Keep it Dead Solid Simple

by KingOfContentMarketing Posted: 13 years ago 4 replies

6

Mike Mixson keeps his local TV ads as simple as possible. First, he shoots them on his Flip camera. Then he takes ONE message and makes it crystal clear, like this:

Mike's Golf Shop Fall 2013 - YouTube
See. Keep your messages simple.

Here's the whole story:

http://www.adweek.com/adfreak/golf-s...s-phone-154009

#copywriting #dead #simple #solid

shawnlebrun 13 years ago

He's my new favorite person.

Sorta the "Ron Burgundy" for golf clubs.

You definitely remember what he sells... like a cross between NLP and Tourette's.
- [ 1 ] Thanks
- [1] reply
- max5ty 13 years ago
  
  LOL...thanks to you and Joe for the laugh.
  
  [ 1 ] Thanks
Ross Bowring 13 years ago

Great stuff. Bet it works too.

--- Ross
- [1] reply
- jimbo13 13 years ago
  
  [DELETED]
- jimbo13 13 years ago
  
  Works for this lot to the tune of £millions.
  
  We Buy Any Car - 2010 TV Commercial - webuyanycar.com - YouTube
  They are in the US now, same Ad.
  
  webuyanycar.com 2012 HD TV Commercial - YouTube
  He needs a jingle though like the above and below.
  
  Go Compare same thing.
  
  Go Compare Advertisement Commercial HD - YouTube
  31 year old female founder of Go Compare is now worth £150 million. Nice.
  
  Dan
  
  [ 1 ] Thanks

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6

Keep it Dead Solid Simple

KingOfContentMarketing • 13 years ago • 4 replies

Mike Mixson keeps his local TV ads as simple as possible. First, he shoots them on his Flip camera. Then he takes ONE message and makes it crystal clear, like this: Mike's Golf Shop Fall 2013 - YouTube