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Gene Schwartz Free Copywriting Example (classic ad) - no opt-in required

by Drez
5 replies
Gene Schwartz was a copywriting legend particularly skilled at writing promotions for books and information products. (Of course he wrote killer copy for other things too!)

You may also know Gene as the author of "Breakthrough Advertising" - a must-have book for every copywriter's library.

Anyway, below is a link to a classic copywriting example written by Gene Schwartz. Feel free to add this example to your personal copy swipe file. (NO Opt-In or Sign-up is needed)

Gene Schwartz Copywriting Example | Add to Your Advertising Copy Swipe File
#advertising copy swipes #classic #copy example #copywriting #free #free swipe file #gene #gene schwartz #optin #required #schwartz
  • Profile picture of the author ewenmack
    Hey Mark,

    I'm in the middle of writing a email/blog post using Gene Schwartz's ad headline...

    "Should Any Man Be Given This Much Sexual Power Over Women?" as an example of a hook.

    Hard to find a better hook than that.

    Do you have other of his ads?

    Best,
    Ewen
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    • Profile picture of the author Drez
      Actually I have LOTS of Gene Schwartz ads ... and ads by Halbert, Caples, Joe Karbo, Drayton Bird, Ted Nicholas, Max Sackheim ....

      Plus I have oodles of classic ads that (for now) I'm not sure who wrote them.

      Are you looking for a specific Gene Schwartz ad?
      Signature

      Mark "Drez" Dresner
      Swipe My Massive Copywriting Swipe Files Collection for FREE
      http://AdvertisingCopySwipes.com

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      • Profile picture of the author ewenmack
        I'm on your list Mark, is there an easy way to access just his ads or are they sorted by subject?

        Best,
        Ewen
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        • Profile picture of the author Drez
          Copy examples are sorted by categories - and my be cross-posted in more than one category.

          I've been adding a few new swipes each week.

          So please keep checking back and you'll discover new things all the time.

          Right now I'm scanning, prepping and posting like a mad man!
          Signature

          Mark "Drez" Dresner
          Swipe My Massive Copywriting Swipe Files Collection for FREE
          http://AdvertisingCopySwipes.com

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          • Profile picture of the author Drez
            You can also search on the term "Gene Schwartz" (search box at top of left sidebar)
            Signature

            Mark "Drez" Dresner
            Swipe My Massive Copywriting Swipe Files Collection for FREE
            http://AdvertisingCopySwipes.com

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