...In the midst of a very busy day, I opened up an email from a very popular Linkedin Group focused on direct response.
I thought the copywriter was going to pull the old bait and switch but he didn't.
My response, I gave him a "thumbs up" and told him...
"that's one HELL of a headline..."
What you guys think of this header?
One reason why I think it works so well?
1. They say politics and religion (among other things) easily evoke the emotions