What is the BEST QUALITY Copywritting course out there

by smak
43 replies
There are quiet a few copywritting courses out there on the net.

The following has caught my attention:

Yanik Silver's Copywritting course
Dan Kennedy's various copyritting courses
Clayton Makepeace's Desktop copywritter coach

Can you share your experiences on any of the above courses u may have used OR anyother copywritting courses that are of GREAT Quality, both in teaching you online and offline copywritting.

Your feedback is much apperciated and will help me in my research into finding one most suitable for me.


Alex
#copywritting #quality
  • Profile picture of the author Perry Bee
    There is a course out there called Power Copy Writing for the Internet.

    It was written by Bob Serling.

    I haven't purchased it yet but it is on my list.

    It is suppose to be one of the best courses for anybody who wants to learn to sell on line.

    I think I remember hearing about from Paul Myers.

    As for off line copywriting I'm not sure.

    But I don't think you can go wrong with any of the above courses you have listed.
    {{ DiscussionBoard.errors[27710].message }}
    • Profile picture of the author Deji
      Smak,I wouldn't say there is a best copywriting course.Each copywriter has his own style that he uses to write copy and that's definately the style he will teach in his copywriting course.That said,there are however many professional copywriters specializing in various aspects of copywriting.Here are some:
      For direct mail and direct response copywriters,check out:
      1.Clayton Makepeace The Total Package
      2.Alan Sharp
      3.Gary Halbert The Gary Halbert Letter
      For online copywriters,check out:
      1.Michel Fortin www.successdoctor.com
      2.Bob Bly bly.com

      Some good copywriting courses are:
      1.The Adweek Copywriting Handbook by Joe Sugarman
      2.The Ultimate Salesletter by Dan Kennedy
      3.The Robert Collier Letterbook by Robert Collier
      4.Hypnotic Writing and Advanced Hypnotic Writing by Joe Vitale
      5.Power Copywriting for the Internet by Bob Serling
      6.The Copywriters Handbook by Bob Bly
      7.Confessions of a Website Copywriter by Lenny Eng
      There are many other good courses.
      {{ DiscussionBoard.errors[29640].message }}
      • Profile picture of the author myob
        There are a lot of good copywiting courses out there. But there is a lot more to it than just being able to write good copy. You have to write AND get attention to stand above all of the other good copywriters in all types of media including the internet.

        Two of the best books that I have read , and that still work very well are:

        The Unabashed Self-Promoter's Guide by Dr Jeffrey Lant (366 pages available on Amazon)
        Getting Business to Come to You by Paul and Sarah Edwards (676 pages available on Amazon)

        I am still reading and learning alot from current authors, but all of these authors seem to be derivatives of earlier work.
        {{ DiscussionBoard.errors[30108].message }}
        • Profile picture of the author Bruce NewMedia
          Want a bargain? Pick up a copy of CASH COPY by Dr. Jeffrey Lant. Probably get it for under 10 bucks on Amazon or Ebay. This is as comprehensive a book on copywriting you will ever find, imo.

          Also, I would add that it would be better to look at copywriting education as an ongoing process. There will never be ONE COURSE or seminar that will give you all you need.

          After a few years of doing this you should have the equivalent of branch library about copy and marketing in your office!
          {{ DiscussionBoard.errors[34022].message }}
          • Profile picture of the author Harlan
            Best course on copy?

            John Carlton's Marketing Rebel materials. Heck - anything he puts out.

            Rather than repeat myself, I've posted lists on copywriting and marketing at Michel Fortin's Copywriting Forum

            David Garfinkel has put out a set of amazing templates. If you can find them, buy them.

            And Dan Kennedy has a set of audios from his last copywriting bootcamp. It was awesome.

            Get them.

            That should get you started.
            Signature

            Harlan D. Kilstein Ed.D.
            Free NLP Communications Course at http://www.nlpcopywriting.com
            http://overnight-copy.com
            Get Fit In Four Minuteshttp://just4minutes.com
            Learn how to build a Super Site Without SEO http://supersiteformula.com

            {{ DiscussionBoard.errors[34026].message }}
            • Profile picture of the author Jo_Shua
              Originally Posted by Harlan View Post

              Best course on copy?

