Psychological Triggers and Hooks, Storified! LOL
Here's something I crafted a while ago. Will appreciate it much if folks share a similar story embedded with bits and nuggets of wisdom.
Thanks!
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Think that you are beautiful or handsome but YOU are obese. FAT to the point that you are three times the size of an adult your age and this prevented you from going out with friends. YOU want to avoid being the laughing stock of the group which always happens when you are with them.
Continue imagining that you’ve lost the interest of your spouse because it’s physically hard to have an intimate experience with you.
What’s worse is that lately, your spouse has been coming home late almost everyday telling you that he’s either attended an extended meeting or did overtime while leaving very early in the morning to “avoid” traffic.
It hurts! Now keep imagining, this time that you have a next door neighbor who’s just like you. Fat, unhealthy and separated. Suddenly you don’t see or hear anything about this neighbor for a month.
Still wondering what happened when all of a sudden you saw him walk by or is it him? that’s strange, he’s slim! He looks at your direction and YES! it is him! But he’s different, slim, good looking, wearing a calm, confident smile and serene.
You wave at him and great him, he briskly walk towards your direction and greats you with a big grin on his face. That’s probably because of the shocked expression he’s now seeing on your face.
He’s not like you now, not by a long shot. He’s not fat, ugly and depressed. He’s confident with a brilliant aura of serenity around him.
He’s maintaining that grin on his face because he can still see how stunned you are at what you’re seeing. Suddenly he whisper and say “I know, I’m slim now. Isn’t it great?”.
You wanted to say “Hell NO!”, you suddenly envy him, how can that be. How can he get fit so fast? So with all the calm you can muster, you asked, “How did you do it?”
He answers back and tell you, “It’s easy, I did it in one month but almost cost me an arm and a leg to do it. It’s mostly based on a method I developed myself” then he added “I’ll share the secret with you but on several conditions.
One, you cannot share it with someone else, and two, I’ll give you the step by step method but you must pay me $7. I’ll give you until tomorrow morning to decide, if you haven’t decided yet by that time, then forget it! However, I’ll give you a guarantee, if you don’t slim down within a month, I’ll give your money back!”
Now try to imagine, if you were in that situation what would you do? If I were in that situation, I will draw out my wallet right at that very moment and hand the $7 out to the guy immediately, I might even give him $10, let him keep the change and thank him for it.
I’ll probably laugh my guts out but do it after he turned his back, it’s almost a stupid deal and for $7 I’m going to slim down and most probably be better off than him in a month. Otherwise I’m going get my $7 back and probably knock the air out of this fellow.
Did you enjoy the story? It showed real human nature. Embedded in it are several hooks and triggers.
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