Where copywriters compete and hope they get paid...
Heard today about a new site called Pluralis which is a new crowdsourcing website that functions much like 99 Designs, but is geared toward copywriters.
Apparently writers redo landing pages, submit their work, go up against scores of other writers who wrote for the same job, and hope the client picks their copy. After the client selects 2 or 3 copy versions, they split-test them against one another. The "winner" (as determined by the lift in conversion rate) then receives some sort of monetary "reward."
Apparently there are plenty of takers on 99 Designs, and I'm sure there will be plenty flocking to Pluralis, too.
This strikes me as a notch even below sites like Elance. Why are so many willing to sacrifice their dignity? Even more important, who could even afford to work under this model and still pay their bills?
Andrew Gould
"Putting the Power of Persuasion Into Words"
www.susanlandry.com
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Stacey Mathis
Stacey Mathis Copywriting
The Copywriter's Highway to Success
http://www.staceythewriter.com
Twitter: @staceythewriter
~ Zig Ziglar
- Jack Trout
~ Zig Ziglar
"Putting the Power of Persuasion Into Words"
www.susanlandry.com
Follow me on Twitter! Please.
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