Which one of these books should I get?
The Greatest Direct Mail Sales Letters of all Time - Richard S. Hodgson
World's Greatest Direct Mail Sales Letters - Herschell Gordon Lewis
Million Dollar Mailings - Denison Hatch
Can someone provide feedback if they have any of these books? I've been looking at Amazon reviews and they are all the same - "get it if you want to be a copywriter" kind of thing.
What I'm mainly looking for are solid swipes, and I don't want to be spending money if they end up having the same swipes and confuse me with different reasons for the success.
Eventually I'll get the rest of the books but I want to start off without having to learn new terminology from different prespectives.
Thanks,
DG
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charleshudgen -
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Marvin Johnston -
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Rezbi -
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DavidG -
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