Double-Money Back & The 30-Day Hold Conditional Guarantees

by Grain
0 replies
Dear Copywriter,

I've been looking at a lot of people complain
about skyrocketing refund rates, especially
from 3rd party information-marketing vendors
like Clickbank, Paydotcom or even Paypal.

Getting the value-ball to move along faster
here now...

Is it still viable/safe to use the...

... 30 Day Hold
... Double Money-back Guarantee

Of course, flushed with conditions and
reason-whys.

Here's Gary's letter on the two:
The Gary Halbert Letter

John Carlton's take on the two:
http://www.thegaryhalbertletter.com/...Update9-07.pdf

Michel Fortin's call with Gary:
Gary Halbert Call Part 3 of 4 | Michel Fortin on Copywriting, Marketing, Business, and Life

Of course, longer guarantees do not
warrant any form of worry since it
has been the norm.

The question is.. It works, yes, but is it
a cause for worry on exploitation on the
Internet?

Halbert said it doubled the refund rate,
but doubled the gross sales.

In context on the Internet, refund rates
can double to about 40% from 20% (even
if it's a good product).

Worth it?

Kind Regards,
Grain
#fraud #guarantees #internet #protection

Trending Topics