First time poster, long time lurker.
I've got a project I'm working on, it's an internal ad for one of our clients to notify their employees that they are launching a new extranet service that will provide daily updates and news, benefits and 401K info, supplier info and discounts, working tools, document sharing, social media integration of all the companies accounts (Twitter, Facebook, etc.).
The client is one of the top ten automotive parts suppliers in the world (this extranet will only be for NA employees at launch).
I've got 10 pages of headlines/concepts for the ad and they're all rubbish. Nothing is jumping out at me about this and getting me excited.
As this is just an internal poster/ad it doesn't have to be a Gold Lion worthy thing, but still, I'm stumped.
Most of my ideas are around collaboration, enhancing communication, empowering employees, with wordplay or connecting it to automotive: get on the inside track...., crap like that.
Any suggestions, ideas to get me going would e greatly appreciated.