Once, I was doing some work for one of the big mailers. Not only did I do my job but I also did extra work for them.
We went back and forth on the copy. I was working with a team of lawyers.
But one day, out of the blue they said they no longer wanted the copy.
We just spent two weeks going over the copy every day.
And not only did they plan on reneging the final payment - they wanted the first payment back.
And I spoke with David Garfinkel and he recommended a book.
I got it overnight and read it.
When their lawyer called to threaten me, I asked if I could record the call.
He said, "Sure, record all you want."
He proceeded to start in with his diatribe.
When I reached into my bag of tricks... he was tongue tied.
He had made himself look like an idiot AND it was all recorded.
I couldn't stop laughing.
Here's the book you should get:
In The Line of Fire by Jerry Weissman