Copy Writing, Is it really worth it?

18 replies
I'm a big fan of copy writing but I wish someone would explain what is so great about it. Please give me a one paragraph reason why copy writing really maters?
#copy #worth #writing
  • Profile picture of the author RickDuris
    Originally Posted by club20coaching View Post

    I'm a big fan of copy writing but I wish someone would explain what is so great about it.
    1) You'll never be broke. 2) You're just one sales letter away from a million dollars. 3) You can do it from anywhere in the world.
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  • Profile picture of the author Joseph Robinson
    Banned
    Originally Posted by club20coaching View Post

    Please give me a one paragraph reason why copy writing really maters?
    Why do I feel like I'm in grade school again :rolleyes:. Your copy does your selling for you, plain and simple. If that fact alone is not reason enough to value it, then perhaps you aren't quite ready for this business. Sorry.

    Just like third grade 3-5 sentences .
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    • Profile picture of the author club20coaching
      Thank you rick!!! wow you are so positive unlike some of the negative Nancy s looking to be negative great response Brother... you anyways...
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      • Profile picture of the author Joseph Robinson
        Banned
        Originally Posted by club20coaching View Post

        Thank you rick!!! wow you are so positive unlike some of the negative Nancy s looking to be negative great response Brother... you anyways...
        I resent that, I merely chose to respond with sarcasm . Not being negative at all, realistic really.
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        • Profile picture of the author Doceye
          I asked myself this same question recently.

          It was about 10 and we were lounging on the couch. Out of the corner of my eye I watched on tenterhooks as Lady Gaga tried once again to scratch out a
          grocery list by herself.

          Then, two minutes later: BANG! And I'll be damned if it didn't happen again ... another hit song.

          It was then I realized she's the only person I know who makes more money than I do with fewer words.

          So there's that.
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  • Profile picture of the author Mark Pescetti
    If you found a slot machine that kept spitting out money, would you use it?

    Or just let it gather up cobwebs in the corner?

    P.S. Copywriting IS that slot machine...
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    Do You Want To Make 5 and 6-Figures A Month As A Freelance Copywriter? My Copywriting System Has Made Over 600 Million Dollars. Discover More

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  • Profile picture of the author club20coaching
    Thank you Mark for your response.
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  • Profile picture of the author WinstonTian
    Well, it's not great.

    I mean, if you could "ask" for money, and it
    falls into your lap...

    Or, more realistically, increase the chance of
    money coming into your lap when asking...

    Well, it's going to be pretty damn good.

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    Cheers,
    Winston
    The Beginner's Doctor

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  • Profile picture of the author Tinkerbell
    Copy matters to buyers because it is what explains and defines your product or service to potential customers so they can make a decision between whether or not to buy it. Copy matters to sellers because their customer's buying decision is made based on whether or not they want what you have to offer. In short, both your potential customer's buying decision and whether or not you make money off those decisions hinges on copy.
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  • Profile picture of the author Pusateri
    It's the only thing that separates us from monkeys.
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  • Profile picture of the author CopyMonster
    Good question.

    Gary Halbert's "Coat of Arms" letter 600 million mailed, many, many millions of dollars collected. Agora, Rodale, Boardroom, Philips... collectively hundreds of millions in revenue a year. Ted Nicholas, billions in revenue over a lifetime of direct response. Joe Sugarman, 20 million pairs of BluBlocker sunglasses sold. All done on the back of direct response copy. Dan " I don't roll outta bed for less than $100,000 per letter" Kennedy. Enough "worth" for ya?
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    Scary good...
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  • Profile picture of the author gister
    give it a try, you cant know how good you are if you dont try...
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  • Profile picture of the author colmodwyer
    I'm a big fan of copy writing but I wish someone would explain what is so great about it. Please give me a one paragraph reason why copy writing really maters?
    If you're already a "big fan" you aught to know what's so great about copywriting. Yowsers!

    Colm
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  • Profile picture of the author ejunkie
    A simple reason why is...

    Every business has to market itself or its products or services. That demands communication with its prospects. Which in turn calls for copywriting.

    It is important because at the end of the day it is salesmanship..... in print or on radio, Tv, online etc.
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  • Profile picture of the author loi77
    Good copy makes you money. Period.
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  • Profile picture of the author deezn
    I know that once you learn copywriting you never stop learning. So there is no easy answer. But I need to know, or really really want to know, how long does it take to get proficient?

    I'm not looking for an answer here to hold it against you, nor am I looking for something specific. But in general, if you try to apply the craft, how long? 6 months? A year? 2 years?

    I've been eyeing Ray Edwards' mentor class hence I wonder, is this a good investment? I have Dan Kennedy's book, Caples, Sugarman, Bly so far.
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