But what's rather intimidating to them is getting that first Client.
So how did you get YOUR first Client?
What gave you the mindset or courage or confidence to approach a business owner?
For me, when I first started writing copy, I had my own business already and tried out all sorts of ideas.
When I ventured out beyond my own business, what I did was approach a small struggling business as a marketing consultant, I was looking to help them improve their sales. Then I used my copywriting skills to fulfill the project. I wrote a short Client reactivation letter that worked.
That set the stage for future work with the Client and led to other Clients.
But what about you? I'm curious as to how you got started. And I'm sure others would be as well.
- Rick Duris