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Great example of creativity in sales copy

by Ross Bowring
2 replies
I'm glad I clicked through to this fun Agora promo yesterday...

Fight or Flight: 2011 Agora Financial Investmnet Symposium

What came first? The "Fight or Flight" hook I'm guessing... then the unique air travel angle to bring that concept alive.

I don't know the writer... but he or she gets a tip of my Fedora.

--- Ross
#copy #creativity #great #sales
  • Profile picture of the author kellyburdes
    You should check out some of the stuff on Whiskey and Gunpowder, the site Jim used to be the editor of.

    It's an incredibly libertarian publication, so depending upon your leanings you may not agree with most, or anything, they have to say. But the writing is great and always thought provoking.
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    • Profile picture of the author ewenmack
      Found another "creative one" from Glazer Kennedy.

      Since their keynote speaker for their Info Summit
      is from the world of Tabloids, they are playing
      on that theme...in a big way.

      Enjoy!
      Ewen

      2011 InfoSummit | GKIC
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