Please critique/suggest a name for my first e-book

by kumar
18 replies
Hi Guys,

I thought this section would be a better place to ask than in the main
forum.

I am in the process of creating my first product, which will be in the 'Success' niche. The format will be an e-book, in which I will compile and slightly edit some of the best sections from Public Domain books in this niche (think James Allen, Wallace D. Wattles etc.).

I've come up with a few titles (some with subtitles, using the authors and the classic books as the product's USP) for the e-book which I am listing below. I'll really appreciate if you could please critique them or suggest alternative titles. Any tips on naming a book would also be helpful.

1) Achieving Success
-Pearls Of Wisdom From The Self-Help Masters

2) Success Secrets
-Let Masters Like Wallace Wattles, James Allen and Others Teach
You How To Achieve Success

3) The Success System
-Learn From The Greatest Success Teachers Like James Allen and
Wallace Wattles

4) The Ultimate Guide To Success

5) The Success System Explained

6) Your Path To Success
-As Explained By Bestselling Authors Like James Allen and Wallace
Wattles

7) The Definitive Guide to Success
- Let The Bestselling Authors of As A Man Thinketh and Science of
Getting Rich Explain How to Achieve Success

8) How To Achieve Success In Anything You Do
- The Best Of As A Man Thinketh, Science Of Getting Rich and
Other Classics In One Book

9) A Handbook For Success

10) Success Compilations


Thanks a ton guys, and have a great New Year.
#critique or suggest #ebook
  • Hey.

    I'm just going to mix and match and come up with the title I think is the best:

    Title: Success Made Simple

    Sub-title: Pearls Of Wisdom From The Self-Help Masters

    I wouldn't use any of the titles that name specific "self help masters" like James Allen or whatever, because that can create false expectations.
    {{ DiscussionBoard.errors[5345354].message }}
    • Profile picture of the author kumar
      Originally Posted by Andy Button View Post

      Hey.

      I'm just going to mix and match and come up with the title I think is the best:

      Title: Success Made Simple

      Sub-title: Pearls Of Wisdom From The Self-Help Masters

      I wouldn't use any of the titles that name specific "self help masters" like James Allen or whatever, because that can create false expectations.
      Thanks a lot Andy.

      Do you think using 'Self-Help' in the subtitle can slightly put off potential customers? I myself used it in the above list but couldn't think of an alternative phrase for it.

      Appreciate you taking out time to help.
      Signature

      Life is not a sprint, its a marathon. A bad start does not really matter too much

      {{ DiscussionBoard.errors[5347734].message }}
  • Profile picture of the author JeremiahSay
    Whatever name or title of your ebook is fine, just be sure to include your name in your first ebook.. Build credibility and trust.

    Branding is certainly more important than the title of your ebook
    Signature
    {{ DiscussionBoard.errors[5347787].message }}
    • Profile picture of the author chansgrose
      What about Project Success?
      {{ DiscussionBoard.errors[5347920].message }}
    • Profile picture of the author agc
      Originally Posted by JeremiahSay View Post

      Whatever name or title of your ebook is fine, just be sure to include your name in your first ebook.. Build credibility and trust.

      Branding is certainly more important than the title of your ebook
      I dunno, but I might not put my own name on this particular product.

      I can't think of a single successful chef who made his name selling warmed over canned hash.

      If my name is going to go on something, it's going to be of top quality and represent my absolute best effort. After all, that thing is going to be my namesake forever.
      Signature

      One man's terrorist is another man's patriot

      Those who profess to favor freedom and yet depreciate agitation, are men who want crops without plowing up the ground - Frederick Douglas

      {{ DiscussionBoard.errors[5360688].message }}
  • Profile picture of the author P.Sharma
    For some reason negative title or titles with questions work well - ALWAYS!

    So here are a few suggestions:

    1. The Ultimate Guide To FAIL-PROOF Success
    2. Guide To 1-2-3 FAIL-PROOF Success
    3. Success Theorem?
    {{ DiscussionBoard.errors[5348133].message }}
  • Profile picture of the author bankableResults
    How about this headline:

    The common denominators of highly successful people.


    Here´s another common mistake to watch out for: Stating the names of these masters in your subhead kills response. Why? Because it takes away the "hook" that lures people into reading the book.

    Just some food for thought.

    I hope this was helpful to you!

    //Sara

    P.S. Another great way to come up with a title that sells... is to look at proven titles on Amazon´s bestselling list. Here´s a direct link to the bestselling "success" titles...

    Amazon.com
    {{ DiscussionBoard.errors[5349612].message }}
    • Profile picture of the author Mark Andrews
      Banned
      You're just about to...

      ...launch a new product. A new business or...

      ...you've just created a new piece of software or...

      ...you're just about to release to market, a new eBook.

      Next question in your mind...

      What to call your new product, business, software or eBook?

      Think about this for a moment...

      Whatever you decide to call your new product, business, software or eBook will effect it's overall perceived market value.

