The Metal Object

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4
I just have to know, and I think someone out there knows...

When Gary Halbert did an interview and he asked those listening to send him their mailing address, he said that he would send them "a metal object" that would increase their response by 300% (or some similar number).

Do you know what he sent?

Was it a penny? My guess is he sent them a penny and wrote about it as a "grabber" - but I don't know this to be true.

Do you?
#copywriting #halbert #metal #object
  • Banned
    The answer to your question is answered here...

    The Gary Halbert Letter

    (You're right - a penny it was).
    • [ 1 ] Thanks
    • [1] reply

    • Thanks Mark, I have not read that letter yet, I am going through my two huge binders of the Gary Halbert letter, and did not get to that one...

      But that was definitely the interview, it was the Michael Fortin interview.

      Thanks Mark!
      • [1] reply

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    I just have to know, and I think someone out there knows... When Gary Halbert did an interview and he asked those listening to send him their mailing address, he said that he would send them "a metal object" that would increase their response by 300% (or some similar number).