              John Carlton's Marketing Rebel materials. Heck - anything he puts out.

              Rather than repeat myself, I've posted lists on copywriting and marketing at Michel Fortin's Copywriting Forum

              David Garfinkel has put out a set of amazing templates. If you can find them, buy them.

              And Dan Kennedy has a set of audios from his last copywriting bootcamp. It was awesome.

              Get them.

              That should get you started.
              Harlan, the link you gave for Mike's copywriting forum goes to a parked page.

              Anyhow, I too am looking for a copywriting marketing course to get me on the right track, and I have looked at all the above suggestions. I believe John Carlton is the best match for me; his teaching method speaks to me.

              Smak, If I may...I will suggest you sign-up to John Carlton's Marketing Rebel 'Strategy School' Mini Tutorial Course. The information he gave in his mini course was awesome and very helpful!

              This forum seems to be an awesome source of information too, but one can not get around the short cuts to be learned from a good quality course!

              I can definitely see that becoming a good copywriter will be an ever-ongoing learning curve! I am ready...


              Joshua C.
              {{ DiscussionBoard.errors[34405].message }}
              • Profile picture of the author Bruce Wedding
                John Carlton's course is good, no doubt.

                But, for the price of his course you could get everything you need at Amazon.com and have a lot of money left over.

                Start with:
                Cash Copy by Jeffrey Lant
                Tested Advertising Methods by John Caples
                The AdWeek Copywriting Handbook by Joe Sugarman
                Ogilvy on Advertising by David Ogilvy
                Influence: The Psychology of Persuasion by Cialdini
                Permission Based Marketing by Seth Godin
                The Ultimate Sales Letter by Dan Kennedy
                The Ultimate Marketing Plan by Dan Kennedy
                Irresistible Offer by Mark Joyner
                How to Write a Good Advertisement by Schwab
                Words That Sell by Bayan

                And you can still download Scientific Advertising on the web for free.

                Go through all those, with practice and understanding, and you'll be where you want to be.
                {{ DiscussionBoard.errors[34675].message }}
                • Profile picture of the author OnlineMasterMind
                  Smak,

                  It's a good question.... Also keep in mind... just looking for one is kinda like just having one movie in your collection. Of course, if you're short on cash I would take Bruce's suggestion and pick up a bunch of books. Two others that I would add to that list are:

                  Maximum Money in Minimum Time by Gary Halbert
                  Magic Words That Bring You Riches by Ted Nicholas

                  You can actually get these free (PM me)

                  I would also grab Dan Kennedy's "customer appreciation" seminar. It's 6 cd's of direct marketing fundamentals that will help you tremendously. Also the last CD on the set has a presentation by Jeff Paul, which is pure GOLD.
                  {{ DiscussionBoard.errors[34718].message }}
                  • Profile picture of the author Mark McClure
                    @Perry Bee
                    Yes, Paul M ran his birthday special recently and the Bob Serling PDF was there for $27.
                    Well worth it... since that plus the audios he normally sells for north of $100 IIRC.
                    {{ DiscussionBoard.errors[34806].message }}
                • Profile picture of the author imaddict
                  Originally Posted by Bruce Wedding View Post

