16 replies
Hi...

I always excited each time I read WSO sales letter on this forum. How do you do it?

Is there any magic secret you use? Or you learn it for many years to create it?

Is there any error and correction when you create it?
#letter #sales
  • Profile picture of the author mimi k
    I think a lot of people outsource this part...there is also software I know some use that is a fill-in-the-blank type deal.
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  • Profile picture of the author Dash Evra
    Hire a professional. Don't cheap out either. Quality costs money
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    • Profile picture of the author Lori Kelly
      Definitely hire someone who knows their stuff.

      Dash, I clicked on your signature links. The browser timed out and I got a virus warning. Just thought you would like to know.
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      • Profile picture of the author celente
        Originally Posted by Lori Kelly View Post

        Definitely hire someone who knows their stuff.

        Dash, I clicked on your signature links. The browser timed out and I got a virus warning. Just thought you would like to know.
        Here is a big tip and we do this all the time.

        Get to know 2 copywriters and make them your employees or part time employees.

        I tell them to write copy for the same product, and split test their copy.

        I sort of make it a competition to see whose copy will convert the best (in the split test). and give a bonus to the one that does. Its good to have a little fun in your business like this. We have gotten some good results doing this.
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        • Profile picture of the author Mark Andrews
          Banned
          Originally Posted by celente View Post

          ...make them your employees or part time employees.

          I tell them to...
          Pardon me for pointing out the obvious but...

          You don't typically 'make' self employed professional copywriters your employee's.

          One buffoon tried this approach with me some time ago and very quickly wished he hadn't referred to me in such a derogatory manner. I instantly fired him as a client referring to me in this way.

          We're not here to be 'employed' as 'employees' - I'm thinking you might want to rephrase this since it gives off an exceedingly bad impression.

          I'm not here to be commanded to do something like a dog, whistled at and expected to jump 6' up in the air at anyone's beck and call. I am an 'employee' to no wo/man.


          Mark Andrews
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      • Profile picture of the author Dash Evra
        Originally Posted by Lori Kelly View Post

        Definitely hire someone who knows their stuff.

        Dash, I clicked on your signature links. The browser timed out and I got a virus warning. Just thought you would like to know.
        Thanks. I clicked it and it works fine for me. Can you please PM me more details?
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  • Profile picture of the author YasirYar
    Go to the Warriors for Hire section and find someone who seems to know what they are talking about. It is essential to have an awesome sales letter! The magic secret is to find the right person to create it for you
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  • Profile picture of the author Kunle Olomofe
    You can learn it. Writing powerful high converting sales letters isn't as hard as you might think.

    1) Study the letters you like and would buy from or better yet have bought from, what exactly do you like? What made you buy? List them.

    2) Study the letters you hate, what do you hate. List those too.

    3) Sit down to write a letter using the same concepts, similar words, etc that you like and stay away from those you hated...

    Chances are you will attract people like you who will buy from your letters.

    Also read anything on copywriting by Allen Says, Joe Vitale, Dan Kennedy, Ted Nicholas and me. Tons more copywriting masters out there but those guys keep it sweet, simple and powerful.

    Cheers
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  • Profile picture of the author officer_iron
    There are tons of resources to learn this on your own. However, the sales copy is extremely important so if you're not tremendous at it, have someone else do it.

    Also, if English is not your first language and you are not completely fluent in writing it, have someone else do it. I recently saw a WSO created by someone who did not speak English as a first language, and it was EXTREMELY hard to understand. So much so, that I would not even give it the time that it might have truly deserved just because it was too confusing to try and decipher the sales copy.
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  • Profile picture of the author thekaver
    Originally Posted by avajo71 View Post

    Hi...

    I always excited each time I read WSO sales letter on this forum. How do you do it?

    Is there any magic secret you use? Or you learn it for many years to create it?

    Is there any error and correction when you create it?
    They is no one single way! Some people out source! Some people use templates and some people jus do it of the top of there head!

    Ov the more times you do it the better you get at it!

    For me I just use a template I can edit and add to so I'm always getting the right format and right info!

    You will also see threads change slot over time if the wso takes off were the owner is constantly twigging it!

    Thanks

    TheKaver
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    • Profile picture of the author Eamon Diamond
      A lot of people outsource their Sales Pages - you could go to the Warriors for Hire Section and look around in there for someone who does it regularly...it would be well worth it, Sales Pages are an art in their own right.

      You can also learn this yourself, I do my own Sales Pages and they've always brought in sales, If you do decide to tackle your own - make sure you tweak and test different variations to get the best conversions you can.
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  • Profile picture of the author avajo71
    Cool!

    As I thought, anything make me excited will always being exciting things.

    Thank you very much!
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  • Profile picture of the author Zero
    Anyone can learn copywriting, you just have to be willing to put in the effort to get good at it, but once you do - its probably 1 of the, if not most valuable skill you'll ever have, and it'll benefit your business massively.
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  • Profile picture of the author avajo71
    Zero,

    I see that value from many successful internet marketer. Sales letter is a very important part on product selling, it is explain the function of the product and convert visiting to buying.
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  • Profile picture of the author thehorizon
    Originally Posted by avajo71 View Post

    Hi...

    I always excited each time I read WSO sales letter on this forum. How do you do it?

    Is there any magic secret you use? Or you learn it for many years to create it?

    Is there any error and correction when you create it?
    The secret is less in the sales letter you use and more in the unique role of your product.

    Make a crazy, insanely good product with huge value with a unique benefit that resonates with your audience. Match it with a well-written copy. That's the magic bullet.

    You need both of them. If you don't have a compelling hook in what your product does or possesses, it is nearly pointless unless you have a powerful copy.
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  • Profile picture of the author avajo71
    Thank you for Mark Andrews's Video and thehorizon's secret.
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