, earn more.

    How are you different? :-)
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    • Profile picture of the author Ronak Shah
      Originally Posted by Rezbi View Post

      How are you different? :-)
      Well..

      I am different because I am lazy LOL.

      I am willing to write sales letters on an occasional basis and invest more time in creating another product for myself.
      Signature
      I AM YOUR Direct Response Ninja Kick-Ass Sales Copywriter.

      Now, Here's The REAL DEAL:
      Either I make YOU at least 10 times of what I charge YOU OR
      I'll Write YOUR Sales Copy AGAIN Till YOU Make MUCH MORE Than THAT. Guaranteed*.
      *Terms & Conditions Apply. Email me at ronak[at]ronakshah[dot]name right now.
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        • Profile picture of the author Ronak Shah
          Originally Posted by MarkAndrews IMCopywriting View Post

          Hmmmmm.

          Is that what your potential squeeze page clients really want to see and read?
          Well...

          I find squeeze page copywriting to be much more simpler and easier than writing long sales letters.

          And everyone in this world is lazy.

          I want a regular stream of active and passive income.

          I guess misinterpretation is a habit with you Mr. Andrews. Please do not spoil my thread.
          Signature
          I AM YOUR Direct Response Ninja Kick-Ass Sales Copywriter.

          Now, Here's The REAL DEAL:
          Either I make YOU at least 10 times of what I charge YOU OR
          I'll Write YOUR Sales Copy AGAIN Till YOU Make MUCH MORE Than THAT. Guaranteed*.
          *Terms & Conditions Apply. Email me at ronak[at]ronakshah[dot]name right now.
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      • Profile picture of the author Rezbi
        Originally Posted by ronakshah View Post

        Well..

        I am different because I am lazy LOL.
        So... how are you different? :-)
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        • Profile picture of the author Ronak Shah
          Originally Posted by Rezbi View Post

          So... how are you different? :-)
          Right.

          I think most copywriters work for a minimum for 14 hours a day. That is NOT a lazy guys life. I have been working like more than 12 hours each day. It does not make sense to me working like a mad dog.

          I would like to scale down the number of hours I put in to earn the money I dream of.

          Anyway, getting on to squeeze page copywriting..

          I want to start specializing right NOW...

          Paul's post is REAL cool. Harlan pointed out points which I already knew since 2 years. I second their points.

          I know I've to "demonstrate" that I'm THE squeeze page copywriter for internet marketers to hire every now and then .
          Signature
          I AM YOUR Direct Response Ninja Kick-Ass Sales Copywriter.

          Now, Here's The REAL DEAL:
          Either I make YOU at least 10 times of what I charge YOU OR
          I'll Write YOUR Sales Copy AGAIN Till YOU Make MUCH MORE Than THAT. Guaranteed*.
          *Terms & Conditions Apply. Email me at ronak[at]ronakshah[dot]name right now.
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  • Profile picture of the author BrianMcLeod
    You need to change your orientation, Ronak.

    RIght now, your mind is focused on how YOU
    can get OTHERS to give you MONEY.

    Instead, focus on how you can deliver RESULTS.

    The money follows the results.

    And the time freedom follows the money.

    My 2¢ (adjusted for inflation).

    Hope that helps,

    Brian
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    • Profile picture of the author Ronak Shah
      Originally Posted by BrianMcLeod View Post

      You need to change your orientation, Ronak.

      RIght now, your mind is focused on how YOU
      can get OTHERS to give you MONEY.

      Instead, focus on how you can deliver RESULTS.

      The money follows the results.

      And the time freedom follows the money.

      My 2¢ (adjusted for inflation).

      Hope that helps,

      Brian
      Well Brian,

      I hate to admit..

      I am not aware of ways I can get clients. It's been a long time now since I have been thinking of this so have been frustrated with things not working the way I wanted to.

      On the other front, I took up affiliate marketing. I am happy it's working for me

      I don't think there is anything wrong either about thinking "how others are willing to pay me". You can only think of people paying you money when you're confident that you can deliver results to your clients.

      Without results, I can't become THE squeeze page copywriter I wish to. So..

      I second your thoughts very much indeed.

      Want proof?

      I'll email you proof.

      I'll even give you the email address of the person I rewrote the squeeze page copy for.

      And he's making a nice amount each month from my sales copy.

      Doesn't this sound fine? Allright, if does not.

      Allow me to send you a PM with the link of the WSO and a testimonial offered by a fellow warrior. That's all I've to say.

      You bunch of copywriters are awesome
      Signature
      I AM YOUR Direct Response Ninja Kick-Ass Sales Copywriter.

