viewers of reality TV or soaps. Dunno. The company
has been buying airtime for too long and in too much
volume to not be making money.
My thesis is the product is a way marked up
Doesn't matter though.
"Chore time is your time," is a laughable tag-line -
because the "chores" cited are not really the
major ones associated with home ownership
which actually do consume a lot of weekend
time for some people.
Anyway - it's stupid (not) and it must be working.
They'd be out of business if it were not.