When I got into copywriting, one of the first books I ever read was Claude Hopkin's Scientific Advertising.

And of course, over the years, I read hundreds of other books and
courses.

But these days, I'm more likely to read stuff on creating the kind of lifestyle I want. How I want to live... and how to strike a good balance of work/play/family.

And as I was reading this interview today, I really admired Craig on what he was able to do with his copywriting knowledge: create a lifestyle most people would drool over.

Oh, and Craig also mentions just how important that Claude Hopkins book was to him.

So, I hope this inspires you like it did me... and make you realize that once you have copywriting under your belt, you truly can create your own life and write your own paycheck...

Case of the Fridays – Sales Copy Writer Craig Clemens » Tim King Blog | Tim King Photographer