                  Start with:
                  Cash Copy by Jeffrey Lant
                  Tested Advertising Methods by John Caples
                  The AdWeek Copywriting Handbook by Joe Sugarman
                  Ogilvy on Advertising by David Ogilvy
                  Influence: The Psychology of Persuasion by Cialdini
                  Permission Based Marketing by Seth Godin
                  The Ultimate Sales Letter by Dan Kennedy
                  The Ultimate Marketing Plan by Dan Kennedy
                  Irresistible Offer by Mark Joyner
                  How to Write a Good Advertisement by Schwab
                  Words That Sell by Bayan
                  Great list, and one more addition: Breakthrough Advertising by Eugene Schwartz - my 2nd favorite after Caples.
                  Signature
                  It's about time someone stepped up to the plate to tell it LIKE IT IS: MUST READ for ALL IMers
                  {{ DiscussionBoard.errors[294378].message }}
  • Profile picture of the author oic800
    Some of the greatest copywriters in the world have obviously been mentiioned. I cannot recommend any one over the other, but I can tell you that Joe Vitale's hypnotic selling secrets and swipe files definitely took my writing to the next level. I don't know if it is still being offered for sale, but a less expensive option is his software titled Hynotic Writing Wizard, it sells for about 100 bucks and no matter what style you use, it will add an hypnotic flow to your work.
    {{ DiscussionBoard.errors[49761].message }}
    • Profile picture of the author Joshua N. Rabon
      Hey, I can't believe nobody has mentioned Gene Schwartz's "Breakthrough Advertising".

      It's absolutely essential.
      Signature

      For Free Tips & Tools For Tuning Into The Reality You Desire Visit My Blog
      http://http://realitytuningsecrets.weebly.com/

      {{ DiscussionBoard.errors[50394].message }}
      • Profile picture of the author ecoverartist
        I went to one of John Carlton's seminars (in the $$$$ range) and I was not that impressed... I got some of his Marketing Rebel newsletters and IMHO they're not all they're cracked up to be. David Garfinkel was there and in the few times he stood up to speak, I learned more from him than I did in the 2+ days that Carlton spoke!

        Maybe he was just having a bad week... Or maybe we just didn't "gel".

        Anyway.. I've found that the best copywriting course I ever took was AWAI (awaionline.com) - it's a bit pricey but the feedback they give you is invaluable.

        Also pick up a copy of Bob Bly's "The Copywriter's Handbook". Mine is worn, dog-eared and highlighted throughout. Just the way I like it!

        I second the recommendation of Caples' Tested Advertising Methods and "The Ultimate Sales Letter".
        {{ DiscussionBoard.errors[50438].message }}
        • Profile picture of the author marcanthony
          Clayton Makepeace's Ultimate Desktop Copy Coach is the best.

          But I am biased...

          He's my favorite copywriter...

          His writing is very engaging...

          There are very few copywriters that come close to this guy...

          Just my opinion.

          http://www.makepeacetotalpackage.com

          Peace
          {{ DiscussionBoard.errors[63459].message }}
        • Profile picture of the author marcanthony
          Clayton Makepeace's Ultimate Desktop Copy Coach is the best.

          But I am biased...

          He's my favorite copywriter...

          His writing is very engaging...

          There are very few copywriters that come close to this guy...

          Just my opinion.

          The Total Package

          Peace
          {{ DiscussionBoard.errors[63463].message }}
          • Profile picture of the author marcanthony
            Sorry for the double post.
            {{ DiscussionBoard.errors[63467].message }}
            • Profile picture of the author MikeHumphreys
              Carlton's course is good. So is Carl Galetti's Copywriters Protege which you can find periodically cheap on Ebay.

              I usually recommend reading several books on copywriting because each author can explain things in their own fashion. The way one author explains headline writing might not click for you but with another author it does.

              Here's the books I most often recommend:

              The Ultimate Sales Letter - Dan Kennedy
              Tested Advertising Methods - John Caples
              Adweek Copywriter Handbook - Joseph Sugarman

              For complete beginners, check out Make Your Words Sell which recently became a free ebook. Head over to SiteSell.com and find it on the site map.

              Read Michel Fortin & Clayton Makepeace's blogs too.

              Best of luck,

              Mike
              {{ DiscussionBoard.errors[63951].message }}
              • Profile picture of the author TopNotchContent
                I went through Carl Galletti's protege program and it was awesome. Carl held my hand on my projects. It allowed me to grow a company from $30K to $450K in annual sales before I finally sold it. The sale from the company allowed me to pay off my house and become debt free. I see he is now charging $5k for the program - in my humble opinion it's a steal.

