Be brutally honest - What do you think of this resource box?

17 replies
Hello!

I have about 60 articles on Eza, but the clickthrough rate is very low. I have decided to change the resource box.

Tell me what you think of this (basically I am promoting 2x products):

"If you want to master Internet marketing and drastically improve your chances of succeeding online, Internet Marketing millionaire will help you to kick start your business by sharing with you the EXACT strategies used by big name marketers to make millions.

If you are a beginner and want to learn how to create your website in html get your FREE EBOOK here."
#box #brutally #honest #internet marketing #resource
  • Profile picture of the author Alex Cohen
    A couple of thoughts.

    The second paragraph is not congruent with the first. "Internet strategies used by the big-name gurus" and "creating a website in HTML" are two different things.

    Second, be more specific. Generalities don't persuade.

    Alex
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    • Profile picture of the author UKproofreading
      I agree with the above, it's like your talking about one thing, then randomly skip to the next. Also, try offering a intensive like a free eBook, this will help build your list too!
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      • Profile picture of the author marciayudkin
        kick start your business by sharing with you the EXACT strategies used by big name marketers to make millions.
        People who need a "kick start" are not normally in a position to use successfully the techniques big name marketers use to make millions. (Many of their techniques require money, a huge list or pre-existing contacts.) This claim is therefore not credible and not appealing.

        Send it back for a rewrite!

        Marcia Yudkin
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        • Profile picture of the author Beatrice
          Originally Posted by marciayudkin View Post

          People who need a "kick start" are not normally in a position to use successfully the techniques big name marketers use to make millions. (Many of their techniques require money, a huge list or pre-existing contacts.) This claim is therefore not credible and not appealing.

          Send it back for a rewrite!

          Marcia Yudkin
          This particular product does not require any of the techniques you mentioned as the beginners will be guided/mentored step by step. But thanks for the advice, I think I need to include this information in the resource box.
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      • Profile picture of the author Beatrice
        Originally Posted by UKproofreading View Post

        I agree with the above, it's like your talking about one thing, then randomly skip to the next. Also, try offering a intensive like a free eBook, this will help build your list too!

        Hello!

        I have not got an ebook to give away and there is no list building. I am directly promoting an affiliate product.
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    • Profile picture of the author Beatrice
      Originally Posted by Alex Cohen View Post

      A couple of thoughts.

      The second paragraph is not congruent with the first. "Internet strategies used by the big-name gurus" and "creating a website in HTML" are two different things.

      Second, be more specific. Generalities don't persuade.

      Alex
      All right so basically, I cannot promote both items in the same resource box?
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      • Profile picture of the author Alex Cohen
        Originally Posted by Beatrice View Post

        All right so basically, I cannot promote both items in the same resource box?
        Beatrice,

        It's best to promote just one offer in any direct response communication with your prospect.

        And be sure to make the offer in your resource box congruent with the article. That way, the offer will be something the reader is interested in.

        Here's an excellent article on the subject. This will help you get maximum results with your resource box ...

        http://ezinearticles.com/?Article-Ma...e-Box&id=17172

        Alex
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  • Profile picture of the author Alexa Smith
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    Originally Posted by Beatrice View Post

    I have about 60 articles on Eza, but the clickthrough rate is very low. I have decided to change the resource box.

    Tell me what you think of this (basically I am promoting 2x products):
    Did I understand you correctly, here, Beatrice: you have the same resource-box on 60 different articles? :confused:
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    • Profile picture of the author satsuma
      In addition to making suggested changes - have several resources boxes. Not sure of the magic number - but the more unique the better.
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    • Profile picture of the author Beatrice
      Originally Posted by Alexa Smith View Post

      Did I understand you correctly, here, Beatrice: you have the same resource-box on 60 different articles? :confused:
      Hello!

      Currently I have slightly different boxes on 60 articles but the message is very similar. With the new resource box, I was thinking of using the same message worded slightly differently? I guess this is wrong:confused:
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  • Profile picture of the author AnneE
    I would agree with what folks said above. Create two resource boxes and have each one entice the reader to your website with a promise of SOMETHING... "learn six secrets that have made big-name marketers millions"

    OR

    "I'll walk you through the HTML you need for your very first website in my free Ebook."

    There must be some variation in your articles where some are more likely the sort of thing a newbie would read and some are more likely to appeal to those with more experience. Like an article on backlinks won't have newbies reading it.

    Hope this helps.
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    • Profile picture of the author Beatrice
      Originally Posted by AnneE View Post

      I would agree with what folks said above. Create two resource boxes and have each one entice the reader to your website with a promise of SOMETHING... "learn six secrets that have made big-name marketers millions"

      OR

      "I'll walk you through the HTML you need for your very first website in my free Ebook."

      There must be some variation in your articles where some are more likely the sort of thing a newbie would read and some are more likely to appeal to those with more experience. Like an article on backlinks won't have newbies reading it.

      Hope this helps.
      Thanks very much for your advice. I will definitely implement it. Having 2x resource boxes DOES make sense. Thanks very much.
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  • Profile picture of the author Bruce Wedding
    Its too bad you're not a War Room Member because David Raybould has a great PDF in there about tripling your click thru rate with a good resource box.
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    • Profile picture of the author Beatrice
      Originally Posted by Bruce Wedding View Post

      Its too bad you're not a War Room Member because David Raybould has a great PDF in there about tripling your click thru rate with a good resource box.
      Thanks very much. I am now a member of the war room and have read David Raybould PDF. This are now my new resource(s) box



      1. From

      "If you want to master Internet marketing and drastically improve your chances of succeeding online, Internet Marketing millionaire will help you to kick start your business by sharing with you the EXACT strategies used by big name marketers to make millions."


      TO:
      "Click here to learn the secrets that have made big-name marketers millions. Do you want to get massive passive income flowing into your bank account? This FREE video shows you how!"


      2:From

      "If you are a beginner and want to learn how to create your website in html get your FREE EBOOK here."


      TO:

      "Click here to start creating your website today. This FREE EBOOK will walk you through everything that you need to easily build your entire website"
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      FREE Video to Build Your Website:

      http://www. createmyownwebpage.net

      This Step-by-Step video guide will show you how to buil your website from scratch!(For FREE)
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      • Profile picture of the author EmmaPowell
        Yay Beatrice! Looking really good now!

        Now test and measure your CTR. Scrap the sig with the worst or lowest CTR and try a different sig next time, continually try and get better and better CTR

        Woot Woot!

        Em
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  • Profile picture of the author OrderFlowers
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    • Profile picture of the author Beatrice
      Originally Posted by OrderFlowers View Post

      I did not read David Raybould but I donot think "click here" is a great way of getting a back link. ::)) I would recommend to change it to an important keyword of your choice or product name

      David has been doing extensive research on this subject, so I think I will take his advice.
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      http://www. createmyownwebpage.net

      This Step-by-Step video guide will show you how to buil your website from scratch!(For FREE)
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