I was asked to join an SEO agency about a month ago and although I love writing for my own sites the most difficult adjustment I am finding is writing for a client who sells stuff that:
a) Has little or no online community
b) Dull products
c) Does not want you to update their web content without their approval
d) Does not engage socially and does not want to pay the agency to do it
This actually makes up a fair amount of the clients I'm now dealing with and so I'm having to find ways of shepherding customers through brand awareness via PPC,guest blogging, link building (competitor research etc).
What I'd really like to do is to be able to add fresh, engaging content regularly to my client sites and perhaps I will find a way in the coming months to do this but I am hoping to find out if there are other people on here who can offer me any advice on this? Are there any people on here in/have been in this same predicament?
Any thoughts or advice would be gratefully received.