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Needed: Example of a well written product review.

by DynamicRevelation
7 replies
Hi, all!

I am pretty new to IM (about a year- not exactly what you'd call a Guru). So far, I've been practically invisible, but making a big web presence isn't my priority- yet.

I need help putting together some good product reviews to use as 'soft sale' articles. I have a good idea of what needs done with them- as far as the angle of approach, but what would be a HUGE help is an actual good example.

I've looked around quite a bit, but what I've found so far... well, they weren't all that appealing to me, and certainly not that convincing. Most were 100 words or less, and simply described the product itself- dimensions, capacity, color, special features, etc.

Though I can certainly use that information effectively, it's the applied format I'm having trouble with. I have more than enough 'how-to' material (Don't we all?), but I need to see it in action.

No need to write a special one for me- just if you happen to see a really good one, please point me to it.

Any help is appreciated- Thank you in advance!
#needed #product #review #written
  • Profile picture of the author John_S
    Usually when people talk about "soft sell" they mean No Sale. No wonder you find the copy unappealing.

    If you're seriously interested in this topic study DAK and J. Peterman.
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    • Profile picture of the author DynamicRevelation
      Thank You so much!

      That is exactly what I was looking for- An example of good, informative content that flows smoothly from problem to solution to sale. Beautiful.

      Again, Thank you.
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  • Profile picture of the author WS_Elearning
    This blog has many Software reviews and user guides, hope it helps. mintywhite#com/tech (Change # to .).

    Hope it helps.
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    • Profile picture of the author Capone
      Google one specific product that you're interested in and look at the adwords ads on the right hand side of the page. Take the top 5 and click. Most of them (probably all of them) use a landing page or have a pretty good sales page. Study.

      Follow each ad over a 1 week period. Does it continue to show up in one of the top positions (first page)? This means one thing. The ad and the sales page for that product are working. Copy, duplicate, study. Don't re-invent the wheel.

      Good Luck,
      Capone
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  • Profile picture of the author imamrktr
    I would be interesting in seeing some the examples you are gathering if possible.
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  • Profile picture of the author gtrusler
    I'd be interested in your examples as well.
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  • Profile picture of the author John Rowe
    Go to Amazon and read what real people are writing about the things they buy. There are no better lessons on writing reviews.

    That's a secret by the way, so don't tell anyone.
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