Simple Copywriting Style Electrifies Political Race

5 replies
A small sign with a simple message electrifies a political race.
Yard Sign With Candidate's Name On It Electrifies Congressional Race | The Onion - America's Finest News Source
#copywriting #electrifies #political #race #simple #style
  • Profile picture of the author Alex Cohen
    The Onion is a satire site... none of their "news" stories are true.

    Good story though... it uses satire to make the point that the typical political yard sign is ineffective and a waste of effort.

    Alex
    {{ DiscussionBoard.errors[7088443].message }}
    • Profile picture of the author Raydal
      Originally Posted by Alex Cohen View Post

      The Onion is a satire site... none of their "news" stories are true.

      Good story though... it uses satire to make the point that the typical political yard sign is ineffective and a waste of effort.

      Alex
      Well, thanks for clearing up the confusion because I was
      stumped for a while. The article just didn't make sense.
      Now I see it's a joke site.

      -Ray Edwards
      Signature
      The most powerful and concentrated copywriting training online today bar none! Autoresponder Writing Email SECRETS
      {{ DiscussionBoard.errors[7091193].message }}
  • Come one, now, that's real news right there.
    Signature
    Marketing is not a battle of products. It is a battle of perceptions.
    - Jack Trout
    {{ DiscussionBoard.errors[7088529].message }}
    • Profile picture of the author marciayudkin
      the typical political yard sign is ineffective and a waste of effort.
      Not always. Currently in my town, ALL the signs are for the post Register of Deeds. (And this despite a hot Senate race.) I didn't even know what the Register of Deeds did or that it was an elected position. The previous person in the position had held it for 20+ years and retired. All the signs got me to pay attention when the local paper ran articles about the candidates for this obscure position and decide which one I wanted to vote for in the primary.

      Marcia Yudkin
      Signature
      Check out Marcia Yudkin's No-Hype Marketing Academy for courses on copywriting, publicity, infomarketing, marketing plans, naming, and branding - not to mention the popular "Marketing for Introverts" course.
      {{ DiscussionBoard.errors[7089714].message }}
  • Profile picture of the author TheSalesBooster
    Not sure if OP fell for an onion news article or is trying to flip it around like it was a joke.
    {{ DiscussionBoard.errors[7090503].message }}

Trending Topics