Help needed with landing page

I'm sure you'll get lots of folks ringing in ... so I'll touch on the "low hanging fruit" (so to speak).

1. The rotating images at the top ad nothing to pulling people into the copy, getting a lead or making a sale. I suggest you lose them.

2. No headline. You need something to instantly HOOK your reader and get them to read the first line.

3. If you're going to go with a video - move it up top. (I won't go into the video, but I think it need to be more compelling. Though the "price juxtaposition - comparing your price to a host of magazine subscriptions is good).

4. Capture leads. You may not be able to sell in a one-step process. Soooo, make sure to have a way to market to prospects.

Put up an an opt-in form with the offer of a free report. For example: "7 Things you can do to make your desktop computer run at mainframe speeds"

Hope this helps.

I agree with Mark.

When I looked at the page my eyes went everywhere. The top header with the logo and login must go. It's ok for after the sale for support or discussions but it detracts from the sales letter.

The big rotating graphic needs to go as well as the logo PC HealthCheck . I know you like your logo, and it's a nice one, but it means nothing to the potential buyer.

I would focus on a problem they are having and make that the headline. If you don' t know what problem is most disturbing then try different sales letters with different headlines and test.

Cost: $160 normally but $59.97 now. It's not clear to me if this is an ebook / software, or a combination. You do have a list of things included later, but the reader may get to this point and bail out. Save the price for much later and justify it as a bargain.

It strikes me that perhaps a hidden key to selling it might be those that plan to offer this as a service and make money. "This is the same system we use every single day and charge $160 per computer for this unique service"

I would search the internet, download free virus and maleware checkers all day long before I would pay $59.97 to fix my computer. If however I had a secret manual on how to charge $160 per client that's something different.

You're missing the point here.
Firstly - the video is a temporary one, it will be recorded on green screen before the site is promoted.

There are many tools out there that claim to fix your pc. The truth is - they don't. That's why IT engineers are called out to fix issues. 9 times out of 10, people are extremely interested and want to watch what we do to fix issues. People always wish they could be more IT literate.

That aim is to provide both the tools and training require in the simplest steps without going too technical. The old proverb, give a man a fish and he can eat well for a day. Give a man training and a fishing rod and he can eat well for life.

Thanks for asking Harry Goldwin, didn't realize i was having the same issue till you asked. Am working on the tips. Starting with what Drez has just adviced. Thanks alot.

LANDING PAGE IS A PRE-SELL PAGE ONLY TO GATHER OPT-IN's.

YOURS SUCKS ASS [No offense]!

Try something like this [don't think, JUST DO IT]:

**************************************
Are you mad as hell at how slow your piece of crap computer is? Are you ready to smash that sucker into a million pieces with a freakin' sledge-hammer?

Well, you're NOT alone...

IN UNDER 1 HOUR - You can join the the dozens [hundreds, etc.] of people who now have mind-bogglingly fast computers, thanks to our easy-to-learn, proprietary video training.

But don't take my word for it, prove it to yourself how brain-dead-simple it is to speed up your PC when you REQUEST FREE ACCESS to our 3 [5-minute] preview videos.

Our no-cost preview videos will show you exactly, step-by-step, how to:

* Benefit bullet here [tell them exactly what they'll learn and how that will speed-up their CPU's performance]

* Benefit bullet here [tell them exactly what they'll learn and how that will speed-up their CPU's performance]

* Benefit bullet here [tell them exactly what they'll learn and how that will speed-up their CPU's performance]

* Benefit bullet here [tell them exactly what they'll learn and how that will speed-up their CPU's performance]

When you REQUEST FREE ACCESS to our preview videos, you not only get immediate access to our cutting-edge video training, [you'll also receive a $10 discount coupon, should you decide to proceed with the full-blown course].

In any event, within 10 minutes of requesting IMMEDIATE FREE ACCESS to our preview videos, you'll also receive an email giving you behind-the-scenes access to our password-protected, website, where you'll find even more tips for safely turning your computer back into the speed-demon it once was!

My IT buddies call me crazy for offering FREE ACCESS to this training, because, in all honesty, I run the risk of losing sales, by giving these FREE PREVIEW VIDEOS away.

But I don't care what those idiots say, I think it's worth it to try and help you in any way I can, even if you never buy a thing from me.

But because I know once you see how POWERFUL my FREE TRAINING is, you'll join the ranks of my super-productive, power users.

So don't delay, request FREE IMMEDIATE ACCESS to our 3 [5 min] Training Videos Now!

Simply Enter in Your Name and Email Below [or to the right, wherever your opt-in box is] and you'll be watching your first video showing you how to operate your PC at light-speed, in less than 30 seconds!

OPT-IN FORM HERE

**********************************

Hope this helps.

Your first two subheads are about your product, when they should be about your prospect. More specifically, they should be about the problems your prospect wants to solve.

"Speed up your slow computer while you protect it from viruses," could be the first sub-head (not a great one, but something that benefits the customer--something the customer cares about).

Then maybe your second subhead could read "Made by computer whiz from CalTech and tested for 6 months while surfing for porn". Something to show a little credentials and/or proof.

You don't need to tell how your product works, until you get down to showing them some more detailed reasons why your tool is the best.

Shift your focus away from your product and towards your prospect, find out what his/her chief computer worries are and why they are worries to him/her, and then address how your product can solve those worries.

Your sales letter shouldn't start with your product--it should start with your prospect.

If you really want to knkow how to write a good sales letter, you'll have to dive in and read good sales letters and read a thing or two about sales writing. It'll take you a little while. Mr. Duris has a pretty good suggestion about hiring someone who's already invested the time and effort.

If you 100% have to do it yourself, this is a good place to start learning:
The Gary Halbert Letter

If you want to jump-start it, I would say jsut get yourself a copy of the Robert Collier Letter Book. You'll understand waht you need to do about 5000% more, after you've finished that book. I bought mine at Barnes & Noble for less than 30 bucks. They should be able to order it if they don't already have it.

You need to decide if this is a salespage or an opt-in page. FOCUS. If you don't focus you can't expect your reader to do so.

It's obvious to me you know a ton about tech, but does your target market? Simplify this page, get an opt-in, then slowly share the complexities. BUT don't forget buying is done because of emotions. Justifying the purchase will be done with all the facts, figures, and know-how you point out.

Good luck!

Btw, use your own favicon, not the Joomla one Just saying

damn thing took FOREVER to load.

STRIKE 1.

It's not a landing page.

STRIKE 2.

you have no split testing code in the source code which means you arent even testing anything.

STRIKE 3.

Game over.