They Laughed When I Told Them I Could Write A Headline, But When I...
I've seen it used in at least like 15 sales letters lately, and usually pretty badly.
Yeah, it worked to sell piano lessons, and was great at the time... But I can think of very few products where this would still be effective.
I know I'm a jaded copywriter and I spend the majority of my life reading/writing ads, but I've got a hunch that this one has run it's course.
A lot of old/common stuff is still good, like the "IF.... THEN" headline, that can be effective in certain situations.
Anyone else have an over used headline that makes you cringe when you see it?
Peace,
-Scott
Over $30 Million In Marketing Data And A Decade Of Consistently Generating Breakthrough Results - Ask How My Unique Approach To Copy Typically Outsells Traditional Ads By Up To 29x Or More...
Star Riley ---> Support Local Movement USA<----***
- Harry Behrens