      People will either feel attracted or repelled by the name you choose.

      Sounds obvious, right?

      Please bear with me...

      This is important.

      Fair enough, many of you might choose a brand name, a name which doesn't actually make any sense in written or spoken English. But I want you to ask yourself...

      How does this name resonate with my target market or target audience emotions?

      Choose a name, a brand name or a title, get the alignment wrong and you'll face an uphill struggle convincing your target market of your real value.

      Let's bounce this theory around...

      Take for example a new housing development. Located by the river with stunning views, these new apartments blocks are the bees knees when it comes to modern contemporary living.

      Every possible minute detail has been thought through very carefully with a great deal of attention paid to attracting the right kind of buyers to buy into the concept of living in this superb location.

      Situated in a cul-de-sac the developers need to come up with a new name for not only the development itself but also the main access road in and out of the property in question.

      So they start brainstorming...

      Now just imagine what might happen if they decided to call the development, off the top of my head... Browns Flats Estate.

      How do you think the market would respond to such a name?

      Do you see what I'm driving at?...

      Choosing a deadpan, boring name will not attract the right kind of buyers into this luxury development. People will interpret the name emotionally and associate the connotation of such a name in their mind with low quality.

      And subsequently the value of the apartments themselves will decline as a direct result.

      On the other hand...

      Calling the development something which sounds 'posh' or prestigious will attract not only the right kind of targeted buyers but also the perceived value of the development will go up as a direct result of choosing the ideal name which actually fits the model.

      In actual tests carried out... this has actually reflected in a 5.1% increase in the value of the property in question. Just on the basis of having the perfect ideal name.

      Equally this lesson has a bearing on Internet marketers and business owners or would be entrepreneurs. Choosing the right business name is a critical factor which will be interpreted in different ways by the market.

      Choose an ill fitting name and your sales could possibly plummet.

      On the other hand...

      ...choosing a name which best fits with the emotional state of your targeted potential buyers could see your sale/s conversion rate increasing exponentially. And all as a direct result of choosing the right name for your new product, business, software or eBook.

      So don't jump in and come up with a name willy nilly. Think about what your business name says about you.

      Think about the image your name gives to other people.

      Think about how the market will perceive and interpret emotionally in the unconscious mind - your business name.

      Spend some time on it, it's going to be a name you might well have to live with for many years to come. You want to get it right. And in the lifetime of your business the difference between a carefully chosen and highly appropriate business name and one which misses the mark could be the difference between a low annual 5 or 6 figure turnover or making millions of dollars profit.

      Best,


      Mark Andrews
      {{ DiscussionBoard.errors[5360048].message }}
  • Profile picture of the author travlinguy
    First, the title, at this point is far more important than branding. Get the title wrong and the book goes nowhere anong with your attempt at branding. Mark covered that nicely.

    The only comment I want to make is that you stop calling this thing an ebook. eBooks are considered cheap, a dime a dozen. eBooks are all over the Web for free. Stop calling it that.

    You might have a guide, a special report, a course, program, a tutorial... Anything but a freakin' ebook. I cringe when I see the word or hear it spoken.

    If you're not fond of the term "self help" you might consider Personal Development. Good luck.
    {{ DiscussionBoard.errors[5360110].message }}
    • Profile picture of the author Mark Andrews
      Banned
      My bad. Charles is correct. Call it anything but an eBook.

      System, guide, blueprint, course, strategy etc etc are all better words to use.

      My apologies.


      Mark Andrews
      {{ DiscussionBoard.errors[5360336].message }}
    • Profile picture of the author kumar
      Originally Posted by Mark Andrews View Post


      ..........................


      Fair enough, many of you might choose a brand name, a name which doesn't actually make any sense in written or spoken English. But I want you to ask yourself...

      How does this name resonate with my target market or target audience emotions?

      Choose a name, a brand name or a title, get the alignment wrong and you'll face an uphill struggle convincing your target market of your real value.

      Let's bounce this theory around...

      Take for example a new housing development. Located by the river with stunning views, these new apartments blocks are the bees knees when it comes to modern contemporary living.

      Every possible minute detail has been thought through very carefully with a great deal of attention paid to attracting the right kind of buyers to buy into the concept of living in this superb location.

      Situated in a cul-de-sac the developers need to come up with a new name for not only the development itself but also the main access road in and out of the property in question.

      So they start brainstorming...

      Now just imagine what might happen if they decided to call the development, off the top of my head... Browns Flats Estate.

      How do you think the market would respond to such a name?

      Do you see what I'm driving at?...

      Choosing a deadpan, boring name will not attract the right kind of buyers into this luxury development. People will interpret the name emotionally and associate the connotation of such a name in their mind with low quality.

      And subsequently the value of the apartments themselves will decline as a direct result.

      On the other hand...

      Calling the development something which sounds 'posh' or prestigious will attract not only the right kind of targeted buyers but also the perceived value of the development will go up as a direct result of choosing the ideal name which actually fits the model.

