Print ads...Rates, recommendations and resources?
I have read a few times on this forum that a way some of you get work is to find newspaper ads clip them and send them back to the advertiser with some pointers.
Obviously, sometimes, you're probably getting some work from these advertisers.
Question #1 I was just wondering, how much do you guys generally charge just for rewriting a print ad? How much would you charge to write a print ad from scratch?
Question #2 What is most important in a print ad? In a sales letter you have as much space as needed, but print ads vary in size from very small up to 1 or 2 pages max. Therefore, what are THE MOST important elements that a print ad have to get a good response to the call to action?
Question #3 Do you guys have any suggestions for books, resources, or training courses that are dedicated solely to print advertising?
Thank you so much in advance, I really appreciate how helpful people in this section of the forum are.
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ThomasOMalley -
[ 1 ] Thanks
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Steve The Copywriter -
Thanks
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