Now THIS is what I call niche copywriting...

I guess they'll give their right hand to make sure your satisfied with their work.

F***, F***, F***

mmmmm and lots of gasping...

Darling how was it for you?

Really? 5 stars for effort.

But shame about the speed?

Ahh...

I was aiming for my personal best (dammit I thought I was doing a 100 metre sprint).


Sorry everyone I was practising for this new niche.


Steve

Hey, the first thing I tell anyone who I coach or help... is to try to become established in a niche and become known as the "go to" copywriter for that niche.

Even if you don't position yourself that way... over time, you start to find what you enjoy writing about, and what you're good at. Then, word of mouth kicks in and you become known for producing winners in that market.

Some of the world's best copywriters became known for producing top notch financial copy and health copy... and they take that and run with it.

So honestly, I love what you're doing. Heck, you'll never find a more popular, trafficked, desirable niche.

I was paid a ton of money a few years ago by a breast surgeon who hired me to redo his marketing for women looking to get implants. Needless to say... the research phase of the project was a blast.

Did you read any of their samples?

The copy blows (pun intended.)

Mark

It has influenced innovation for a long time--check this out:

5 Ways Porn Created the Modern World | Cracked.com

Yeah, I have to side with Max5ty on this one, the writing isn't that good.

BUT... I don't like shitting on someone's parade without also trying to hand them an umbrella.

Look, you're in a GREAT niche where you can literally just show people to the door, and they'll buy.

So just try to get better and hone your craft.

You're on a board with a TON of good writers. Too many here to name.

So, you'll never be able to come on here and try to sell a sh*t sandwich and pass it off as prime rib.

Just take it for what it's worth... you're taking action, you're doing something, you're in the game... so just try to get better and hone your skills.

You have complete control over that... and like I said, you're in a GREAT niche.

It's easier said than done, but don't take offense to what's said here, just use it as motivation to get better and better.

Heck, my first letters I put up in 2001 or so, my 6 year old could write better copy than that.

But the willingness to never give up, to keep learning, and trying to improve... that goes a LONG way.

Bottom line, it is what it is, take off the rose colored glasses and just get better.

Your clients will thank you for it, because instead of needing to spend a bunch of money on Google Adwords, you'll have an entire line of past clients and referrals waiting to get on your dance card.

I read the Dubai Escort piece. It is an article. It's not selling.

This is an industry where less is way more.

A Picture, a slogan/tag/hook, a CTA.

It all comes down to traffic driving - and who's the best at it.

There are exceptions though.

I once did copy for a young woman offering sensual massage in the SF Bay Area.

She was/is a real CMT - who gives a real massage. We did a video script, services page and about page. They were all written to position her (no pun intend this time) to appeal to high-end, classy, maybe married men - who just need a spark. But the copy also expressed boundaries and lots of pre-qualification.

Her pictures and video sold the service. Getting calls wasn't a problem. It was getting the calls SHE wanted. When she understood the power of positioning, she attracted the clientele that made her feel comfortable... and made a ton of money (like $2,400 a week + tips, which usually amounted to over $4,000.) And that was just working two sessions a day, 4 days a week.

This isn't an effort heavy niche. It requires strategic positioning. Again, less is more.

Mark

P.S. The thread title says, "Now THIS is what I call niche copywriting." It's not. It's content marketing.

Of course you can... if it's frickin good.

They've picked a brilliant niche.

Honestly though, I'd be surprised if these guys were having a load of success. Their site design and tone is not really consistent with the adult market and their samples make it look like they're playing for pretty low stakes (paid reviews and blog content). Honestly it wouldn't surprise me if this guy is just doing it for the free samples (lol)

Thanks shawnlebrun for the post and ultimately revealing a wide-open niche for copywriters.

Like many, I read the early comments, the usual byplay of "the writing sucks" by those who have no problem writing great stuff when they want.

I checked out the site you mentioned personally, read every scrap of copy displayed, and read it again -- and saw nothing but opportunity.

So, yesterday, I contacted by email (previously unknown to me, found them on G00GLE) 5 personal websites of companionship providers telling them what I do and could do for them. 3 replied with phone numbers to talk about what they need done. 2 are now customers.

I'm amazed that more of us aren't setting up separate writing websites for just this niche. The term "shooting fish in a barrel" is obvious, when the best parallel is "stepping over gold bricks to pick up dollars".

I especially can't believe I haven't been jumping all over this, especially since I have a better-than-average familiarity with the mindset of the industry's goliaths. Probably been trying to distance myself from earlier vulnerabilities while ignoring blatant opportunity.

Thanks again shawnlebrun.

Bambi

This is definitely a niche that I could write for. My mind is usually in the gutter anyway. And there is definitely many opportunities available.

Thank you for bringing this concept to our attention.