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Never used it but some people have mentioned it.
Here is a post about how readers scan the page.
http://www.warriorforum.com/copywrit...your-page.html
EDIT: I'm getting a 500 Internal Server Error. Boo.
UPDATE: Got it working.
-Andy Warhol
Aspiring copywriters: if you need 1:1 advice from an experienced copy chief, head over to my Phone a Friend page.