Personality Rights
I just had a much worse one. Me against 50 martial arts instructors. I swore and cussed at those suckers black and blue. As they did to me. Then they went and found a video of me gurning on youtube and that was pretty much me shot so I butted out after that ;-)
Anyway to cut a long story short I am not a pro copy writer, I am a busy guy and in my haste I totally forgot about personality rights - which is something I am fully aware of.
But as I am busy and my mind is full of a million things I stuck up that page with a list of people that perform a certain martial arts technique.
It was non-defamatory, in fact complimentary, however these martial arts instructor guys are mostly narcissists. They do not co-operate and cross promote but do negative marketing and put each other down.
So anyway I got a facebook message from one asking to remove his name - at this point I should have realized it was in breach of "Personality Rights"
But I did not. So anyway one thing led to another and I ended up in a huge flame war on another forum. I told them what a bunch of ego trippers they are and they would make more money cross promoting. But they dont want to know.
If I went in there with $100 K in my account and a 30,000 list it would be different.
Anyway for all the newbs out there doing their own copy "REMEMBER":
No Names
No Trademarks
No Defamatory Negative Marketing
I was not guilty of the latter but I was guilty of the first two. The offending copy is now removed.
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