                If you're looking for something under a $100 - Jason Fladlien has some excellent products that will get you started.
                Signature

                Need an article writer? Get high quality 400 word articles for only $10...check out my samples at http://GuaranteedArticles.com.

                {{ DiscussionBoard.errors[65541].message }}
                • Profile picture of the author LeannaLuck
                  Thanks so much for all of the great info. Hynotic Writing Wizard, that sounds incredibly interesting. I am going to have to do a search for that and try it out.

                  Leanna
                  Signature

                  {{ DiscussionBoard.errors[182759].message }}
            • Profile picture of the author JamesFraze
              Originally Posted by marcanthony View Post

              Sorry for the double post.
              You can edit and delete your posts
              {{ DiscussionBoard.errors[314072].message }}
  • Profile picture of the author RoyChan
    I have read a couple of copywriting books:

    1) hypnotic writing [by dr. joe vitalie]
    2) make your content presell/ make your knowledge sell (free) [by ken evoy]

    They focused on the fundamentals instead of the tactics in using words and phases.

    Hope it helps.

    Roy
    Signature
    Launch Plan: Watch Me Build A Business From Zero To 5k Per Month
    https://5kpm.com/​​​
    {{ DiscussionBoard.errors[183223].message }}
  • Profile picture of the author wenmac
    Hi Everyone

    copywriting is my thing, I'm learning all I can. My favorite book I go back to time and again for practical tips and methods is by Ken Evoy (mentioned in previous post)

    Make Your Words Sell is free now. Just goggle that and it will come up. I paid $29.95 for it and it was worth every penny and more. Also Make Your Content Presell is free now. The links for both are at the bottom of the page on Make Your Words Sell site.

    I'm not saying it's best for everyone because we all learn differently, and I love every other resource mentioned by the other posts, but for free this is one of the best resources out there.

    Currently I am following the AWAI Six Figure Copywriters course and that is a great ground-up, step by step course. Not for everyone perhaps, but I like it for the fact I can make the contacts I need to make in the industry to be a direct response copywriter for big paying companies.

    Probably a bit of overkill for those who just want some good skills to get their own sites up and running.

    I love using the SWAT principal in Make Your Words Sell it makes turning features into benefits easy and fun and by the time you've finished swatting the copy is pretty much laid out.

    Hope that helps.

    Wendy
    {{ DiscussionBoard.errors[289902].message }}
  • Profile picture of the author kj95100
    Originally Posted by smak View Post

    There are quiet a few copywritting courses out there on the net.

    The following has caught my attention:

    Yanik Silver's Copywritting course
    Dan Kennedy's various copyritting courses
    Clayton Makepeace's Desktop copywritter coach

    Can you share your experiences on any of the above courses u may have used OR anyother copywritting courses that are of GREAT Quality, both in teaching you online and offline copywritting.

    Your feedback is much apperciated and will help me in my research into finding one most suitable for me.


    Alex
    I admit I am also somewhat biased, but I agree with marcanthony, Clayton Makepeace's Ultimate Desktop Copy Coach is the best overall. Michel Fortin, as an Internet copywriter, is probably the goto copywriter. Between the two, you cannot possibly go wrong!

    I trust this helps.

    Kelly
    {{ DiscussionBoard.errors[291683].message }}
  • Profile picture of the author TimCastleman
    There are so many courses out there that it is hard to say buy this one or that one. That being said I have a ton of books, courses, ebooks, transcripts, etc. from almost everyone who has ever put out a course on copywriting.

    I agree that you don't need to spend thousands on a course or a mentoring program right off the bat. In fact most of the best copywriters out there are self taught.

    Get some of the books mentioned here, the Dan Kennedy's various copyritting courses are good and can be bought for cheap on ebay and Bob Serling's book is on of the best $20 investments you can make (and I don't just say that cause I am a reseller of it).

    If you want to get in cheap start of there and see what happens. For $20 it gives you a ton of info and if you follow it step by step then I can't see how you could come out a loser.

    But the most important thing besides reading - action my friends. Once you have the knowledge you have to do something with it. It does no good to sit on your ideas and do nothing with them.

