Ryan Deiss Hiring Junior Copywriters

Anyone Want To Know How It Feels To Fly? Then Get Ready, Because The Only Thing You'll Be You'll Be Doing Until Further Notice Is Finding Out What It's Like To Be An Eagle.

From The Desk Of: John Q. Maverick, Flight Instructor

Dear Pilot-To-Be,

Let's face it - everybody wants to fly free, soaring through the skies with a bird's eye view of the world. But unless you happen to be an eagle or a fighter pilot, the incredible first-hand experience of flying has been off-limits to "the rest of us" - until now.

The new Parrot A.R. Drone helicopter changes all of that.

With nothing more than the AR Drone and your iPad, iPhone, or iPod Touch, you'll be able to experience the thrill of flight from a first-hand perspective.

Ever wanted to be Tom Cruise from "Top Gun?" Yeah, who hasn't, right?

Well, get your bomber jackets and aviator shades ready, because the AR Drone is the first game-changing breakthrough in technology that can make it happen in your own backyard, or even in your living room.

Don't be left out of knowing what it's like to fly free one minute longer - because you don't have to be.

The AR Drone puts YOU in the pilot's seat of an advanced space-age quadricopter. You'll control everything, and you'll see and feel everything a pilot would. Because that's exactly what you'll be.

When you get your new AR Drone, what will be the first thing you'll do with it?

* Will you head straight for the nearest open field and spend a few unforgettable hours finding out how it feels to prowl the skies like a hawk on the hunt?

* Will you give some family and friends a dizzy spell by surprising them with a few buzz maneuvers and bombing runs out of nowhere?

* Will you explore your own home or office from a perspective you've never imagined before?

* Will you sneak off somewhere nobody can find you, because you'll be unable to stop making "dive bomb" sound effects like you did as a kid?

The possibilities are unlimited, but I don't need to tell you that. Once you see video of the AR Drone in action, you'll see for yourself:

{ { VIDEOS } }

And here's what some brand new pilots had to say about how it felt to discover the power of flight:

{ { TESTIMONIALS } }

So, let's cut to the dogfight, so to speak. What would you expect to pay for something like this? What's the value of the experience of flying free? A grand? $500? Fact is, a lot of people pay more than that for flight simulators - which are nothing more than imaginary pixels on a screen.

But you won't pay that much for the real experience of flight.

The AR Drone quadricopter, complete with controller app, two integrated onboard video cameras, ultrasonic altimeter, intelligent autopilot software, and built-in WiFi, is just $299.00.

No, we didn't forget a digit there. Not $1299, but just $299 - if you act fast. We cannot and will not guarantee this price for any period of time. It could be (and probably will be) history next week, or maybe even tomorrow.

Truth is, we just want to get the AR Drone into people's hands as fast as we can, so they will start raving to everybody they know about the fun they are having. After that happens, you can bet the price is gonna go up.

For the first time in history, less than $300 can buy you the experience of being a crack fighter ace, an eagle soaring free in the skies, or a combat helicopter pilot. If you've ever raised your eyes to the great blue beyond and wondered what it's like to experience its freedom and mystery, I don't have to tell you anything more.

100% Iron-Clad Money-Back Guarantee: We are so sure you're going to be blown away by the amazing fun you're having while piloting your new AR Drone that we're standing behind it with a full 90-day money-back guarantee. You're either amazed, or you return it to us for a full refund - no questions asked. It's just that simple.

Special Offer! Just to make sure we're getting the AR Drone into as many hands as we can as fast as we can, if you act before { { DATE } }, we'll include the following amazing bonuses:

{ { BONUS OFFERS } }

It's up to you now. Will it be countless hours of Red Baron style airborne fun, or another night of sitcom reruns? All that's standing between you and the joy of taking to the skies is this little button. What would the guys from Top Gun do?

{ { BUY NOW BUTTON } }

P.S. If you're not quite convinced yet, check this out. I think you'll enjoy it.

{ { FINAL VIDEO } }

Freakin' love it, I'm stealing this one lol

Me?

I'm not forgetting anything.

I'm merely giving my impressions from when I saw the helicopter thing, in case they can help somebody out.

As well as, to a lesser extent, giving my impressions vis a vis some of the impressions already given, as a potential consumer for the product AND an age-demographic sharer with the target audience (i.e., Ryan).

If they don't help anyone, they don't help anyone. But not sure why they wouldn't, when all they are is honest feedback on the product under question.

It's almost like I'm one of those amazon.com reviews you were talking about, except that I posted mine here, AND talked about what was going on in my head the moment I was making the buying/non-buying decision.

You're not following the brief. You're pitching Ryan Deiss - not the world. You're trying to get HIM to buy. ZenTech's copy is...in a word...lame (sorry mate). I'm not going to dissect it all but for starters the headline is rubbish. Never ever address "Anyone". Keep it close and personal. Use "You". And in this case it's very personal because you're pitching directly to Ryan Deiss. No one else. You have to convince him and him alone to rush out and buy this thing. So this headline doesn't cut it. You'll also note that he's repeated "you'll". You all see that?

Anyone Want To Know How It Feels To Fly? Then Get Ready, Because The Only Thing You'll Be You'll Be Doing Until Further Notice Is Finding Out What It's Like To Be An Eagle.

Mal has just delivered a master class lesson on how to lock the reader into using it,
or anything that you sell.

Don't under estimate what he's written.

That's all I can say.

Best,
Ewen

No no, I agree. You could be absolutely right and the copy could be crap. I happen to think it's decent, but that's just me. What either one of us thinks doesn't really matter in this case (or really in any other), does it? It's what the market (in this case Ryan Deiss) thinks that is all that matters.

Will he agree with you? He very well could. Time will tell. I'm not crying about anything here. I asked for this, but I guess I was just a little taken aback by how aggressively you trashed it right in front of everyone (Deiss or his staff potentially included). That's just human nature, though. I'm over it.

Dude, I've been at WF for less than an hour today. I have not watched it yet, but that doesn't mean I'm not going to. I actually set aside some time this evening for it.

I understand your point (and agree with it), but is there really a need for that kind of tone? Are you paying me? Am I getting checks signed with your name on them? If not, then why are you talking to me in that tone?

Seriously...

I guess maybe you figure that's what I do, eh?

Okay. Fair enough Mal... we're all grown people here and if this Billy Badass routine is the kind of stuff you want to dish out (for whatever reason), I can take it. You're absolutely right that the real world is a tough place... I think maybe I know a little more about that than you realize, but suit yourself.

And I do sincerely thank you for this, by the way. You're a talented guy who writes well and knows what he is talking about. Your feedback *is* valuable to me, even if it comes with a few slaps in the face.

Sorry to keep bumping this old thread -- but what a great mental image.

Here's my take on the A.R. Drone.

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