      Now, Here's The REAL DEAL:
      Either I make YOU at least 10 times of what I charge YOU OR
      I'll Write YOUR Sales Copy AGAIN Till YOU Make MUCH MORE Than THAT. Guaranteed*.
      *Terms & Conditions Apply. Email me at ronak[at]ronakshah[dot]name right now.
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    • Profile picture of the author Ronak Shah
      Originally Posted by BrianMcLeod View Post

      You need to change your orientation, Ronak.

      RIght now, your mind is focused on how YOU
      can get OTHERS to give you MONEY.

      Instead, focus on how you can deliver RESULTS.

      The money follows the results.

      And the time freedom follows the money.

      My 2¢ (adjusted for inflation).

      Hope that helps,

      Brian
      I am willing to learn.

      Teach me how do I change my orientation.

      I leave it in your hands Brian.

      I know it's important to demonstrate results in order to be THE squeeze page copywriter every marketer would want to hire.

      I am listening.

      Mark, Rezbi and Paul already agreed with what I said. Taking conversations off the track is a habit with you so I will ignore all replies from you . I am sorry I have to do it.

      Everyone is helping me out. I think people are coool here.
      Signature
      I AM YOUR Direct Response Ninja Kick-Ass Sales Copywriter.

      Now, Here's The REAL DEAL:
      Either I make YOU at least 10 times of what I charge YOU OR
      I'll Write YOUR Sales Copy AGAIN Till YOU Make MUCH MORE Than THAT. Guaranteed*.
      *Terms & Conditions Apply. Email me at ronak[at]ronakshah[dot]name right now.
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  • Profile picture of the author Jag82
    Ronak:

    I really wouldn't dismiss some of the
    advice you were given so far, if I were
    you. Especially on Rick's input on your
    "lazy" positioning.

    As a client...I will be appalled if my vendor
    talks like that.

    Here's an experiment you might want to do.

    Get a few prospective clients to come
    in to view this thread.

    Ask them what they think of you and
    if they want to hire you.

    Mr market will give you many home truths.

    Jag
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  • Profile picture of the author Jag82
    Ronak,

    I like to give you a few more
    friendly inputs.

    Now...there's nothing wrong with
    wanting to get more done in less time.

    If you want to work smart...go ahead.

    I'm all for that.

    But somehow, some of the words you
    have said so far disturb me.

    It seems that you aim to achieve a lot
    without putting in much shift.

    And you seems to be all about getting the money.

    But very little on how to adding massive
    value to the client.

    You might want to tweak the mindset.

    Eben Pagan said something very profound.

    And that is the path to success is often counter-intuitive.

    For some of the things you said, you may want
    to review them, and consider doing the opposite
    and what is counter-intuitive to you.

    Jag
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    • Profile picture of the author Ronak Shah
      Originally Posted by Jag82 View Post

      Ronak,

      I like to give you a few more
      friendly inputs.

      Now...there's nothing wrong with
      wanting to get more done in less time.

      If you want to work smart...go ahead.

      I'm all for that.

      But somehow, some of the words you
      have said so far disturb me.

      It seems that you aim to achieve a lot
      without putting in much shift.

      And you seems to be all about getting the money.

      But very little on how to adding massive
      value to the client.

      You might want to tweak the mindset.

      Eben Pagan said something very profound.

      And that is the path to success is often counter-intuitive.

      For some of the things you said, you may want
      to review them, and consider doing the opposite
      and what is counter-intuitive to you.

      Jag
      Jag,

      You're talking about being able to see through things that are NOT obvious to us. I know what you're talking. I appreciate it.

      Well, I agreed with Rick on his view point already. I am kinda going crazy making effort to explain every time that I really understand what everyone's saying and am agreeing to what has been said. I did not disagree with Rick any less.

      Heck, why are you guys focusing more on the "lazy" part? I am no one's money making machine LOL. Get it?

      Usually copywriters write for clients, that's how they make money. I dislike putting in 12 - 14 hour's a day into a business. I got no right to think that way, that's really crazy.

      If looking for more freedom is a crime, I guess then there is no point working online. Why not work a silly 9 to 5 day job 5 days a week?

      I am NOT looking for many clients. I am looking for only a few clients on a consistent basis. I don't mind if they flock to me like crazy and if I'm booked for months in advance like many copywriters usually are.

      Clients want "results" and proof of "results". Period.

      I've had great takeaways from this thread. I am still looking for a couple of breakthroughs. I appreciate your views Jag.
      Signature
      I AM YOUR Direct Response Ninja Kick-Ass Sales Copywriter.

      Now, Here's The REAL DEAL:
      Either I make YOU at least 10 times of what I charge YOU OR
      I'll Write YOUR Sales Copy AGAIN Till YOU Make MUCH MORE Than THAT. Guaranteed*.
      *Terms & Conditions Apply. Email me at ronak[at]ronakshah[dot]name right now.
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    • Profile picture of the author Ronak Shah
      Daniel,

      I KNOW it's a business, not a get-rich-quick scheme.