    For the cost of a couple of books and a cheap website you can be in action and actually testing out the ideas only others are reading about.

    good luck.

    tim
    {{ DiscussionBoard.errors[292406].message }}
  • Profile picture of the author ktlasm
    John Carlton ...period
    Signature

    I'm pretty cool if I say so myself...lol, and I know my stuff, folks. I'm 31 years old and I'm full, full, full time on the internet. No part timing around this way...I'm here because I simply enjoy spreading as much love & light as I possibly can. Check me out on facebook,& say Hi. http://www.facebook.com/kevingmadison or twitter http://www.twitter.com/kevinmadison

    {{ DiscussionBoard.errors[294480].message }}
  • Profile picture of the author tedwards
    Money is tight. While you're looking for for a "Top Shelf" copy writing course,
    I suggest you go to Internet Marketing Seminars | Hard to Find Seminars | Michael Senoff and download some of the copy writing audios and transcripts and listen to them in your spare time.

    Hope this helps.

    Tommy Edwards
    {{ DiscussionBoard.errors[299654].message }}
  • Profile picture of the author kimdion
    I really don't think your going to find a better course than the ones you named.

    Those people are the kings of copy writing. Anyone else will just be following what they were taught from those guys.

    If you find anyone better than these guys let me know.,,

    Kim Dion
    Signature

    Amazing Wealth Creation Techniques Known to Man
    Wealth Creation Hidden Secrets

    {{ DiscussionBoard.errors[301380].message }}
  • Profile picture of the author Matty1784
    What about Frank Kern - Mass Controll ?? I have watched it during last month. Anything better than Mass Control outsite? Frank Kern costs a shit of money... so I guess it must be the best...

    Matt
    {{ DiscussionBoard.errors[305774].message }}
  • Profile picture of the author Topgunb
    HI Alex,

    Great suggestions above and have to agree with most of them.

    It is important to establish why you want to learn.

    Should you want to learn so you can put up some sales pages that convert at 30% to 45% - Ask this forum

    Some of the best in the business are right here. Best of all you will get the advice free. It's the warrior way.

    If you want to setup yourself as a copywriter.
    Get the books and read. Then come to this forum and really start learning what makes it tick.

    I would rather learn from someone who does it, the specialist than from someone who make money from telling me how to do it, the guru.

    Here you will find the specialist.

    Guru's are everywhere and for the most part regurgitate what they were told by a friend of a friend when the Internet was born and Spam was tinned food.

    Brian
    Signature
    swdcomputers@gmail.com For the best real deal in town!
    {{ DiscussionBoard.errors[306617].message }}
  • Profile picture of the author TimCastleman
    Sorry for the short post earlier - had to take the misses to dinner. Anyway, I think if you want to spend your money the best way it would be on books. Here is why - I have bought DOZENS of courses, ebooks, real books, etc and 99% of the stuff they all say is the same. Why did I buy them - because at the time I was looking for the magic fix or pill, the thing that would give me all my answers, make it super easy, etc etc. I can't tell you how many times I've read a book, listened to a CD, etc. and heard the same advice almost word for word from this guru or the next one.

    Buy the classics, spend no more than $100, and then get started writing. Find a niche you love (or at least like a lot) and start working in that.

    Save your money for more important things. The main difference between a $6,000 course and a $6 used book is what ... $5,994 wasted. If you really need a hand holder find someone to mentor you but only after you've done your homework.

    Best of luck to all the new copywriters out there.

    Tim
    {{ DiscussionBoard.errors[306638].message }}
  • Profile picture of the author wrcato
    I got started in copywriting about three years ago because I love to write and share my experiences with others. I also like to sell. So copywriting is a match for myself.

    I started out by getting Ken envoys book that pre-sells his great site-sell web hosting program. then I got a copy of Ogilvey on advertising. Then came scientific advertising by Claude Hopkins.

