I have a loyal readership at my website where I feel like I don't need to sell them on anything (people have been reading my site for years). They trust me and buy without too much convincing. I don't have to try too hard to sell or try to convince them. If anything, I feel like having sales copy, downgrades the relationship from friend to customer. Maybe it's not because they're all "friends" but because they don't like a hard sell? But still, I feel like I should at least try to sell them or pitch or at least boast about my products on my product page.
How TO WRITE sales copy when you don't NEED to?
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I have a loyal readership at my website where I feel like I don't need to sell them on anything (people have been reading my site for years). They trust me and buy without too much convincing. I don't have to try too hard to sell or try to convince them. If anything, I feel like having sales copy, downgrades the relationship from friend to customer. Maybe it's not because they're all "friends" but because they don't like a hard sell?
But still, I feel like I should at least try to sell them or pitch or at least boast about my products on my product page.
I hope I'm being clear...
But still, I feel like I should at least try to sell them or pitch or at least boast about my products on my product page.
I hope I'm being clear...
- KingOfContentMarketing
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- Corey Geer
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