      It takes hard work and smart work to set it up.

      I believe in smart work more than hard work.


      You've asked for advice... gotten it... and spit in the face of everyone who's tried to help you


      When I've appreciated everyone's advice, you're telling me that I spit in the face of everyone. That's completely false.

      And you're mistaken Dan.. I unlike most copywriters ain't looking for a full-time career as a copywriter. I'd love to be a full-time marketer than be a full-time copywriter.

      Marketers make the real money more than a copywriter does. That's the truth.

      I am in a transition from being a copywriter to become a full time marketer.

      I want to maintain a stream of active income which is why I opened this thread.

      You can't expect me to agree every bit of what you say. I got a right to agree and disagree.

      Your vision and my vision are NOT identical. Your goals are different and so are my goals.

      You can't expect me to work the way you think is perfect. On my side, things are different than your's.

      I ain't looking to become a full-time copywriter for life, not at least now.

      The reason why I want to write squeeze pages is it's simpler, easier to write compared to a sales letter, takes less amount of time, offers me a good amount of money and gives me time to work on other things I want to work alongside.
      Signature
      I AM YOUR Direct Response Ninja Kick-Ass Sales Copywriter.

      Now, Here's The REAL DEAL:
      Either I make YOU at least 10 times of what I charge YOU OR
      I'll Write YOUR Sales Copy AGAIN Till YOU Make MUCH MORE Than THAT. Guaranteed*.
      *Terms & Conditions Apply. Email me at ronak[at]ronakshah[dot]name right now.
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    • Profile picture of the author Ronak Shah
      It seems that you aim to achieve a lot
      without putting in much shift.

      And you seems to be all about getting the money.

      But very little on how to adding massive
      value to the client.

      You might want to tweak the mindset.
      Well.. Jag.

      Tell me how do I make a change in the mindset.

      Take me as a dummy who knows nothing about marketing as Dan put it (actually Dan does not know what I know and what I don't know about marketing.. he just wants to run me down with knowing my skills, I guess! LOL). Dan, what you're saying and what you wrote are two different things which can be misinterpreted by some people.

      I may not know about marketing as much as you do Dan or as much as everyone collectively does in this forum. But dude.. I do know a little bit about marketing, if not more than you do. I am listening to all you've to say.

      I am serious. I've been hearing this statement that I am all about money.

      Guys, aren't you working to make money or you're doing charity? c'mon, if you're serious about making money online, then you're serious about it.

      You ALL are about money guys. That's exactly why you're hired.

      Guys, I want you to know this.. I am looking for money immediately.. That's true. I need money. NOW.

      I've been making money from affiliate marketing and it pisses me off that I've to wait 60 days to get paid. That's exactly why I am about to build a product. But apart from the same, I am looking at a source of active income.

      I'd ask everyone one question:

      If you think I need a change a mindset, tell me what you think has to be the change.

      I am listening. You're talking to a marketer and not just an aspiring squeeze page copywriting specialist.

      Why don't you guys focus on helping me build my mindset instead of criticizing me all the time?

      PLEASE. I need your advice. I am making notes from this thread.
      Signature
      I AM YOUR Direct Response Ninja Kick-Ass Sales Copywriter.

      Now, Here's The REAL DEAL:
      Either I make YOU at least 10 times of what I charge YOU OR
      I'll Write YOUR Sales Copy AGAIN Till YOU Make MUCH MORE Than THAT. Guaranteed*.
      *Terms & Conditions Apply. Email me at ronak[at]ronakshah[dot]name right now.
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    • Profile picture of the author Ronak Shah
      Okay, I get what you're saying Dan.

      Copywriting is NOT easy money. It takes time and effort (LOTS) to get the money flowing.

      I get it. I appreciate it that you posted your thoughts here.

      It requires commitment. So, you mean to say I can't afford to be a lazy copywriter. I get it. Understood. I apologize, I missed reading that line before.

      And..

      I need to develop expertise at writing squeeze pages. Got it.

      I get paid only when I start demonstrating results to prospective clients.
      Signature
      I AM YOUR Direct Response Ninja Kick-Ass Sales Copywriter.

      Now, Here's The REAL DEAL:
      Either I make YOU at least 10 times of what I charge YOU OR
      I'll Write YOUR Sales Copy AGAIN Till YOU Make MUCH MORE Than THAT. Guaranteed*.
      *Terms & Conditions Apply. Email me at ronak[at]ronakshah[dot]name right now.
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      • Profile picture of the author RickDuris
        Hi Ronak,

        I get it now.

        You think squeeze page work equals easy money.

