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Categories of copywriting

by kaymie
8 replies
hi,

As a rookie copywriter, what categories of copywriting should I be able to master?
#categories #copywriting
  • Profile picture of the author Pusateri
    There is no mastery. There is only improvement.
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  • Profile picture of the author Alex Cohen
    Originally Posted by kaymie View Post

    hi,

    As a rookie copywriter, what categories of copywriting should I be able to master?
    Three that come to mind are ...
    • Pay-per-click ads
    • Squeeze pages
    • Review pages

    Alex
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    • Profile picture of the author OutOfThisWord
      Go on Elance or Odesk... and bid $50 for direct mail Sales Letters... and do it for the experience.

      Plus, a lot of these clients will be businesses selling to businesses... an easier client to deal with than the person with the latest traffic-cash-life-changing-only-$7-to-the-first-ten-who-buy.

      Get some books on direct mail letter writing and study them... and refer to them as you write.

      Over time you will get better and better and if you can make cost effective sales or generate qualified leads -where printing, postage & fulfillment are involved... you will be able to make even more sales on the Internet where the cost of reaching a customer is much less.

      Good luck!
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  • Profile picture of the author ProfWriter
    There are many offline copywriting categories too, like product labels, commercial scripts, that sort of thing. Probably not what you're after though if you're focus is online only.
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  • Profile picture of the author kaymie
    Thanx a mill... Does anybody know of tutorials on Direct Mail Copywriting online?
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