Copywriter's Roughs Recommendations

by ThePromotionalGuy Posted: 12 years ago 5 replies

I searched through the forum and didn't see any topics or discussions about creating "Copywriter's Roughs".

Right now I create mine as I need them but do any of you have tools or swipes you use to create your roughs?

Or do you not use "Copywriter's Roughs"?

Look forward to some discussion about this area of the business.

#copywriting #copywriter #recommendations #roughs

JDWater 12 years ago

Having read this forum, and my fair share of copy writing books.. I've never heard of the term "copy writer rough" what is that?
- [1] reply
- ThePromotionalGuy 12 years ago
  
  It's a visual or sketch drawing used to show a client what the copy layout may look like.
  
  Steve Slaunwhite talks a little bit about it here.
  
  Preparing a Copywriter's Rough - Writing Copy
Andrew Gould 12 years ago

Balsamiq Mockups

It's easy, fast, and never fails to impress the client.
- [ 2 ] Thanks
- [1] reply
- ThePromotionalGuy 12 years ago
  
  Andrew,
  
  Thank you for your quick response. If I may ask, how often do your clients request a rough or do you automatically make it part of your submission?
  
  [1] reply

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Copywriter's Roughs Recommendations

ThePromotionalGuy • 12 years ago • 5 replies

I searched through the forum and didn't see any topics or discussions about creating "Copywriter's Roughs". Right now I create mine as I need them but do any of you have tools or swipes you use to create your roughs?