        Oh my goodness. There is NONE harder, especially if it's PPC related.

        I sincerely believe you have been SEDUCED by "the dream." You have been sucked in, devoured, consumed whole by the idea. You obviously read somebdy's version of the 4-Hour Work Week.

        You need to recalibrate your expectations, Ronak. Sincerely.

        In the music industry, there's a phrase for what you need to do.

        It's called "paying your dues." It means putting in the time and effort... the sweat and the blood and the tears... whatever it takes (and I mean "whatever")... eeking out a living until you (finally) are an "overnight success." And you make it to the top. And you can command a king's ransom for what you know, and can do and achieve.

        But I'll share with you a secret.

        The best in this business do NOT live the life style you desire.

        Sure they may have the toys, planes, homes and such, but that's not where they get their greatest pleasure and joy.

        It's working their a** off--they are obsessed with coming up with the next winning letter or marketing strategy.

        Bottom line? Ronak, you really have it backwards.

        My best advice?

        Find a team or person, you can collaborate with. One that will demand from you more than you demand from yourself. Consider it "boot camp." Allow them to kick your a** when your squeeze pages fail to perform.

        You will be humbled. And you will be angry. And you will be frustrated.

        And you will learn from the experience. And you will grow as a person and as a copywriter.

        That's the best I can offer. Please accept with the gesture with which it was intended.

        - Rick Duris
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        • Profile picture of the author David Babineau
          Originally Posted by RickDuris View Post

          I get it now.

          You think squeeze page work equals easy money.

          Oh my goodness. There is NONE harder...
          Ronak,

          Read the post quoted above several times...

          Done? Great. Moving on...

          Results aside (which you'll need to become THE squeeze page guru), squeeze pages aren't "easy work".

          Good copy requires good research. And guess what? That research doesn't "disappear" just because it's "only" a squeeze page. It's the same. So if you're putting 20, 30 or 40+ hours of research per sales letter, "sadly" it's the same for a squeeze page. And if you're not doing that, you're doing your clients a huge disservice (which doesn't bode well for your guru status...)

          Last point, writing less is actually harder than writing more. I forgot where I read this (Caples maybe?), the story goes someone once wrote a letter and said "sorry, I didn't have time to write you a short letter!"

          Alright, peace and good luck
          Dave
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  • Profile picture of the author Daniel Scott
    Ronak,

    You've asked for advice... gotten it... and spit in the face of everyone who's tried to help you.

    You've tried to cover it up, of course - and maybe consciously you don't realize that's what you're doing - but you need to stop talking and start listening.

    The fact you're even posting this thread proves you know next to nothing about marketing... and by extension copywriting.

    And there's nothing wrong with that... we all have to start somewhere.

    But you don't learn on the client's dime.

    I worked my ass off to get my skills up before I charged anything. I didn't know as much as I know now (thanks Vin), but I knew enough to get started.

    You want money immediately? Get a job at Walmart. This is a business, and if you want to make it in this world, you better start treating it like one.

    Get some marketing books... do some work to get the answers instead of expecting everyone to hand you the answers on a silver platter.

    I can tell you if I treated Vin like you're treating the guys in this thread he'd drop me like a hot potato... and his advice ain't free.

    Succeeding in business isn't easy man. Ask any of the guys in this thread who do this full time. Even if they don't work hard NOW... they worked their ASS off in the beginning.

    They didn't think about easy money. They worked their ass off to be the best copywriters they could be.

    When you're good at this game... the money comes.

    -Dan
    Signature

    Always looking for badass direct-response copywriters. PM me if we don't know each other and you're looking for work.

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  • Profile picture of the author Ronak Shah
    Rick,

    Yeah..

    I'm completely devoured by the big flashy internet marketing dream that tells me I can have all that I want. After all, the rumor is that you can get-rich-quick online.

    Some of it is TRUE. I have experienced it myself. I've seen it working.

    Some of it is absolutely false. It requires a lot of hard work to build a formula for success in any field. You need to giveaway everything. If you think, I haven't done that so far. I have done it.

    To get one of my blogs running, I spent 1 month when I got started with no coding expertise and 0 design expertise. Do you think it was all easy? NO, it wasn't.

    I have been online since 4 years now. And it has taken me a lot of effort to get started with making money online. I faced a lot of trouble with information overload. Most of it is crap.

    Another issue I had was all about being perfect as an online marketer. I have faced my share of ups and downs.

    Let me tell you...

    You guys are full-timers and will keep doing your job all your life.

    I am NOT saying it's always going to be easy. I know the curves. Really. I mean it. They swing up and down every now and then. It happens to the best of the best copywriters in the business.

    I ain't here to work like a machine. I want to be happy. I want to be a fulfilled pleasant human being who works to be the best he can be.

