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Copywriters, how would you answer this question?

by RickDuris
2 replies
Interesting question for copywriters posed on a job application test from Sears, Roebuck and Co. from way back when.

How would you answer?

Ad Lessons from the Sears, Roebuck and Co. Catalog - Forbes

- Rick Duris

PS: Interesting story. Will probably get the book.

(I have one of the original Sears catalogs.)
#answer #copywriter #copywriters #question #test
  • Profile picture of the author Mark Pescetti
    All three.

    I'd write the play, star in the play and sell the hell out of it.

    Sometimes you have to write your own ticket...
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    • Profile picture of the author RickDuris
      Originally Posted by Mark Pescetti View Post

      All three.

      I'd write the play, star in the play and sell the hell out of it.

      Sometimes you have to write your own ticket...
      Interesting answer, Mark.

      I wouldn't be caught dead taking the test. But if I had to answer, I'd be selling the investors and selling tickets.

      PS: My opinion? There's no "right" answer..
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