Any examples of brilliant online sales copy?

Go to the clickbank marketplace and look for high gravity products. Chances are, that copy is converting well. Obviously it it possible that it is high gravity for reasons other than the strength of the copy, but in general I think you will find high quality copy this way.

Another way to find some high quality copy is to look in a business opportunity magazine. To know what is selling, look and see if the same ad appears over and over again. If it does, chances are that it converts well (otherwise why would they keep running it?).

I hope that these two ideas are helpful to you!

How do you define modern?

And did you look through the sticky post at the top of this forum?

After that, do a google search for the people you consider to be good modern copywriters, and add "swipe file" to the search.

This forum has numerous references to good copy although the search terms might be a bit harder find. But browsing here can be good for the copywriters soul .

Marvin

Gee man, whilst I respect you for trying to learn about this industry, for pete's sake use your noggin.

There's a Search function on that red navigation bar at the top of the forum over on the right hand side. Failing that, use Google.

You've only been studying this craft for a few days. All the pro copywriters here study this subject intensively for years. And they've got to where they are today because they use some initiative.

It's okay to ask questions but when they're as basic as this and have been asked several times over it gets a little old.

Seriously, use the search function a lot more and click on Advanced Search.

Help yourself.

Ok, I'm a TOTAL FAN of Eben Pagan.

I can't help myself. He's just plain amazing in my mind when it comes to copywriting and the bigger picture it fits into, marketing.

If you go to his site, doubleyourdatingdotcom, you'll see some ABSOLUTELY brilliant copy. Might not be for your market, but there's a good chance those ads of Joe Sugarman's you're reading in that book aren't either. Doesn't mean there's not stuff you can swipe there.

One of the things you want to swipe from Eben's letters on that site would be the design... the layout of the letters.

While I've been taken notes on his Guru Blueprint Program he's been pointing out to us how we should focus on how we can mimic the trust built into a handwritten letter. When you go to his site and to his sales pages, you'll see they're free of clutter and it's just a letter from me to you. The tone is from me to you. His openings are also engaging usually asking questions that pull you into the copy and verify to yourself that this is where you should be.

Go check him out and buy anything he sells on marketing/copywriting. He's money in the bank!!!

Great copywriting book to study. If you haven't studied John Caples' Tested Advertising Methods yet, then I'd suggest studying that one next.

Okay, let me give you a great way to find some extremely well written modern sales copy.

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Pick 5 copywriters who you think are top-notch copywriters and write copy the way that you naturally connect with.

Go to their copywriting websites. Check out their client testimonials & portfolios there, especially any pieces that they mention converted well.

Modeling copy can be a good tactic... make sure you're not plagiarizing it though or you will quickly kill your professional reputation as a marketer or copywriter (or both).

Best of luck,

Mike

Best,

Ross

Here's some "extremely well written, modern sales copy" ...

Secret Copywriting Tricks Of The Trade

Alex