    I am here to just know what you guys think is the best way I can get started.

    Whatever Paul and Mike said already has made the difference.

    So, I think.. I will leave it here.

    Wanted to ask just one question:

    I want to practice writing squeeze pages for clients.

    I was thinking of offering a FREE critique on a couple of squeeze pages to clients who visit here in return for a testimonial. How does that sound?

    I get what I want. They get their squeeze pages performing better.

    Ronak.
    Signature
    I AM YOUR Direct Response Ninja Kick-Ass Sales Copywriter.

    Now, Here's The REAL DEAL:
    Either I make YOU at least 10 times of what I charge YOU OR
    I'll Write YOUR Sales Copy AGAIN Till YOU Make MUCH MORE Than THAT. Guaranteed*.
    *Terms & Conditions Apply. Email me at ronak[at]ronakshah[dot]name right now.
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    • Profile picture of the author Kay King
      I was thinking of offering a FREE critique on a couple of squeeze pages to clients who visit here in return for a testimonial. How does that sound?
      It sounds like another lazy solution. You are new to doing this - don't have a client list or portfolio - what qualifies you to criticize the writing of others?

      I looked back over your threads after reading your comments here and there is nothing new in this thread. You have been offered excellent advice and help every time you post about wanting to write or needing money - and you still look for "easy and fast". You ignore every piece of advice that mentions the reality of hard work and preparation.

      You offered free sales pages to build a portfolio six months ago. Did you write those sales pages? Where are the results?

      You ran a WSO for copywriting with WSO sales copy that wasn't great - and were charging about $800 even though you had posted you were new.

      Two weeks ago you said you had been working in affiliate marketing and outsourcing all your customer's writing jobs. You were broke and needed money urgently.

      Those are missed opportunities. If you wrote free sales pages, you should have a portfolio now. If you had run a WSO with prices reasonable for a new writer, you should have some clients now. If you are outsourcing the writing jobs you do get, how can you showcase your own skills?

      Every post you've made about wanting to write sales pages or squeeze pages has been accompanied by comments about not wanting to work hard or work long hours. Two comments you've posted elsewhere recently:

      I've proven my skills as a sales letter copywriter to my self. I'm convinced. I'm excited...
      Convincing yourself is a good step - but after that you have to convince others that you are not only capable but willing to do the work.

      I love writing squeeze pages and sales copy. I can guarantee I can deliver a great squeeze page in 3 hours flat but hey, I am new to all this.

      I do not want to keep writing all my life bcuz I want results that multiply my income within a fortnight.
      You have good writing ability but that's not enough. You need to stop believing the internet dream that you can work very little and make a lot of money. That is an end result for people who have worked hard to build a business - it doesn't apply when you are just getting started.

      There's a reason it's called a "dream".

      I suggest you read over your own threads and the answers and offers of help you've received....and ask yourself if you've done any of the preparation or work you were advised to do.

      kay
      Signature
      Saving one dog will not change the world - but the world will change forever for that one dog.

      I'm going to work on being less condescending
      (Condescending means to talk down to people)
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      • Profile picture of the author Paul Hooper-Kelly
        WOW! A self-confessed lazy copywriter!

        Boy ... if only more of my hard-working copywriting buddies would develop some hedonistic tendencies, I'd have less competition.

        Truth is: although we come across as laid back, picky people, who don't get out of bed for less than five grand, the reality is very different.

        Copywriting (even squeeze page creation) is - when done properly - darn hard work.

        You could say we are like swans: graceful and calm on the surface - and paddling like mad underneath!

        Paul
        Signature
        If you want to learn the dark arts of copywriting to increase sales or set up a prestige business
        as a copywriter then click here. Or if you want it all done for you then click here.
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        • Profile picture of the author Dean Dhuli
          Originally Posted by Paul Hooper-Kelly View Post

          You could say we are like swans: graceful and calm on the surface - and paddling like mad underneath!

          Paul
          lol

          Nice analogy, Paul.
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      • Profile picture of the author Ronak Shah
        [DELETED]
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        • Profile picture of the author Daniel Scott
          Originally Posted by ronakshah View Post

          I got a formula to critic the squeeze pages. Ready made. It's not a big deal for me. I can successfully critique a squeeze page.
          Based on what? How many squeeze pages have you done? How many are converting at 50%+? What gives you any right to think you know how to write a good one?

          I'm a marketer. I know what marketing is all about.
          If you knew what marketing was all about, you wouldn't be struggling for clients.

          That's just basic logic.

          Major problems of newbie copywriters is NOT learning copywriting, but getting clients.
          Most newbie copywriters suck. Not because they're new... but because they haven't put the effort into learning their craft.

          I know I gave David Babineau a few jobs, because 1) he was within the client's budget and 2) he did a damn good job.