    I then googled copywriting in google and came across Ben Harts program. Ben is gives away his marketing books like automatic marketing and Block buster sales letters. He does have an inner circle program as well. With lots of audio's, lots of video's and lots of articles. It is really a great program. Here are some links:
    Marketing Strategies
    Ben Hart Marketing

    Yesterday I read "fastfood copywriting by computer programmer Robert Plank. It was a great read. He also has some great technique tips to offer that most of use forget about. Robert Plank, writes his sales letter and has them live with-in 24 hours, hence the fast food title.
    Plus he lays it all out in simple terms. this is a great report on copywriting for a newbie and advanced writer to get there hands on.
    Robert Plank's Personal Formula for Copywriting:
    Why Fast Food Copywriting Is A Formula, Not A Skill, And Why Anyone Can Master It. Here is the link:
    Fast Food Copywriting

    The best pratice is just start writing, test and track. Edit, test and track.

    Remember this there is nothing new under the sun and this includes marketing. What has work for Claude hopkins, almost a century ago will still work today.
    Signature

    William Cato
    Sit Down, Have A Cup Of Coffee
    and read my blog http://www.2ultra.com
    follow me on Twitter
    www.twitter.com/wrcato

    {{ DiscussionBoard.errors[307447].message }}
  • Profile picture of the author Loren Woirhaye
    The main thing is to write every day... and read copywriting
    stuff every day - even a little... and then gradually you will
    notice that your own copy gets better as you "internalize"
    the principles of selling in print.

    You get your own style as you go, your own preferred selling
    methods. I'm all for letting this develop and grow on a
    subconscious level - "hypnotic" selling starts to happen
    when you get in the flow of it... and sometimes the copy
    just flows out in a torrent of genuine enthusiasm.

    I always write best from a "peak state" of enthusiasm and
    excitement. It's like I am talking to a friend and telling him
    or her about something and I am excited for that person
    to get the benefits of finding out for him or herself.

    It sounds a little child-like, and for me it is... it's fun and
    exploratory. You can go back and put in all the "hard hitting"
    stuff later if the letter needs it - facts and figures and "proof"
    - but try to maintain that core of excitment.

    I don't want to lecture or claim I know 1/10th of what any
    of the great copywriters know about selling - just that for
    any writer you should find a way to LOVE what you are
    doing and be excited about it. If a project bores you you
    will probably write a boring letter - so just a like a romance
    sometimes you have to work to keep it fresh.
    {{ DiscussionBoard.errors[307754].message }}
  • Profile picture of the author TimCastleman
    Just got done doing an email exchange with an aspiring copywriter and with his permission he said I could post our exchange on here:

    ***********

    My name is XXXXX and I just read one of your posts that really struck a chord with me.

    I have read the classics on copywriting (the only ones I have not gotten are reality in advertising and Ogilvy on advertising). However I have this problem, I really do believe I am missing some "key" to copywriting greatness but im probably not.

    I just lack the confidence in my own ability, that's the problem. So I think if I buy some program then maybe ill be good enough. I want the Ultimate Desktop Copycoach and Gary Bencivengas $5000 seminar. However when I read what you wrote it started to shift my thinking.

    Truth is I probably know enough to write great copy, but I just dont have that much confidence in my ability. Which is funny because normally im an arrogant little *******.

    I don't really know what to do.

    Do you have any advice?

    Here is my response

    I totally understand what you are saying because I have been there done that. In the past few years I spent thousands on different courses, ebooks, real books, coaching programs, etc. I did all that and it actually got to the point that I dreaded buying another one but I did it because I thought - this one will do it for me - this one has the magic pill I am looking for.

    Now I like Gary's Program and read everything he sends out but in my opinion nothing is worth $5,000. For a 10th of that you can learn everything he will teach you through books. They all recommend the same things with maybe one or two additions.

    My point is this - the reason I didn't take action and I think it is the same reason you are doing it is two fold. For me it was fear of failure. I was worried about what if I write something and it fails, what if I do this and no one likes it. The second reason I bought so much was because it gave me an excuse to delay action.