      In actual tests carried out... this has actually reflected in a 5.1% increase in the value of the property in question. Just on the basis of having the perfect ideal name.

      Equally this lesson has a bearing on Internet marketers and business owners or would be entrepreneurs. Choosing the right business name is a critical factor which will be interpreted in different ways by the market.

      Choose an ill fitting name and your sales could possibly plummet.

      On the other hand...

      ...choosing a name which best fits with the emotional state of your targeted potential buyers could see your sale/s conversion rate increasing exponentially. And all as a direct result of choosing the right name for your new product, business, software or eBook.

      So don't jump in and come up with a name willy nilly. Think about what your business name says about you.

      Think about the image your name gives to other people.

      Think about how the market will perceive and interpret emotionally in the unconscious mind - your business name.

      Spend some time on it, it's going to be a name you might well have to live with for many years to come. You want to get it right. And in the lifetime of your business the difference between a carefully chosen and highly appropriate business name and one which misses the mark could be the difference between a low annual 5 or 6 figure turnover or making millions of dollars profit.

      Best,


      Mark Andrews
      Mark,

      Thanks a lot for the advice! You've given me a lot to think about. Thanks again.

      Originally Posted by travlinguy View Post

      First, the title, at this point is far more important than branding. Get the title wrong and the book goes nowhere anong with your attempt at branding. Mark covered that nicely.

      The only comment I want to make is that you stop calling this thing an ebook. eBooks are considered cheap, a dime a dozen. eBooks are all over the Web for free. Stop calling it that.

      You might have a guide, a special report, a course, program, a tutorial... Anything but a freakin' ebook. I cringe when I see the word or hear it spoken.

      If you're not fond of the term "self help" you might consider Personal Development. Good luck.
      Travlinguy,

      Got your point about e-books and perceived value. Thanks!
      Signature

      Life is not a sprint, its a marathon. A bad start does not really matter too much

      {{ DiscussionBoard.errors[5366288].message }}
  • Profile picture of the author Mark Pescetti
    I personally think without some kind of synopsis and an idea of how your reappointing the books you're using, any suggestions aren't going to help much.

    The title/subtitle of the book/ebook needs to communicate WHAT the book is about and who the content is targeted to reach (e.g. "why would I benefit from reading this information?")

    For example, one of my new ebooks is called Noise: The Self Help Book That’s a Victims Worst Nightmare!

    What's the ebook about?

    Noise (i.e. thought dialogue)

    Who am I targeting?

    Anyone who has ever felt like a victim.

    And by the way, just from my initial marketing, it's gonna sell like hotcakes!

    My point is:

    You need to make sure you're crystal clear about what the ebook is about. Right now, it sounds too generic. Dig deeper.

    Two more things:


    Using the term "self help" is totally cool. In fact, you should. It's a huge, hot market and as long as you niche yourself correctly, you'll make money.

    Secondly, ebooks are perhaps the easiest way to earn a HUGE living online. Distancing yourself from that market is suicide.

    Mark Pescetti

    P.S. George Carlin once asked "How is it self help? Are you helping yourself? NO! You're seeking help. So it's not really self help, is it?"

    Funny sh!t!
    {{ DiscussionBoard.errors[5360518].message }}
  • Profile picture of the author adulti
    Ppl with different characteristics prefer different book name, i think, i like the 8th book name: 8) How To Achieve Success In Anything You Do , but do not say "anything" and "best", these words should appear in book reviews
    Signature

    SEM, needs changes for all about chinese, cheap uggs, gspay

    {{ DiscussionBoard.errors[5360728].message }}
  • Profile picture of the author SaltyC
    What about referring to the recession to make it very timely.
    Something like "Finding Success in a Time of Recession."

    A lot of unemployed and down on their luck people are looking for these types of success solutions.

    Hope that Helps!
    {{ DiscussionBoard.errors[5366323].message }}
  • Profile picture of the author tailorcase
    I kinda like the "definitive guide to success" I wouldn't say that any of these are "out of the park" good, but I think that one's the best.
    {{ DiscussionBoard.errors[5366357].message }}
  • Profile picture of the author derekd
    What about something with the word solution to alliterate with success?

    Secret Success Solutions
    The Ultimate Solutions to Success

    Etc.
    {{ DiscussionBoard.errors[5380623].message }}
  • Profile picture of the author BurntOut254
    How about "Your First Billion - Timeless Methods from the Masters"
    {{ DiscussionBoard.errors[5381307].message }}
  • Profile picture of the author SamKane
    how about these:

    The New Science of Getting Richer Faster

    The Science of Unlimited Success

    The Black Book To A No-Limit Mind


    or if you are using your own name, spell it backwards and you have something that
    sounds like an ancient long lost book of knowledge.

    RAMUK: The Black Book To A No-Limit Mind
    {{ DiscussionBoard.errors[5381600].message }}

Trending Topics