RE: "Hah! He's Reading Dan Kennedy..."

9 replies
People trying to read copywriting books, PLEASE STOP!

Don't Go For Books, Copy Skills Come Second To Being Able To Put Together Two Sentences Coherently Without Simultaneously Combusting Into Flames.

Get TheGaryHalbertLetters, available free on the internet. Follow The Exercise Diligently:

#1: Print One Letter Each Day.
#2: Read and Re-read The Letter. Understand Why Gary Wrote The Letter.
#3: Get A Nice, Metallic, Shiny Expensive Pen...and some paper.
#4: Copy The Letter By Hand. Writing With Your Hands Has Something To Do
With The Brains.
#5: After Each Paragraph, ask yourself "why is this paragraph so important? how has this paragraph earned its position in this copy?". Allegedly Frank Kern does it,...well he does a version of it along the lines "Who Gives A Fock!"

After Doing The First 50 Letters, You Can Go Reading Any Dan Kennedy, Collier, Gary, Carlton...any of the stuff...

NOTE: COPYWRITING BOOKS ARE OF NO USE IF YOU CAN'T WRITE!
Copy word for word, don't change anything. You're learning from the master.
This is the shortest, easiest path to becoming a copywriter. Reading books alone won't get you anywhere.


[MOD: Removed offer]

Note: This Is In Reference To The Whole 'A Copy' Scandal!
#advice #beginners #copywriting
  • Profile picture of the author AshwaniGaur
    Anyone Gonna bash My Head To The Walls And....?
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    • Originally Posted by AshwaniGaur View Post

      Anyone Gonna bash My Head To The Walls And....?
      You didn't give up caffeine recently by any chance, did you?
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      Marketing is not a battle of products. It is a battle of perceptions.
      - Jack Trout
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      • Profile picture of the author AshwaniGaur
        Originally Posted by Joe Ditzel View Post

        You didn't give up caffeine recently by any chance, did you?
        Hah..I was kinda waiting for the kennedy fanboys to do their part!
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  • Profile picture of the author algreg
    This is a great exercise but I'm more of a new generation type of person. I've downloaded sales videos and then paused them so I could transcribe the words. Then, I read it back to myself.

    I wouldn't wanna hurt my hands trying to write a sales letter. Typing works better for me. Just my .02
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    • Profile picture of the author AshwaniGaur
      Originally Posted by algreg View Post

      This is a great exercise but I'm more of a new generation type of person. I've downloaded sales videos and then paused them so I could transcribe the words. Then, I read it back to myself.

      I wouldn't wanna hurt my hands trying to write a sales letter. Typing works better for me. Just my .02
      'Sarcasm In The Air'....aaahhh...we're getting there. Well Said Algreg...
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    • Profile picture of the author Zero
      Originally Posted by algreg View Post

      This is a great exercise but I'm more of a new generation type of person. I've downloaded sales videos and then paused them so I could transcribe the words. Then, I read it back to myself.

      I wouldn't wanna hurt my hands trying to write a sales letter. Typing works better for me. Just my .02
      writing out by hand works.
      Its been a long time since i last did it, and i noticed the difference. Writing by hand really gets u thinking.
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  • Profile picture of the author tjaysen70
    Dude that was awesome and so true. Gary Halbert's copywriting is top notch and always makes you feel something when you read his words. Writing them down by hand and asking yourself the question, is a great technique for getting better copywriting skills.
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  • Profile picture of the author anwar001
    I read somewhere that many of the world's top copywriters started out like this by writing word for word all the books and salescopies of other masters.
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    • Profile picture of the author Nordstrom
      This is rock solid advice. I remember when I started doing this and noticed how my writing changed drastically after just 7 days or so.

      I am a huge social science nerd and have read quite a few ancient tomes of political theory in my days... which meant that my writing was deadly dull and very authoritative, with advanced words and concepts.

      Writing down Halberts letters really helped me adapt to different audiences. 100% worth every hour.
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