          Fun side note - he just landed a sweet DR job in Colorado I referred him for. Go Dave!

          If you're cheap and good you really will be swamped with more work than you can handle.

          Kay, did you realize what is stopping me from moving ahead? If you did, I am all hears.
          The phrase is "all ears", by the way.

          I can tell you what your problem is... you're SAYING you're listening... but you're not really.

          You've said you're not into being a service provider... and copywriting ain't easy.

          Why not just do your own thing with your own products?

          If you need income right now... get a job at MacDonald's or something.

          Then once your internet income gets going... you can throw in the towel and never look back.

          -Dan
          Signature

          Always looking for badass direct-response copywriters. PM me if we don't know each other and you're looking for work.

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  • Profile picture of the author Scott Murdaugh
    Ronakshah,

    I haven't read all of the replies.

    1. Have you made money as a copywriter?

    2. Do you enjoy it?

    The reason I ask is...

    Major problems of newbie copywriters is NOT learning copywriting, but getting clients. And honestly, It was hard at first to take criticism from these copywriters. They can thrash anyone. Some of them take criticism to its lowest level as well which I dislike (I've seen this happening so many times - I am sorry if you feel offended but that's the truth).
    Not true. If you haven't learned copywriting, then you really have no business taking on clients.

    You know how good copywriters get clients? They write good copy. They're good at their craft. They write copy that sells themselves and show it to a targeted market.

    As far as criticism goes, it comes with the territory. Everything you ever do is criticized. And not just criticized by opinions. Criticized with numbers. With results. Everything you ever do as a copywriter will be scrutinized under a microscope, and every time you don't totally nail a job, you'll know about it.

    I showed an ad to a guy I respect a few days ago. He said "Scott, you can do better than that on your worst day".

    If you're sensitive to criticism, this is a bad career choice.

    Most new copywriters are stuck at the same thing. After a point of time you feel a *pinch* if you don't know to setup a copywriting business.
    Most new copywriters don't last.

    There's times when you'll be hungry. There's times when you'll be desperate for clients. But until you can prove you can deliver results, and build an effective marketing system for yourself, it's not easy.

    Most guys don't make it because it is, in fact, hard work.

    To be honest, I am not really a service oriented guy. I am a product guy. I dislike building another person's business when I can build my own.

    I entered the services business just to create a platform wherein I can enter the real world of IM: selling my own products online.
    If that's what you want to do, why not just do it? Work like crazy for 12 hours a day doing whatever brings in the most money, and then work like crazy after that developing new products. Rinse/repeat until you have enough money coming in from the products to do them full time.

    I mean no disrespect, but being a copywriter might not be for you. It's not for everyone. And like any business, there's a lot of guys struggling, and the top 10% are truly successful.

    I have no place to tell you what to do.

    But it may not be a bad idea to ask yourself if this is actually something you want to do. It's either in your blood or it's not.

    It takes intense passion to both learn and execute. Without that fire in your belly, it's going to be an uphill climb.

    Just my .03.

    -Scott
    Signature

    Over $30 Million In Marketing Data And A Decade Of Consistently Generating Breakthrough Results - Ask How My Unique Approach To Copy Typically Outsells Traditional Ads By Up To 29x Or More...

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  • Profile picture of the author Ronak Shah
    Scott,

    Thanks for the reality check.

    I appreciate it.

    Thanks for posting.

    Ronak.
    Signature
    I AM YOUR Direct Response Ninja Kick-Ass Sales Copywriter.

    Now, Here's The REAL DEAL:
    Either I make YOU at least 10 times of what I charge YOU OR
    I'll Write YOUR Sales Copy AGAIN Till YOU Make MUCH MORE Than THAT. Guaranteed*.
    *Terms & Conditions Apply. Email me at ronak[at]ronakshah[dot]name right now.
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  • Profile picture of the author colmodwyer
    I am not aware of ways I can get clients.
    I'm a marketer. I know what marketing is all about.
    I think you're losing track here Ron.

    In any case, I suggest you write a squeeze page... build a list of prospects... then try and sell them your services.

    Before that though you should probably grab the most recent Marketing Sherpa Landing Page handbook and get up to speed. For a "Squeeze Page Copy WSO" it should give you a leg up on the competition.

    I'll echo the comments of the rest too, writing a high-converting squeeze page is NOT easy!

    Colm
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  • Profile picture of the author dyadvisor
    If you want to make money, do not approach those also trying to make money. Instead go to those making money.

    Established business people, they need and want to enhance internet presence.

    Join LinkedIn, is is crammed with executives, and then push your see as the best opt-in writer in the business.

    If you are really good, they will come seeking you. I charge $250 for writing 600 to 800 word articles for their monthly newsletters. You can join 50 professional groups of your choice, all free.