    Basically I would say - hey I'll buy product X and then I will know everything I need to know about copywriting and then and only then I'll get started. Problem was I kept buying stuff and never got started.

    Finally one day I saw this and put an end to it. I told myself no more, I had/have everything I need right now to make myself a great copywriter and I wasn't going to buy another thing.

    Then I picked one thing and followed it like it was the bible. I started writing letters and getting feedback from real copywriters who do it for a living.

    Out of everything I owned I picked Bob Serling's Power Copywriting ebook to follow because it was step by step and I could everything I needed with it.

    So my advice would be, pick one product you already own and follow it's advice and just start. You are going to fail but that is ok, the key to doing anything worth doing in life is taking action and dusting yourself off once you get knocked down.

    Action beats meditation anytime my friend. I have been where you have been and it only gets better after you take the first step. Best of luck and if I can help you please let me know.

    Tim

    PS: With your permission I would like to post this on the forum but I will not use your name, if that is ok.
    {{ DiscussionBoard.errors[308190].message }}
  • Profile picture of the author ecoverartist
    Another very good book to pick up is the Ultimate Sales Letter - I believe it's by Dan Kennedy. It will help you through almost any sales letter stumble.
    {{ DiscussionBoard.errors[309727].message }}
    • Profile picture of the author Hugh Thyer
      My advice on copywriting courses would be to get one that comes with an extensive swipe file.

      Once you learn how to write copy, you'll be able to study the swipe files and see what you learnt in action.

      And over time your swipe file will become an invaluable resource, not only in how to write, but also in how to structure your copy.

      Hugh
      Signature

      Ever wondered how copywriters work with their clients? I've answered that very question in detail-> www.salescomefirst.com
      {{ DiscussionBoard.errors[313943].message }}
  • Profile picture of the author Alex Malave
    I'm going to go with Gary Bencivenga. His bencivenga bullets are great. If you are not subscribed to them you should be.
    {{ DiscussionBoard.errors[339959].message }}
  • Profile picture of the author SiteKist
    I read a lot of good stuff in the AWAI newsletter 'The Golden Thread', the American Writer's & Artists Inc. - although I have never taken their course.
    {{ DiscussionBoard.errors[340071].message }}
  • Profile picture of the author MisterEThoughts
    Wow, what a great thread. Thank you for starting this. So much things to go through.
    Signature
    www.911FreelanceWriting.com - Writing Portfolio
    {{ DiscussionBoard.errors[373071].message }}
    • Profile picture of the author Tekstar
      The only one that I purchased so far, probably because it was cheap was Brian Keith Voile
      Advertising Magic. It is an interesting read. My problem is time and Copywriting seems like you have to devote alot to it to be successful and I don't have that. I've also seen a few of the instant product creation offers out there and they seem quick if you dont mind template type learning.
      {{ DiscussionBoard.errors[377522].message }}
  • [DELETED]
    {{ DiscussionBoard.errors[380942].message }}
    • Profile picture of the author Harlan
      The AWAI course is a piece of garbage.

      It doesn't even include bullets.

      Ever see a modern sales letter without bullets?

      All they want to do is sell you their next course.

      Save your money.

      Buy some books on copy writing instead.

      But the promises of the AWAI course don't measure up to the course.

      Do they tell you that people who can't make it as copywriters are teaching you?

      That you have to get feedback from other rookies?

      That you can't make it as a copywriter unless you keep buying their trash?

      Forget it.

      Go to the lists of books mentioned here. Buy a half dozen.

      You'll save a lot of money and have more skills.

      But don't take my word for it:

      Here's an insider's view of why the AWAI course is a scam:

      Michael Masterson/AWAI Copywriting Course Scam

      Save your money.
      Signature

      Harlan D. Kilstein Ed.D.
      Free NLP Communications Course at http://www.nlpcopywriting.com
      http://overnight-copy.com
      Get Fit In Four Minuteshttp://just4minutes.com
      Learn how to build a Super Site Without SEO http://supersiteformula.com

      {{ DiscussionBoard.errors[381371].message }}

Trending Topics