    Forget special offers. They are going to make thousands off your writing skills as a ghostwriter. Let them take the credit, you take the cash and credibility.

    I have 1100 specially selected connections, and have turned over 4,000 down.

    If you are interested, I can show so how you can invest $49.00 and have executives want to connect with you. Right now I have 2,000 requests, that were sent to me. I need to select out those I want.

    Put yourself in charge.
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  • Profile picture of the author Lbwalton
    I'm happy to hear that you are a good squeeze page writer but like every potential client will think, "show me how good you are." So here would be my plan...

    1. Create a squeeze page for yourself.
    2. That page targets a select audience (of 3 types of potential clients)
    3. In the page you're selling your squeeze page copy skills
    4. You give away 3 FREE squeeze pages (on popular topics of these groups) for 3 types of potential clients (e.g. I free squeeze page template for network marketers targeting newbies to network marketing)--find out from potential clients what is a hot niche/target market in their community
    5. Ideal outcome: They use your generic squeeze pages and find success with them... that sets it up for them to hire you to write them unique squeeze that will gain them more traffic and leads. Now you're getting paid for your expertise (especially if consult...but show you're the man of squeeze page copy first).

    All you need is a few good clients. If your work is as good as you say it is, you will gain more customer word or mouth. But until then, you're going to have to market yourself and create a funnel to drive targeted traffic to.

    You have a blog or something I can view your work? What about the testimonial you were suppose to get? Get that on video as soon as possible.

    LB
    lbwalton.com
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    • Profile picture of the author Kay King
      I'll give it one more shot here.

      I got a formula to critic the squeeze pages. Ready made. It's not a big deal for me. I can successfully critique a squeeze page.
      It is a big deal for a site owner and for the person who wrote the copy - a ready made "formula" does not make you a critique expert.

      It was my first ever WSO.

      At least, I tried and took action. That isn't a failure. It's just that I don't know what most copywriters know: how to get clients.

      I did not read a copywriting book to write the sales copy for that WSO. Still, I wrote it by my thoughts. It's not that bad either. Maybe it was more focussed about what I am and what I can deliver rather than what they receive if they hire me.
      Yes, you took action and I applaud that. But you took action without preparation. If you are selling services writing sales pages - the best sales page you write should be your own sales page for the WSO.

      You could have researched prices charged by other newer copywriters here in WSOs and charged accordingly. It was a good learning experience - but only if you learn from it.

      All I want is cash on call. Loads of it. If you're saying this is not true that you can't make cash on call, I am not going to believe that a single bit. Yes, it's hard work. No, It doesn't pay any less than what you dream of if you know to do it well enough. Take examples of big marketers: John Reese.
      Throwing out names of top marketers doesn't put you on their level. I doubt you have any idea how broke and pressured Reese was when he started out - or how many hours he put in just trying to survive and build a business. If your goal is to be at that level - you have to put in the work just like those top marketers did in the beginning. They can make "cash on call" now because of what they did a few years ago to build a business.

      I want to take action. All I have faced is a lot of resistance until now.
      You are creating your own resistance. Your goals of short hours and big money are not compatible. What should you do? Choose one method that is something you like to do - most of the time. Every IM method has some tasks that are repetitive or boring but necessary.

      If product creation is your goal as it seems to be - don't waste time doing other things. Create products, learn to launch them and learn to promote them. Don't chase money - devise plans and strategies to bring the money to you.

      Accept the reality that you can't live the dream life of IM until you create a platform to support that lifestyle. You can't create that platform until you have your own plan, devise your own strategies and work to become an expert at what you choose to do.

      Stop making excuses and looking for fast easy money - and you might be surprised what you can do.

      kay
      Signature
      Saving one dog will not change the world - but the world will change forever for that one dog.

      I'm going to work on being less condescending
      (Condescending means to talk down to people)
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      • Profile picture of the author Collette
        To invent yourself is easy. To re-invent yourself is harder.

        To re-invent yourself into someone who creates change for themselves and others is difficult Work.

        Do the Work. Reap the Rewards.
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  • Profile picture of the author Ronak Shah
    You guys are a blessing!

    Thanks a TON GUYS !

    Awesome!

    The level of encouragement is infectious! WOOT!

    All I am doing right now is building momentum on one devised strategy that I have.

    Once I have built momentum on a business plan, I could expand the business model and add some more income streams one at a time.

    I just need to get more organized and concentrate only on one goal at a time. It gets blur when I have so many distinctive ideas to implement.

    BTW, I know Reese used to work at a shop to make his living and was in deep debt of more than $100,000 but he did come out of it like a winner. I know Reese's real life story.

    And Kay, you can't tell about a person you don't know. Just wait and watch till I get SET. It will take it's own course no doubt.

    I am NOT saying this is easy money as most newbies think.

    If you have noted, I have been online since 4 years now.

    I am just looking for active income from IM.

    If I have to do it, I gotta do it NOW or never.

    My family never agreed except my sister that I must be given the freedom to do exactly what I want to. I had a dream when I was 17 years old. I wanted to become a dotcom entrepreneur.

    I don't call myself an entrepreneur unless and until I have that "momentum" going.

    Once I have it, there is no looking back further.
    Signature
    I AM YOUR Direct Response Ninja Kick-Ass Sales Copywriter.

    Now, Here's The REAL DEAL:
    Either I make YOU at least 10 times of what I charge YOU OR
    I'll Write YOUR Sales Copy AGAIN Till YOU Make MUCH MORE Than THAT. Guaranteed*.
    *Terms & Conditions Apply. Email me at ronak[at]ronakshah[dot]name right now.
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  • Profile picture of the author Ronak Shah
    Let me as well tell you it was tougher for me to manage the design, content, copy, marketing and SEO all at once. It's a one man show. It's harder than you think to setup your own copywriting business if you've no coach, money or guidance while starting out.

    It takes a hell lot of time and trouble to get it right. But once you get it right, you're through. It depends on how good you're at organizing your tasks and managing your time. There are copywriters who have done it and there are copywriters who just failed to do it.

    Collete is spot on. It's not that easy to re-invent your self as it's easy to invent your self. So, I'll decide on what I must do. For now, I am sticking to one strategy and looking to PEAK it. Once that is done, I'll add more sources of income.

    This way I won't be distracted. I think that's the basic solution. Gain "momentum".
    Signature
    I AM YOUR Direct Response Ninja Kick-Ass Sales Copywriter.

    Now, Here's The REAL DEAL:
    Either I make YOU at least 10 times of what I charge YOU OR
    I'll Write YOUR Sales Copy AGAIN Till YOU Make MUCH MORE Than THAT. Guaranteed*.
    *Terms & Conditions Apply. Email me at ronak[at]ronakshah[dot]name right now.
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  • Profile picture of the author dyadvisor
    So many fellow warriors have been very, very helpful. A sent him a bunch of info and he is very thankful. Please do one favor.

    He is do medical studies, and right now $1.00 is a lot of money to him. If you have something to send him, please do. He can not scrape up money to even buy a $5 item right now--remember this is India money where $300/month is big bucks.

    Ronak, I have more info. free for you. I am also offering you (I know you asked me), to do 10 paid "easy research articles". That way I can see a little better your work, and get you a few US dollars.

    Please remember these steps:
    1. article submitter that "copies information"
    2. article writer that get information and makes a few changes
    3. article writer that uses information to write an article
    4. good article writer that reviews information and writes
    5. creative writer that see information, and writes 70% without then looking at information.
    6. Creative writer that gets mad how bad someone wrote on a subject, and writes new article completely opposite of the article read.
    7. Copywriter who must be a very good writer than will mix client's input with his or her writing skills.
    8. High paid copywriter who will write their own information and have nerve to tell client why it is written this way, and to charge a professional big money charge.


    I am a professional copywriter, and get the big bucks. However I am always, on and on learning from those at any of the 8 levels.

    write, write, write till you get it right
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  • Profile picture of the author dyadvisor
    Sorry for this post. Like many copywriters, the brain works faster than the fingers. So initially many, many spelling mistakes are made. I am guilty - so hang me if need be.
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  • Profile picture of the author wiseleo
    I have to wonder about just one thing.

    You are a salesperson in a forum for salespeople.

    What are the realistic chances of making a sale in this shark tank? You must be a far superior salesperson to sell to other salespeople.

    By the time someone found WarriorForum, they found quite literally the entire world full of your competition.

    If you want to get the sale of the customer who is not a marketer, you need to find them in their own natural habitat. If you specialize in writing squeeze pages for janitorial services, for example, you should be hanging out where owners of cleaning companies can be found. You don't want them to decide "we need a copywriter, I don't know anyone, so I'll run a Google search". At that point, it's too late. You want to be thought of when someone needs a copywriter so they will not go through that step before talking to you first.

    In other words, you want to be known as the guy who gets killer results. By the time customers learn what are squeeze pages, sales funnels, and so forth, it's really too late to make a sale to them as they are more likely to be pickier.

    The reason why I am at this forum is because I got fed up trying to find information about post-sale upsell offers. Much to my delight, there is a mountain of information on various products to help me accomplish just that here.
    Signature

    I run a few startups that address critical business problems. PM or Skype me about joining my direct affiliate programs. My products are business continuity and customer testimonials. Both are unique.

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